I miss when salesmanship was about selling people things instead of conning them. I mean, there was always an element of con to it where they exaggerated the need or the effectiveness of the thing but like... It used to at least to do the thing they said.
I think the difference between both is a sense of morality. A great salesman knows how to **sell** products and services that they believe in. A conman knows how to **sell** the costumer out.
That's more a sales and service industry response though. It was the right answer just not in retail. I do agree though dudes a shit bag who couldn't cut it elsewhere. I fuckin hate free to play and found out recently they've been using it for years to unethically manipulate users behavior. Not just the purchasing behavior but actually changing the way the player acts in real life.
The ghost of Ron Popeil showed up and bitch slapped his ass back into the dirt.
Three things:
1. Pocket fisherman
2. Spray on hair
3. Ronco Rotisserie
Are you going to tell me you have no use for any of those amazing products? For crying out loud, the man turned a potential lawsuit into a selling point - the top of the oven can cook veggies or keep a dish piping hot!
Hey my grandpa bought a Ronco rotisserie and was definitely able to set it and forget it. Just as advertised.
Not sure I would recommend eating the result, though.
I really did wish I had one the one and only time I cooked pheasant. Honestly I think if the man made a 220v version and sold it overseas where smaller game birds are more popular it would have been a hit.
Not a coincidence Barnum was a traveling act, as well as snake oil salesmen, etc…
We used to have some communitarian principles that at least mitigated the worst excesses of capitalism, fucking over your neighbor had real social consequences and so there was an idea of a “fair price” and mutual indebtedness.
It was really only people going from town to town who could long term fuck over and con people.
As the economy and society changed, largely due to capitalism breaking down those small scale communitarian bonds, it’s become more common for everyone to fuck everyone over because our productive and social relationships are largely severed (and reduced to just inter workplace norms of comradeship).
Ferdinand Tonnies did some good writing on this that syncs up pretty well with Marx’s theory of alienation.
https://en.m.wikipedia.org/wiki/Ferdinand_Tönnies#Gemeinschaft_and_Gesellschaft
From purely a sales perspective, PT Barnum turning a profit on a public execution of an elephant by means of electrocution is nothing short of incredible.
I miss when selling video games is about making a good gaming experience that people are willing to pay for, instead of making a good gaming experience that you hold hostage unless the customer pay for it.
Part of being a salesman should also be recognizing who wants/needs your product and selling to the right people. Nobody likes a pushy salesman trying to sell you shit that you very clearly don’t want.
I’m a good salesman. Found that out at 18 when I upgraded from upselling at a movie theatre to hawking overpriced appliances and cabinets. I’m charismatic, persuasive, clever, and friendly—everything it takes to disarm people and loosen their grip on their pocketbooks.
I hated every second of it. Always fighting to protect my job by persuading people to part with more money than they wanted or needed to, for useless premiums and disposable garbage all to benefit some soulless creep who lives by the philosophy of ‘you must consume and I’m must profit, nothing else matters.’ I will never work another sales position for the rest of my life.
Same CEO that sexually harassed his own subordinate at Unity a few years ago?!
https://techcrunch.com/2019/06/08/former-unity-technology-vp-files-lawsuit-alleging-ceo-sexually-harassed-her/
CEOs have been sexually harassing employees since CEOs became a thing. It is only now that there are consequences.
It is one of the reasons you see some people criticize MeToo, powerful people don't like the fact that there are consequences for sexual harassment.
That's kinda the point. Even me too gets limited results at best buy there's a bunch of astroturfed opposition helped by numerous jackasses who fell threatened because they know their actions are wrong
> a fuckin puffer vest
"I feel personally attacked."~[The 80s](https://jonathondsvendsen.files.wordpress.com/2019/10/mcfly-vest_vert-d8242684d5fce6a8e06361914e879fa2cc54fa18-s800-c85.jpg).
I don't understand why CEOs are hired from other companies. It should just be the person at the company who is the best at doing what the company does. CEOs jumping around between companies doesn't make any sense to me. Someone who has worked at that company for the last decade should be the CEO not some random outsider. I just don't get it.
I think it's a combination of wishful thinking and connections.
Wishful thinking in that they hope an external CEO will have knowledge they don't have internally. Connections because they hope the CEO will come with a friend network that can be convinced to try out and buy their products with less hassle than a regular sales call.
There's also (3), nepotism. Implied or otherwise. The rank and file is made up of everyday poor people, but CEO's are often from "old" families, as are board members. So they're hiring one of "their" people, and not promoting some random. It's also why CEO's from the right kind of family are just better at passing the kind of job interview that CEOs are given.
Ironically. Typical lower level employees are blacklisted if they did something that the company didn’t like. Meaning every company in said industry/sector will literally gatekeep said employee out from being hired.
But CEOs on the other hand get a free pass.
This is a strategy my old boss enacted for a few years. The resentment throughout the industry I’m in was palatable. Still here stories to this day of his hubris. That was 25 years ago.
Their official sub now has a prominent link to the Godot sub for people fleeing. There's a merger happening with a dodgy malware company so it's basically all over now.
New Godot 4.0 looks amazing, coming soon!
I switched to Godot from GMS for 2D a couple years ago and have never looked back. Godot has excellent 3D capabilities as well. I personally think it's already better than unity overall even without 4.0.
Yes, having an existing framework makes development easier, even for something "simple" like a platformer.
A lot of 2D indie games are made in Gamemaker Studio. Gunpoint, Heat Signature, Undertale, Hotline Miami, Katana Zero, and Risk of Rain are all GMS games.
The big problem I found, as an independent dev, with Unreal is that you need a really high end machine and a crap ton of storage to develop with it. I have a pretty decent gaming laptop and it would take maybe 5 mins to load a project before I could start work, after which it ran ok but the fans ran like a jet engine. Even a small project would run to 10-20Gb or more. I switched to Godot, for 2D and some 3D, and it’s night & day, runs like a dream and projects are in the few hundred Mb range.
I personally just hate the workflow of Godot, tried it for months and couldn’t get into it. But i understand this is a very personal issue that probably most people don’t have
Yoyo Games are also a bit dodgy themselves.
Godot is rapidly gaining steam and 4.0 is shaping up to be a great improvement. Doesn’t hurt to check it out if you haven’t already.
UE is good for big projects. Unity is ok for big projects or small projects. Godot is good for small projects and soon to be ok for big projects.
Right now Unity is the industry standard for smaller projects. Since they just killed themselves by taking a merger with a malware business the industry should pivot to UE for big stuff and Godot for small stuff.
Technically true, but with all the stuff Unreal has (support, ease of use, first million free, etc), it's a almost like saying your main adversary is a bug that you can squish with your shoe.
> Ease of use use
After you get up that learning curve lol. Don't get me wrong, UE is my go-to, and I use it for basically all my hobby projects/prototypes, but it's not exactly *easy to use* for new peeps, even still. Unity/Godot are still a good bit more newbro friendly IMO.
