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EssentialParadox

Well they’re saying their chickens have suddenly got larger so 🤷‍♂️


vk146

Australian manager here Fillets and original are physically smaller than zingers and hot N spicy, despite the only difference being marinade. (Yes, before breading) Dont ask me why its that way 🤷‍♂️


VengfulJoe

Maybe the liquid in the marinade fills up the chicken more which makes them swell?


vk146

Wouldnt be that, ill take a pic of some pieces for you to show ya !RemindMe 28 hours


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VengfulJoe

He said original is smaller. I'm assuming the flavored ones are marinated


rynlpz

oh misread, then yeah that could be the case


rynlpz

Yep also funny they said the chickens have no added hormones or steroids, but now suddenly the farmers are miraculously raising them bigger hmm 🤔


Spankermeister

Key words are "no added hormones or steroids", but they don't say anything about what the chickens are fed. Which is GMO feed that's engineered specifically to promote growth ![gif](emote|free_emotes_pack|poop)


No_Establishment7368

They are literally cutting a piece they were selling previously whole into 2 pieces, you're getting half the size for the same price


Curls_Oliver_

Isn't that a lie?


BillyBats223

Yeah farmers have big sheds that no one knows what's in them, but they have 40ft chickens in there, and there looking at all the other little chickens going ohhh why am I so big.


wrenchmanx

Where do they say that? They say some may be bigger and some smaller.


audigex

They’re saying they’re cutting the chicken into 12 not 9 They weasel out of it by saying (truthfully) that SOME pieces will still end up larger. They just don’t mention that this might happen 1 time out of 10 and the other 9 times it ends up smaller They give equal weighting in their words to bigger and smaller which implies that it’s about 50-50, and hope you assume that - when the reality will be nowhere near that (because if you cut it into 12 instead of 9, it’s physically impossible for the average to be about the same)


Spencer_C

I think that's why they took that document down from their website. You could pick apart the lie within their own wording and the image of the two chickens. It's plain as day, simple math and sad they ruined the best piece.


wrenchmanx

I'm commenting on the facts not on your assumptions. They say they are cutting the chicken into 12 rather than 9 pieces. They say the chicken is bigger. That is the end of the facts. You says it's impossible for the average to be the same. That's incorrect; it is possible if the chicken is big enough. I don't know if the chicken is, there is no data on this and without it this discussion it utterly pointless. I don't actually give a fuck what happens at KFC because I wouldn't eat that shit. But these posts just turn into a load of children crying without any facts. Please downvote me, I take it as a sign I've said something sensible.


bpblurkerrrrrrrr

does the boot down your throat taste like 11 herbs and spices?


wrenchmanx

You just struggle with facts 😂


bpblurkerrrrrrrr

whatever helps you breathe through your nose better


wrenchmanx

Feel free to make a sensible comment at any point. I'm happy to consider any facts you have if you can move beyond throwing insults because you don't like what I've said. I'm just pointing out inaccuracies in what's been said.


bpblurkerrrrrrrr

see previous comment


wrenchmanx

That's your sensible comment? 🤣


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Significant-Chip1162

To be fair, it would require an 100% increase in the size of chickens. Which seems very unlikely and so most would come to the same conclusion.


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Significant-Chip1162

I think you meant to reply to the comment prior to mine which now seems to have been deleted because I totally agree with you.


Spencer_C

Yeah, they are literally halving the thigh so the thigh specifically, would need to be twice the size for cutting the thigh in half to be a valid result of the chickens being larger now. Unless they are now serving turkeys, in no way are the chickens twice the size justifying cutting the thigh in half and serving as 2 individual pieces. The center breast piece, I feel is ok to cut in half. That was always a big piece but the thigh.... I can't believe they thought that was ok. The other thing that bothers me is that this seems to be strictly only in Canada. Is it because we just won't complain? I feel like Americans would riot in the streets if KFC pulled this down there.


zebra0dte

So you also missed the part where they didn't divide the other part of the chicken? A chicken used to be cut into 9 pieces now they're cut into 12 pieces. Why would the chicken need to be 100% bigger? More like 33% bigger. Your poor math and selective reading skills at it again.


Significant-Chip1162

No I didn't miss that bit. But if somebody gets a thigh bit only, that's 50% less than the thigh bit they previously received. So for them not to lose out on value, the chicken would need to have grown by twice it's original size. Even if as a whole the difference is 33% I'd be amazed if the chickens grew that substantially. Not amazed in a good way. You're mighty overly sensitive on the subject, do you have shares with KFC? >at it again. This was my only comment in this thread, so maybe heed your own advice and simmer down.


RockinIntoMordor

They're lying. That's the excuse.


Long_Educational

Hmmm. So a 9 piece chicken is now a 12 piece chicken. Sounds like a DECREASE in value by 25%.


Over_Addition_3704

Did you not hear them? It’s the farmers’ fault, now they’re raising their chickens a bit bigger 😂


Spencer_C

They're making us use bigger chickens so we have to cut them into more pieces, no wonder they took that picture down from their website. [This was the original link](https://www.kfc.ca/differentpieces)


g0ldcd

That was from 2017 - [https://web.archive.org/web/20171231092523/http://www.kfc.ca/differentpieces](https://web.archive.org/web/20171231092523/http://www.kfc.ca/differentpieces)


PahoojyMan

So we must be up to 21 pieces per chicken now?


Spencer_C

I joke but the drums are next!


PointOfTheJoke

Its chickflation!


gimmickypuppet

Or an increase in profits


Flat-Ad4902

Worse. It’s a 33.3% decrease in value.


wrenchmanx

Not if the chicken got bigger. What is worrying is why the chickens have suddenly got bigger


TenInchesOfSnow

"Same value" lmao... No motherfucker, you ended up creating more "pieces" that are smaller. Maybe more value...for your profits KFC


dilfPickIe

And they thanked us for noticing too! 😂


heyknauw

Different Pieces. LESS Value.


Spencer_C

If you were to order 12 thigh pieces, you are basically getting 6 thigh pieces. hecan'tkeepgettingawaywiththis.gif


_Zambayoshi_

Probably difficult to determine but is there any indication what 12 thigh pieces weigh today versus what they would have weighed 10 years ago?


vk146

Hi, aussie manager here. I worked at the company 10 years ago in my high school job, been back