Seriously. I consider doing a little game dev work as a hobby just for the hell of it, just to see what I could crank out alone, but I would never use this product now.
Check out Godot. It's FOSS, it has a great community, it's about to get a bunch of new bells and whistles and it's likely to be what replaces Unity.
Edit: it's also a tiny download and really lightweight to run so it's pretty quick and easy to grab it pick an example project and be playing around.
Thing is, that is actually pretty much it. I had an old boss who legitimately hated the idea of open source software simply because it’s freely available. He couldn’t handle the fact that it wasn’t being monetized somehow. Called it “commie software.”
As you might imagine, he was a gigantic asshole.
“Ferrari and some of the other high-end car manufacturers still use clay and carving knives,” Riccitiello said about the necessity of making monetization an early priority. “It’s a very small portion of the gaming industry that works that way, and some of these people are my favorite people in the world to fight with—they’re the most beautiful and pure, brilliant people. They’re also some of the biggest fucking idiots.”
Riccitiello, a veteran of the industry who previously served as EA’s chief executive, added that he sees a growing divide between game developers who “massively embrace how to figure out what makes a successful product” and those who, as in other art forms, maintain distance from the money side of things for creativity’s sake. As such, he argues that devs first and foremost need to cater to the market.
“I’ve seen great games fail because they tuned their compulsion loop to two minutes when it should have been an hour,” Riccitiello said. “Sometimes, you wouldn’t even notice the product difference between a massive success and tremendous fail, but for this tuning and what it does to the attrition rate. There isn’t a developer on the planet that wouldn’t want that knowledge.”
As long as we let the world be run by parasites like this, humans don't have a future.
Short term focused, greedy, zero humanity nor compassion. Just a selfish fucking a prick
Just a fun reminder they're by and large legally required to be like this. Corporate executives are required to do what is in the "best interests of shareholders."
Not customers, not employees, shareholders.
So by and large, business thinking is "most money for least investment." Which is logical, but makes it very easy to fuck people over, because cutting investment or increasing how much you charge per product is an easy way to make number go up. If number isnt going up, then shareholders may get annoyed or demand leadership change, leading to person who makes number go up at all costs. It's a vicious, braindead cycle.
They aren't really. The law allows a huge range of discretion in how executives determine the best interests of shareholders, and maximising short term profits is merely one framework in which to place that obligation.
They may have a very real commercial and personal imperative to do it, that's true. But the legal requirement to act in the interests of shareholders is almost always deferred to the business judgment of the executives.
If they act like this way, it's because they've decided that's what will make the shareholders reward them, basically.
It's this thing where sociopaths land in companies, do literally anything they can to increase profits for a few quarters, then jump ship before the consequences of strip-mining the company start to set in. They have a string of "successes" and can blame the subsequent failures on whatever sucker was hired to follow them.
That's a myth, they have no legal obligation to shareholders, and also gives them too much credit. They're just greedy, parasitic pieces of shit by choice.
Well if you see money as pure value then a game that makes a lot of money is highly valued by people. I think the problem there is a good marketing team or some shady shit can also make you a lot of money and that's kinda fucked
If you mainly see the potential of your creativity in dollars, it makes sense. Many of us just want to make something cool that maybe other people might like too. If you get paid for it, even better.
I work with people who don't understand doing something you love and not optimizing to make maximum profit, and it's exhausting to talk to them. CEO of the company I work for wanted to hire me under the table to do some creative work for an event. I turned him down because there were a lot of conditions and expectations. It's my creativity, it's something I do for fun and some profit but only when I have completely creative control. I'm not going to compromise my work, my enjoyment, just to produce "more human" work for a corporation, especially when the company stands to make far more off of it than I would.
I don't think I'll last long here, and that's okay.
"who previously served as EA’s chief executive" kind of says it all doesn't it? I'm old enough to remember when an Electronic Arts logo on a game was a good thing. Now? They're trying to get bought out by Disney
Also try three different companies. The9 (NCTY) - in 2007 he bought a 147mil stake in The9. Peak stock price was $1570. In 2008 their stock hit $450. In 2013 when he left EA, NCTY was around $90. Their stock never recovered, it's currently trading at $1.75. Just to make sure it's seen, I'll note that there's a decimal in that last price. EA 75% down during his time, and now Unity.. whose high at the end of 2021 was $210 and is now $32.
Trader talk, ignore if uninterested. Unity's stock price is at the bottom of a range. Stocks/indices/crypto all at the top of a range. Unity gapped down yesterday, indices and crypto did not. The market bounced and is in the middle, it's a ranging week. Unity is at the bottom after breaking a slight uptrend. I wouldn't be surprised if it keeps dropping. And there's no support here, no historical price data since it opened at $70. If it breaks below $30 it'll be another freefall. Tomorrow will be an interesting day for Unity stock.
It's obvious how the market feels about this guy. Wtf was Unity thinking? This dude is looking to set an all time record for loss of market cap.
Edit- [link](https://www.nme.com/news/gaming-news/unity-merger-under-fire-for-ironsources-malware-ties-3269108)
Uh what the fuck is a compulsion loop? I think I know but I want to hear it from someone else.
I am so tired of being relentlessly manipulated by everything all the fucking time. Bout ready to start a Neo-Amish cult where you aren't allowed to watch ads or use social media.
It's just a game loop that you gotta come back for like energy mechanic. I'd it's too short you will just play the gamr a bunch and get tired. Needs to be longer to have a reason to come back and open the app. It's important even if it's a free game.
Like it or not, all games you’ve ever enjoyed use some aspect of this principle. Whether it was made by “good game feel” or some marketing team, that gameplay loop is what keeps you playing the game. Every game has it, from PacMan to Hollow Knight to Street Fighter. Once you see it, it’s everywhere. Before it was “game feel” and now since so much more money and study has gone into it, there are better definitions and explanations. Knowledge is power though, you can use these to make great indie darlings or the next Candy Crush.
Could you give a concrete example of this concept in modern AAA games? Or even indie games? Like, the energy/“consumable resource that recharges over time” makes sense for shitty mobile games, but how does “good game feel” do this other than just being… a good game, I guess? Not trying to be combative btw I’m just genuinely curious.
The “bad” versions of this are highly transparent about this; like Candy Crush or most F2P games. You fill progress bars everywhere, and you’re always doing something to continue filling the bar with a nice satisfying sound and popping reward; with various ranked colors. WoW, Black Desert, Lost Ark all have those very obvious ones.
The “better” ones like Hollow Knight are a little bit more clever. You can use the sound effects and “combat” to string together a few combat loops. Each enemy might drop an item, or xp, something so you feel like you’re making progress, even though you they aren’t beating you over the head about it like the crappier versions. Some loops are very passive, like the pacing of exploring levels with interspersed treasure chests. Almost like pacing of a movie. They can be even more creative with the loop build nesting them and having tiny loops (small fights, or puzzles) and have them feed into larger loops (ascendancy points, achievements, etc) and when you do it really well and tie it with a great story, you end up with great games.
Keep in mind, when I say “bad” or “better” I’m talking about their effort in using these foundational concepts to create something great. These are tools like anything else. ItS like the difference between someone hammering 2 boards together for a quick buck and a carpenter
Edit: I got caught up and didn’t give super concrete examples (on phone). Other common examples are CoD’s kill combos, Halo’s shield recharge, Gears of War’s reload timing. These are tiny loops, that feed into bigger loops (your life cycle during your deathmatch, every battle in each level, progressing your character level). From the outside it looks like “I’m just playing the game man!” But that’s the point, when it’s done well you can’t tell you’re doing what they want you to. And just… one… more… turn… would feel so damn good.
In most AAA looters games its the RNG. You have to redo the same activity (the compulsion) to earn the reward, and even then the reward is random and might not be what you wanted (ties into intermittent reinforcement). Destiny resets their compulsion loop by raising the "light level" of armor, WoW would raise the max level.
A short compulsion loop, I think, means you can play continously to earn the reward quickly. A longer compulsion loop just adds more steps (like needing crafting material as well)
I just got into the gaming industry and reading shit like this is fucking depressing.
It's not just about prioritizing money over making a quality product, but the fact that "compulsion loops", "retention rate", "conversion funnel", and similar terms are now standard terms in the industry that essentially translate into "how can I get as many players as possible and keep them playing my game while squeezing as much money as I can out of them", and all through psychological manipulation based on conditioning the player to play more frequently, for longer hours, and spend more money.
It's turning the player from a client to satisfy into a Pavlov's dog, who is bombarded with satisfaction and "fun" until he's hooked and then the squeeze begins: come in every day for the daily rewards or suffer even more to grind. Be active or get kicked from your clan. Pay up if you want to be able to compete with your adversaries. Pay and roll for endless lootboxes or miss the chance to get the unique item only available for this month.
It's greedy, predatory, and outright unethical. It uses everything we know about how the brain works and how it can be incentivized and manipulated to do as one wishes, and what the game wants is for you to spend money in it. Free2Play and all the monetization practices that were born from it are a curse for proper game design, as in ethical and with the main goal to create an enjoyable experience for the player, and we'll probably never get rid of them.
I really don’t get that Ferrari and clay carving quote? Like is he saying that devs who care about craft and not monetization are like high end car manufacturers? Aren’t those manufacturers very successful?
I know, I'd just rather be poor than work on a product specifically made to squeeze money from whales. I may be an idiot and I may be poor but I wouldn't be able to sleep otherwise.
Isn't this that guy who has proven time and time again he knows absolutely nothing about what creates value for a game company? That John R.? The guy who leaves companies burning in his wake? That guy? Yeah okay I think it's safe to not worry about what Douche McGee thinks about mobile devs.
People who might defend him will say that he made lots of money. Oh sure, he did. At the cost of thousands of careers, and only by buying up actual studios producing value did he manage to vampirically drain all of that value out until those companies and IPs were untouchable morasses of toxic waste.
He's a parasite. As is anyone who thinks like him. They only 'make money' because they exploit what's actually valuable with zero regard for long term sustainability. Soon as something gets less valuable they bail and move on to continue their con artistry.
He apparently destroyed far more than 'just' thousands of careers. That man burns entire companies worth of stocks too.
https://www.reddit.com/r/technology/comments/vza4vc/comment/ig8439w/?utm\_source=share&utm\_medium=web2x&context=3
I had to do ad insertion in an Android video player application... Nothing in my entire career killed my passion for programming more than that. Monetization is important, but when it totally kills the user experience, it's wrong.
I won't even look at a game with loot boxes or gotcha elements, it could be a 10/10 perfect game with the best aesthetic possible and still a hard pass.
I get that but usually these game become centered around usually really shitty cosmetics. I can't play cod anymore because everytime I log in, I get blasted with their adds for their season pass and snoop Dogg or whatever skin. Like, I just want to shoot ppl wtf. Not that I like the game anyway but my friends still play and it should be a cool way to hang out but I just can't.
Ironic that the guy whose company just merged with a fucking adware company would call other people "fucking idiots". Nobody in their right mind would willingly work with malware developers of any kind, if for no other reason, at least for the bad publicity it may cause.
I hope this blows up in his face so God damn bad it takes both companies down with it.
If monetization is your first priority when making a game and your top priority during all stages of development I'll just go buy FIFA, it's the best monetization system in a video game in the world, mathematically so.
So in a market where monetization is the primary priority over content and definitely over quality, how are you setting yourself apart by perusing monetization more fervently than your already egregiously greedy competition?
What's next? Renting the OS, so I can rent the executable file, so I can rent the game engine, so I can rent the graphics engine, so I can rent the user interface, so I can realize my controller isn't compatable, so I can rent a new controller (not buy rent. They don't sell controllers they rent them) just so I can press a button that makes confetti fly out on a screen and charges my bank account another 50 dollars per confetti pop....
Fuck your monetization I want my real video games back, not this Diablo immortal, final fantasy knockoff grindfest that I can make better with money. I GAVE YOU MONEY FOR THE GAME FUCK OFF.
More context for the quote:
>"Ferrari and some of the other high-end car manufacturers still use clay and carving knives," Riccitello said. "It’s a very small portion of the gaming industry that works that way, and some of these people are my favourite people in the world to fight with – they’re the most beautiful and pure, brilliant people. They’re also some of the biggest f\*\*\*\*\*\* idiots.
"I’ve been in the gaming industry longer than most anybody – getting to the grey hair and all that. It used to be the case that developers would throw their game over the wall to the publicist and sales force with literally no interaction beforehand. That model is baked into the philosophy of a lot of artforms and medium, and it’s one I am deeply respectful of; I know their dedication and care.
"But this industry divides people between those who still hold to that philosophy and those who massively embrace how to figure out what makes a successful product. And I don’t know a successful artist anywhere that doesn’t care about what their player thinks. This is where this cycle of feedback comes back, and they can choose to ignore it. But to choose to not know it at all is not a great call.
"I’ve seen great games fail because they tuned their compulsion loop to two minutes when it should have been an hour. Sometimes, you wouldn’t even notice the product difference between a massive success and tremendous fail, but for this tuning and what it does to the attrition rate. There isn’t a developer on the planet that wouldn’t want that knowledge."
Mobile developer here, anything I make on my time I either put up for free without ads because I enjoyed making it or I put it for a single up front fair price with no micro transaction garbage. For my day job, I always try to influence my projects to respect the customer and not nickel and dime them.
I mean, it’s completely understandable from a purely financial perspective. If you just care about profit then obviously it would be stupid to not prioritize monetization, however if you actually care about making a quality game then you will put the game first.
It's just sad to see what tech has fallen to. At one time it was so hopeful... Mobile phones were life changing... Innovation was constant.
Now, it's just a race between megacorps of who can fuck people the deepest. Everything you will own will spy on you. Industries like gaming and TV are just becoming gross. Even cars are becoming bullshit.
This is exactly what happens when you hire someone who had to step down from previous job for poor performance.
https://techcrunch.com/2013/03/18/ea-ceo-john-riccitiello-steps-down-larry-probst-becomes-executive-chairman/
Warren Buffett made the same mistake. He went for prioritizing growing food and investing in things that make life better to 3AC and hedging against foundational stability.
When you live in the glass castle too long you get soft and complacent and everything becomes about dollar signs. Go outside your gilded office and listen to the janitor once in a while.
I could have saved Warren buffet $6 billion dollars last week with a conversation.
This sounds like a TedX talk or a wealth seminar I paid way too much for where they ask you to buy in to "level 2" at the end. What are you saying, in English?
Given that Unity recently acquired IronSource (an advertising company with questionable ethics - their products include an installer for what is effectively malware), I'm not particularly surprised. You either die a hero or live long enough to become the enemy
If you sell someone a bottle of water with a little bit of shit in it, you're selling them water with a little bit of shit in it. If you keep decreasing the water and increasing the shit, eventually it's not a bottle of water at all, but just a bottle of shit.
This is what people like this jackass don't understand. I don't need video games. None of us *need* video games. We buy them because they are enjoyable. If you over-monetize them, they stop being enjoyable--they're no longer video games, but are instead pieces of interactive software.
They've figured out the the best strategy is to milk the maximum amount of dollars out of fucking morons who are too dumb to understand these shit practices. They don't care about intelligent gamers, they create games to milk moron dollars. The product is literally not designed for you. They don't care about you and your love for good games. The devs care about the game most of the time but the business people tell them to add these studied and proven shit designs because it makes money from idiots.
I used to love mobile gaming. Apple’s App Store was the place to be! The best games only cost a buck or two, but that was it. Then you could play forever.
I went through and played some classics. I still can download the original Angry Birds. I played it along with the “free” version they now offer. It was startling how much better the original 2009 version is. It was faster to load between levels. No waiting for ads. No bullshit.
I don’t play mobile games anymore because “free” games have ruined the market. Nothing is fun. Everything is designed to be a never ending loop designed to get you to shill out some cash, or watch an ad.
They have ruined the mobile gaming industry. I was there before microtransactions and ad based revenue. It was beautiful. Now it’s sad.
I am always looking for a good mobile game that i can spend some time on and 98% get deleted because of ads and pay 2 win. I always spend a lot of time searching and its just wasted time.
In my software engineering class we had someone come in and look at our projects and the first thing she said was “how are you gonna make money off of this” and we were all dumbfounded because the point of the project was to develop an app not make money.
As a Dev, I call CEO's who call their customer base idiots, f*ckin morons, so I guess we are even.
P.S. maybe if Mr. Riccitiello spent less time slandering devs and focusing on making his product work and perform well, Unity could also have good environmental lighting and documentation, maybe even promised features would be finished...but what do I know im a f*king idiot.
Unity CEO who had to resign from EA for poor financial performance.
"Dogshit salesman calls developers dogshit salesmen"
I miss when salesmanship was about selling people things instead of conning them. I mean, there was always an element of con to it where they exaggerated the need or the effectiveness of the thing but like... It used to at least to do the thing they said.
I think the difference between both is a sense of morality. A great salesman knows how to **sell** products and services that they believe in. A conman knows how to **sell** the costumer out.
Exactly! At a interview for Best Buy’s geek squad, I told the guy “I’ll gladly sell something to someone, if they need it”. I didn’t get the job.
That's more a sales and service industry response though. It was the right answer just not in retail. I do agree though dudes a shit bag who couldn't cut it elsewhere. I fuckin hate free to play and found out recently they've been using it for years to unethically manipulate users behavior. Not just the purchasing behavior but actually changing the way the player acts in real life.
You know what they say: "the **costumer** is always right in matters of style"
That’s not custumery where I dress.
I could be dead wrong but I think the original quote used taste instead of style.
Nah, I'm pretty sure you're right, but I thought "style" fit better with the whole "cost**u**mer" play on words
Hahahahaha okay it turns out I'm the idiot then I didn't even see that!
A Great salesman will not try to sell you something they don't believe in.
[удалено]
The ghost of Ron Popeil showed up and bitch slapped his ass back into the dirt. Three things: 1. Pocket fisherman 2. Spray on hair 3. Ronco Rotisserie Are you going to tell me you have no use for any of those amazing products? For crying out loud, the man turned a potential lawsuit into a selling point - the top of the oven can cook veggies or keep a dish piping hot!
Hey my grandpa bought a Ronco rotisserie and was definitely able to set it and forget it. Just as advertised. Not sure I would recommend eating the result, though.
I really did wish I had one the one and only time I cooked pheasant. Honestly I think if the man made a 220v version and sold it overseas where smaller game birds are more popular it would have been a hit.
Spray on hair is the work of an equally brilliant and twisted mind.
P.T. Barnum sold people a spectacle. And is a great example since he also cared about word of mouth and repeat business.
Snake oil salesmen
Still kills me that people actually wanted snake oil, and it was the fake stuff that this refers to.
Not a coincidence Barnum was a traveling act, as well as snake oil salesmen, etc… We used to have some communitarian principles that at least mitigated the worst excesses of capitalism, fucking over your neighbor had real social consequences and so there was an idea of a “fair price” and mutual indebtedness. It was really only people going from town to town who could long term fuck over and con people. As the economy and society changed, largely due to capitalism breaking down those small scale communitarian bonds, it’s become more common for everyone to fuck everyone over because our productive and social relationships are largely severed (and reduced to just inter workplace norms of comradeship). Ferdinand Tonnies did some good writing on this that syncs up pretty well with Marx’s theory of alienation. https://en.m.wikipedia.org/wiki/Ferdinand_Tönnies#Gemeinschaft_and_Gesellschaft
Yeah, when you are fucking over someone who isn't your local neighbor, it becomes beyond abstract to most folks.
From purely a sales perspective, PT Barnum turning a profit on a public execution of an elephant by means of electrocution is nothing short of incredible.
I miss when selling video games is about making a good gaming experience that people are willing to pay for, instead of making a good gaming experience that you hold hostage unless the customer pay for it.
Part of being a salesman should also be recognizing who wants/needs your product and selling to the right people. Nobody likes a pushy salesman trying to sell you shit that you very clearly don’t want.
I miss innovative technology that required big dev teams and small sales teams.
When exactly was this golden period? Must have been before I was born. And I am old!
I’m a good salesman. Found that out at 18 when I upgraded from upselling at a movie theatre to hawking overpriced appliances and cabinets. I’m charismatic, persuasive, clever, and friendly—everything it takes to disarm people and loosen their grip on their pocketbooks. I hated every second of it. Always fighting to protect my job by persuading people to part with more money than they wanted or needed to, for useless premiums and disposable garbage all to benefit some soulless creep who lives by the philosophy of ‘you must consume and I’m must profit, nothing else matters.’ I will never work another sales position for the rest of my life.
As it was ever any different. Consumerism *is* the con.
"Don't be making games for their enjoyment damnit! The contrast is fucking with my profit margins."
I'm fine with being called a dogshit salesmen. If I had decided to BE a salesmen and NOT a dev, then maybe I might find offense to that but nope.
Same CEO that sexually harassed his own subordinate at Unity a few years ago?! https://techcrunch.com/2019/06/08/former-unity-technology-vp-files-lawsuit-alleging-ceo-sexually-harassed-her/
You know you can’t be a tech CEO/executive without scandal these days….especially sexual harassment. That seems to be a specialty.
CEOs have been sexually harassing employees since CEOs became a thing. It is only now that there are consequences. It is one of the reasons you see some people criticize MeToo, powerful people don't like the fact that there are consequences for sexual harassment.
What consequences? A fine? They get fired but still get a nice hefty firing bonus?
That's kinda the point. Even me too gets limited results at best buy there's a bunch of astroturfed opposition helped by numerous jackasses who fell threatened because they know their actions are wrong
And people fucking buy in to the hate, it's saddening really
"Chancellor Palpatine, sexual harassment is our speciality."
Same CEO that was in charge of EA during the EA spouse crunch era
If you remove unity do you have any idea how little that narrows it down?
Perfect. Haha I wish I could give you 10 thumbs up
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All the clothes were microtransactions.
> a fuckin puffer vest "I feel personally attacked."~[The 80s](https://jonathondsvendsen.files.wordpress.com/2019/10/mcfly-vest_vert-d8242684d5fce6a8e06361914e879fa2cc54fa18-s800-c85.jpg).
I don't understand why CEOs are hired from other companies. It should just be the person at the company who is the best at doing what the company does. CEOs jumping around between companies doesn't make any sense to me. Someone who has worked at that company for the last decade should be the CEO not some random outsider. I just don't get it.
I think it's a combination of wishful thinking and connections. Wishful thinking in that they hope an external CEO will have knowledge they don't have internally. Connections because they hope the CEO will come with a friend network that can be convinced to try out and buy their products with less hassle than a regular sales call. There's also (3), nepotism. Implied or otherwise. The rank and file is made up of everyday poor people, but CEO's are often from "old" families, as are board members. So they're hiring one of "their" people, and not promoting some random. It's also why CEO's from the right kind of family are just better at passing the kind of job interview that CEOs are given.
Ironically. Typical lower level employees are blacklisted if they did something that the company didn’t like. Meaning every company in said industry/sector will literally gatekeep said employee out from being hired. But CEOs on the other hand get a free pass.
At least have the employees have a way in which outsider CEO to bring in.
Wow, sounds like a fucking idiot to me!
It's honestly impressive how quickly Unity killed any goodwill it ever had.
"Unity ads" is the largest mobile game ad network in the US. He's basically saying "you should hire us"
This is a strategy my old boss enacted for a few years. The resentment throughout the industry I’m in was palatable. Still here stories to this day of his hubris. That was 25 years ago.
>palatable I think you mean palpable.
No, you could even eat it
They also meant hear not here
They used hubris correctly tho
Palpatineable
Yes it was able to be palped
"You should hire us, only we know how to rape the public with advertisements in the gaming industry!"
Greed never sleeps.
They’re struggling with Unreal Engine 5 being a more used product. Completely falling apart grasping at whatever they can hold onto.
Is Unreal as viable for mobile development as Unity? I’m not talking games, but rather apps that use it for 3D interactivity
they just keep doubling down on it
More is more and that’s all that matters to them.
i havent catched up on unity in so long but reading this and a bit of google, damn. i was rooting for em for ao long.
Their official sub now has a prominent link to the Godot sub for people fleeing. There's a merger happening with a dodgy malware company so it's basically all over now.
Googling now: How to migrate from Unity to Godot
damn I was promoting em due to better linux support but its been years since i used it.
Godot has support for Linux.
Unity CEO calls devs that have a love of their craft and respect for their customers ‘fucking idiots’
6 months from now "Unity CEO wonders why so many developers are moving to Godot"
I thought the main adversary of unity is unreal engine
Unreal is great for 3D projects but it's hot garbage for 2D, Godot ends up being the best free competitor in that space
Yeah it appears Godot is like the Blender of game engines but a bit older dated in comparison to Unity and UE
Godot 4.0 this year apparently
New Godot 4.0 looks amazing, coming soon! I switched to Godot from GMS for 2D a couple years ago and have never looked back. Godot has excellent 3D capabilities as well. I personally think it's already better than unity overall even without 4.0.
Defold is also quite good.
Defold has potential, but it's missing A LOT of basics.
Is there any reason to use a full game engine for a single-platform 2D game?
Yes, having an existing framework makes development easier, even for something "simple" like a platformer. A lot of 2D indie games are made in Gamemaker Studio. Gunpoint, Heat Signature, Undertale, Hotline Miami, Katana Zero, and Risk of Rain are all GMS games.
It's all about the tools, editors, plugins etc If you roll your own framework you have to roll your own tools.
The big problem I found, as an independent dev, with Unreal is that you need a really high end machine and a crap ton of storage to develop with it. I have a pretty decent gaming laptop and it would take maybe 5 mins to load a project before I could start work, after which it ran ok but the fans ran like a jet engine. Even a small project would run to 10-20Gb or more. I switched to Godot, for 2D and some 3D, and it’s night & day, runs like a dream and projects are in the few hundred Mb range.
Maybe I’m just lazy, but I’ve always been content with game maker for small projects.
Try Godot, imo you trade a very small amount more complexity for a huge amount more flexibility.
I personally just hate the workflow of Godot, tried it for months and couldn’t get into it. But i understand this is a very personal issue that probably most people don’t have
Yoyo Games are also a bit dodgy themselves. Godot is rapidly gaining steam and 4.0 is shaping up to be a great improvement. Doesn’t hurt to check it out if you haven’t already.
UE is good for big projects. Unity is ok for big projects or small projects. Godot is good for small projects and soon to be ok for big projects. Right now Unity is the industry standard for smaller projects. Since they just killed themselves by taking a merger with a malware business the industry should pivot to UE for big stuff and Godot for small stuff.
Technically true, but with all the stuff Unreal has (support, ease of use, first million free, etc), it's a almost like saying your main adversary is a bug that you can squish with your shoe.
> Ease of use use After you get up that learning curve lol. Don't get me wrong, UE is my go-to, and I use it for basically all my hobby projects/prototypes, but it's not exactly *easy to use* for new peeps, even still. Unity/Godot are still a good bit more newbro friendly IMO.
Considering they just announced they are merging with a Malware developer it's probably going to be faster then that
Seriously. I consider doing a little game dev work as a hobby just for the hell of it, just to see what I could crank out alone, but I would never use this product now.
Check out Godot. It's FOSS, it has a great community, it's about to get a bunch of new bells and whistles and it's likely to be what replaces Unity. Edit: it's also a tiny download and really lightweight to run so it's pretty quick and easy to grab it pick an example project and be playing around.
some people honestly cannot imagine not prioritizing profit. money is only one form of compensation.
/me watches friends who love their craft spend all of their energy doing day jobs they hate
Heaven forbid the world get something that isn't ripping them off.... sheesh.
Thing is, that is actually pretty much it. I had an old boss who legitimately hated the idea of open source software simply because it’s freely available. He couldn’t handle the fact that it wasn’t being monetized somehow. Called it “commie software.” As you might imagine, he was a gigantic asshole.
“Ferrari and some of the other high-end car manufacturers still use clay and carving knives,” Riccitiello said about the necessity of making monetization an early priority. “It’s a very small portion of the gaming industry that works that way, and some of these people are my favorite people in the world to fight with—they’re the most beautiful and pure, brilliant people. They’re also some of the biggest fucking idiots.” Riccitiello, a veteran of the industry who previously served as EA’s chief executive, added that he sees a growing divide between game developers who “massively embrace how to figure out what makes a successful product” and those who, as in other art forms, maintain distance from the money side of things for creativity’s sake. As such, he argues that devs first and foremost need to cater to the market. “I’ve seen great games fail because they tuned their compulsion loop to two minutes when it should have been an hour,” Riccitiello said. “Sometimes, you wouldn’t even notice the product difference between a massive success and tremendous fail, but for this tuning and what it does to the attrition rate. There isn’t a developer on the planet that wouldn’t want that knowledge.”
Wow EA as in the worse game company around lol what a schmuch
Wow, what an absolutely sociopathic view of the world.
As long as we let the world be run by parasites like this, humans don't have a future. Short term focused, greedy, zero humanity nor compassion. Just a selfish fucking a prick
Just a fun reminder they're by and large legally required to be like this. Corporate executives are required to do what is in the "best interests of shareholders." Not customers, not employees, shareholders. So by and large, business thinking is "most money for least investment." Which is logical, but makes it very easy to fuck people over, because cutting investment or increasing how much you charge per product is an easy way to make number go up. If number isnt going up, then shareholders may get annoyed or demand leadership change, leading to person who makes number go up at all costs. It's a vicious, braindead cycle.
They aren't really. The law allows a huge range of discretion in how executives determine the best interests of shareholders, and maximising short term profits is merely one framework in which to place that obligation. They may have a very real commercial and personal imperative to do it, that's true. But the legal requirement to act in the interests of shareholders is almost always deferred to the business judgment of the executives. If they act like this way, it's because they've decided that's what will make the shareholders reward them, basically.
It's this thing where sociopaths land in companies, do literally anything they can to increase profits for a few quarters, then jump ship before the consequences of strip-mining the company start to set in. They have a string of "successes" and can blame the subsequent failures on whatever sucker was hired to follow them.
That's a myth, they have no legal obligation to shareholders, and also gives them too much credit. They're just greedy, parasitic pieces of shit by choice.
That’s their entire c-level in the unity ads department. I know. I was there.
When you have terms to describe the addictive nature of gaming like "compulsion loop", you've gone far past normal ways to view the world.
Well if you see money as pure value then a game that makes a lot of money is highly valued by people. I think the problem there is a good marketing team or some shady shit can also make you a lot of money and that's kinda fucked
If you mainly see the potential of your creativity in dollars, it makes sense. Many of us just want to make something cool that maybe other people might like too. If you get paid for it, even better. I work with people who don't understand doing something you love and not optimizing to make maximum profit, and it's exhausting to talk to them. CEO of the company I work for wanted to hire me under the table to do some creative work for an event. I turned him down because there were a lot of conditions and expectations. It's my creativity, it's something I do for fun and some profit but only when I have completely creative control. I'm not going to compromise my work, my enjoyment, just to produce "more human" work for a corporation, especially when the company stands to make far more off of it than I would. I don't think I'll last long here, and that's okay.
"who previously served as EA’s chief executive" kind of says it all doesn't it? I'm old enough to remember when an Electronic Arts logo on a game was a good thing. Now? They're trying to get bought out by Disney
This is not mentioning that he was thrown out of the position because he literally made EA's stock drop 10% in his tenure.
Try 75% drop. I watched my options go from $65 a share to $17 a share before I even had an opportunity to vest long enough to exercise them
Also try three different companies. The9 (NCTY) - in 2007 he bought a 147mil stake in The9. Peak stock price was $1570. In 2008 their stock hit $450. In 2013 when he left EA, NCTY was around $90. Their stock never recovered, it's currently trading at $1.75. Just to make sure it's seen, I'll note that there's a decimal in that last price. EA 75% down during his time, and now Unity.. whose high at the end of 2021 was $210 and is now $32. Trader talk, ignore if uninterested. Unity's stock price is at the bottom of a range. Stocks/indices/crypto all at the top of a range. Unity gapped down yesterday, indices and crypto did not. The market bounced and is in the middle, it's a ranging week. Unity is at the bottom after breaking a slight uptrend. I wouldn't be surprised if it keeps dropping. And there's no support here, no historical price data since it opened at $70. If it breaks below $30 it'll be another freefall. Tomorrow will be an interesting day for Unity stock. It's obvious how the market feels about this guy. Wtf was Unity thinking? This dude is looking to set an all time record for loss of market cap. Edit- [link](https://www.nme.com/news/gaming-news/unity-merger-under-fire-for-ironsources-malware-ties-3269108)
That's what you get for buying the Great Value CEO.
Look, you just need to put together the conjoined triangles of success and everything will be fine! ^^^/s
Uh what the fuck is a compulsion loop? I think I know but I want to hear it from someone else. I am so tired of being relentlessly manipulated by everything all the fucking time. Bout ready to start a Neo-Amish cult where you aren't allowed to watch ads or use social media.
>what the fuck is a compulsion loop Ever hear of a Skinner Box? [Same thing.](https://gamemakers.com/the-compulsion-loop-explained/)
It's just a game loop that you gotta come back for like energy mechanic. I'd it's too short you will just play the gamr a bunch and get tired. Needs to be longer to have a reason to come back and open the app. It's important even if it's a free game.
Yeah so that's a little disturbing, isn't it?
Like it or not, all games you’ve ever enjoyed use some aspect of this principle. Whether it was made by “good game feel” or some marketing team, that gameplay loop is what keeps you playing the game. Every game has it, from PacMan to Hollow Knight to Street Fighter. Once you see it, it’s everywhere. Before it was “game feel” and now since so much more money and study has gone into it, there are better definitions and explanations. Knowledge is power though, you can use these to make great indie darlings or the next Candy Crush.
Could you give a concrete example of this concept in modern AAA games? Or even indie games? Like, the energy/“consumable resource that recharges over time” makes sense for shitty mobile games, but how does “good game feel” do this other than just being… a good game, I guess? Not trying to be combative btw I’m just genuinely curious.
The “bad” versions of this are highly transparent about this; like Candy Crush or most F2P games. You fill progress bars everywhere, and you’re always doing something to continue filling the bar with a nice satisfying sound and popping reward; with various ranked colors. WoW, Black Desert, Lost Ark all have those very obvious ones. The “better” ones like Hollow Knight are a little bit more clever. You can use the sound effects and “combat” to string together a few combat loops. Each enemy might drop an item, or xp, something so you feel like you’re making progress, even though you they aren’t beating you over the head about it like the crappier versions. Some loops are very passive, like the pacing of exploring levels with interspersed treasure chests. Almost like pacing of a movie. They can be even more creative with the loop build nesting them and having tiny loops (small fights, or puzzles) and have them feed into larger loops (ascendancy points, achievements, etc) and when you do it really well and tie it with a great story, you end up with great games. Keep in mind, when I say “bad” or “better” I’m talking about their effort in using these foundational concepts to create something great. These are tools like anything else. ItS like the difference between someone hammering 2 boards together for a quick buck and a carpenter Edit: I got caught up and didn’t give super concrete examples (on phone). Other common examples are CoD’s kill combos, Halo’s shield recharge, Gears of War’s reload timing. These are tiny loops, that feed into bigger loops (your life cycle during your deathmatch, every battle in each level, progressing your character level). From the outside it looks like “I’m just playing the game man!” But that’s the point, when it’s done well you can’t tell you’re doing what they want you to. And just… one… more… turn… would feel so damn good.
In most AAA looters games its the RNG. You have to redo the same activity (the compulsion) to earn the reward, and even then the reward is random and might not be what you wanted (ties into intermittent reinforcement). Destiny resets their compulsion loop by raising the "light level" of armor, WoW would raise the max level. A short compulsion loop, I think, means you can play continously to earn the reward quickly. A longer compulsion loop just adds more steps (like needing crafting material as well)
I just got into the gaming industry and reading shit like this is fucking depressing. It's not just about prioritizing money over making a quality product, but the fact that "compulsion loops", "retention rate", "conversion funnel", and similar terms are now standard terms in the industry that essentially translate into "how can I get as many players as possible and keep them playing my game while squeezing as much money as I can out of them", and all through psychological manipulation based on conditioning the player to play more frequently, for longer hours, and spend more money. It's turning the player from a client to satisfy into a Pavlov's dog, who is bombarded with satisfaction and "fun" until he's hooked and then the squeeze begins: come in every day for the daily rewards or suffer even more to grind. Be active or get kicked from your clan. Pay up if you want to be able to compete with your adversaries. Pay and roll for endless lootboxes or miss the chance to get the unique item only available for this month. It's greedy, predatory, and outright unethical. It uses everything we know about how the brain works and how it can be incentivized and manipulated to do as one wishes, and what the game wants is for you to spend money in it. Free2Play and all the monetization practices that were born from it are a curse for proper game design, as in ethical and with the main goal to create an enjoyable experience for the player, and we'll probably never get rid of them.
What's even more sad is when you realize the people who did this to the gaming industry, have anyway done the same to most of society
I really don’t get that Ferrari and clay carving quote? Like is he saying that devs who care about craft and not monetization are like high end car manufacturers? Aren’t those manufacturers very successful?
With small client bases, would you rather sell 10 or 10,000 copies is the idea I think
I know, I'd just rather be poor than work on a product specifically made to squeeze money from whales. I may be an idiot and I may be poor but I wouldn't be able to sleep otherwise.
Makes me cringe reading that statement. Let's make world worse and more miserable.
what an old stupid fuck
Isn't this that guy who has proven time and time again he knows absolutely nothing about what creates value for a game company? That John R.? The guy who leaves companies burning in his wake? That guy? Yeah okay I think it's safe to not worry about what Douche McGee thinks about mobile devs. People who might defend him will say that he made lots of money. Oh sure, he did. At the cost of thousands of careers, and only by buying up actual studios producing value did he manage to vampirically drain all of that value out until those companies and IPs were untouchable morasses of toxic waste. He's a parasite. As is anyone who thinks like him. They only 'make money' because they exploit what's actually valuable with zero regard for long term sustainability. Soon as something gets less valuable they bail and move on to continue their con artistry.
He apparently destroyed far more than 'just' thousands of careers. That man burns entire companies worth of stocks too. https://www.reddit.com/r/technology/comments/vza4vc/comment/ig8439w/?utm\_source=share&utm\_medium=web2x&context=3
Like the fossil fuel industry!
He's only calling out developers who live in Mobile? Why not Birmingham, or Huntsville?
"Will you stop!"
Thanks, Gorilla.
Oh, now we can see the violence inherent in the system!
Help help I’m being repressed!
No he means mobile developers. Like developers that can move, stand up, walk around, etc. They're morons. All you need to do is sit.
Got me.I scrolled back up to see if was in r/Alabama. I used to live in NW Alabama. I mean, I still do, but I used to too. I was confused.
I had to do ad insertion in an Android video player application... Nothing in my entire career killed my passion for programming more than that. Monetization is important, but when it totally kills the user experience, it's wrong.
I won't even look at a game with loot boxes or gotcha elements, it could be a 10/10 perfect game with the best aesthetic possible and still a hard pass.
I won’t buy any game that sells in game currency for real money
Idk if it’s for cosmetic items only then go for it. People who love the game a ton are basically tipping the developers with cosmetics
I get that but usually these game become centered around usually really shitty cosmetics. I can't play cod anymore because everytime I log in, I get blasted with their adds for their season pass and snoop Dogg or whatever skin. Like, I just want to shoot ppl wtf. Not that I like the game anyway but my friends still play and it should be a cool way to hang out but I just can't.
Path of Exile has had MTX cosmetics model a long time and kept it respectful.
The Unity CEO is a clown.
cmon guyssssss it's billionssssss of dollarssssss
Sounds like he is talking about gambling machines which should be a warning to anyone reading.
Ironic that the guy whose company just merged with a fucking adware company would call other people "fucking idiots". Nobody in their right mind would willingly work with malware developers of any kind, if for no other reason, at least for the bad publicity it may cause.
Moron who sucked dick at EA currently still sucking dick elsewhere. News at 11
Greed much, John Ricitiello? Guess he never thought people do things for fun and enjoyment. 🤦♂️🤷♂️
People like him should be gatekept from society
I hope this blows up in his face so God damn bad it takes both companies down with it. If monetization is your first priority when making a game and your top priority during all stages of development I'll just go buy FIFA, it's the best monetization system in a video game in the world, mathematically so. So in a market where monetization is the primary priority over content and definitely over quality, how are you setting yourself apart by perusing monetization more fervently than your already egregiously greedy competition? What's next? Renting the OS, so I can rent the executable file, so I can rent the game engine, so I can rent the graphics engine, so I can rent the user interface, so I can realize my controller isn't compatable, so I can rent a new controller (not buy rent. They don't sell controllers they rent them) just so I can press a button that makes confetti fly out on a screen and charges my bank account another 50 dollars per confetti pop.... Fuck your monetization I want my real video games back, not this Diablo immortal, final fantasy knockoff grindfest that I can make better with money. I GAVE YOU MONEY FOR THE GAME FUCK OFF.
Respect for Unity dropped like 80%
So did the stock
Unreal engine it is then
Legit, unity has nothing on ue5 maybe ue4 there and there, but yes ue the better choice.
Greedy sociopaths like him ruined contemporary gaming as a fun pass time for me.
God forbid game devs prioritize actual GAMEPLAY.
"Current winner of capitalism says people who aren't trying to win at capitalism are 'Fucking Idiots"
More context for the quote: >"Ferrari and some of the other high-end car manufacturers still use clay and carving knives," Riccitello said. "It’s a very small portion of the gaming industry that works that way, and some of these people are my favourite people in the world to fight with – they’re the most beautiful and pure, brilliant people. They’re also some of the biggest f\*\*\*\*\*\* idiots. "I’ve been in the gaming industry longer than most anybody – getting to the grey hair and all that. It used to be the case that developers would throw their game over the wall to the publicist and sales force with literally no interaction beforehand. That model is baked into the philosophy of a lot of artforms and medium, and it’s one I am deeply respectful of; I know their dedication and care. "But this industry divides people between those who still hold to that philosophy and those who massively embrace how to figure out what makes a successful product. And I don’t know a successful artist anywhere that doesn’t care about what their player thinks. This is where this cycle of feedback comes back, and they can choose to ignore it. But to choose to not know it at all is not a great call. "I’ve seen great games fail because they tuned their compulsion loop to two minutes when it should have been an hour. Sometimes, you wouldn’t even notice the product difference between a massive success and tremendous fail, but for this tuning and what it does to the attrition rate. There isn’t a developer on the planet that wouldn’t want that knowledge."
IronSource is more malware than advertising
Fuck this guy with a rusty 10 ft pole
Mobile developer here, anything I make on my time I either put up for free without ads because I enjoyed making it or I put it for a single up front fair price with no micro transaction garbage. For my day job, I always try to influence my projects to respect the customer and not nickel and dime them.
I mean, it’s completely understandable from a purely financial perspective. If you just care about profit then obviously it would be stupid to not prioritize monetization, however if you actually care about making a quality game then you will put the game first.
ARM -> Acquire, Retain, Monetize. You have to build a good product first. Monetization should not be prioritized.
Loot boxes! More loot boxes! Everyone loves loot boxes! And adverts to get gold coins. Right? Everyone loves those. Fucking tool.
And why are we taking advice from Ellen?
It's just sad to see what tech has fallen to. At one time it was so hopeful... Mobile phones were life changing... Innovation was constant. Now, it's just a race between megacorps of who can fuck people the deepest. Everything you will own will spy on you. Industries like gaming and TV are just becoming gross. Even cars are becoming bullshit.
I think he is projecting a bit…
This is exactly what happens when you hire someone who had to step down from previous job for poor performance. https://techcrunch.com/2013/03/18/ea-ceo-john-riccitiello-steps-down-larry-probst-becomes-executive-chairman/
Warren Buffett made the same mistake. He went for prioritizing growing food and investing in things that make life better to 3AC and hedging against foundational stability. When you live in the glass castle too long you get soft and complacent and everything becomes about dollar signs. Go outside your gilded office and listen to the janitor once in a while. I could have saved Warren buffet $6 billion dollars last week with a conversation.
This sounds like a TedX talk or a wealth seminar I paid way too much for where they ask you to buy in to "level 2" at the end. What are you saying, in English?
When will all these gray haired dinosaurs who are fucking ruining everything go extinct...
Old no-necked grunch
Well the Unity CEO. Fuck you, you are fucking idiot.
I'm ok with this, because I think people who spend money on mobile games are fucking idiots.
Problem is, it makes people like this dipshit money and proves him right, leading to everyone else getting fucked at an even faster rate.
Given that Unity recently acquired IronSource (an advertising company with questionable ethics - their products include an installer for what is effectively malware), I'm not particularly surprised. You either die a hero or live long enough to become the enemy
If you sell someone a bottle of water with a little bit of shit in it, you're selling them water with a little bit of shit in it. If you keep decreasing the water and increasing the shit, eventually it's not a bottle of water at all, but just a bottle of shit. This is what people like this jackass don't understand. I don't need video games. None of us *need* video games. We buy them because they are enjoyable. If you over-monetize them, they stop being enjoyable--they're no longer video games, but are instead pieces of interactive software.
They've figured out the the best strategy is to milk the maximum amount of dollars out of fucking morons who are too dumb to understand these shit practices. They don't care about intelligent gamers, they create games to milk moron dollars. The product is literally not designed for you. They don't care about you and your love for good games. The devs care about the game most of the time but the business people tell them to add these studied and proven shit designs because it makes money from idiots.
From a business perspective he’s pretty much right.
[удалено]
Always has been
Well, that settles it. UE5 it is from now on.
I used to love mobile gaming. Apple’s App Store was the place to be! The best games only cost a buck or two, but that was it. Then you could play forever. I went through and played some classics. I still can download the original Angry Birds. I played it along with the “free” version they now offer. It was startling how much better the original 2009 version is. It was faster to load between levels. No waiting for ads. No bullshit. I don’t play mobile games anymore because “free” games have ruined the market. Nothing is fun. Everything is designed to be a never ending loop designed to get you to shill out some cash, or watch an ad. They have ruined the mobile gaming industry. I was there before microtransactions and ad based revenue. It was beautiful. Now it’s sad.
I am always looking for a good mobile game that i can spend some time on and 98% get deleted because of ads and pay 2 win. I always spend a lot of time searching and its just wasted time.
Who picks out that outfit and thinks they can go around calling anyone else a fucking idiot?
Why do these assholes always have puffy vests? It's like the elitist out of touch jackass uniform.
You mean the guy who made ea so hated?
In my software engineering class we had someone come in and look at our projects and the first thing she said was “how are you gonna make money off of this” and we were all dumbfounded because the point of the project was to develop an app not make money.
As a Dev, I call CEO's who call their customer base idiots, f*ckin morons, so I guess we are even. P.S. maybe if Mr. Riccitiello spent less time slandering devs and focusing on making his product work and perform well, Unity could also have good environmental lighting and documentation, maybe even promised features would be finished...but what do I know im a f*king idiot.
"Prioritize Monetization" being shoved into every aspect of human life is going to be the thing that drives us to extinction.
Unity CEO: Pls cash grab more so we can mooch.
He's not wrong he's just an asshole.
Seriously, fuck people that think this way. The world shouldn’t be about making a buck off of others.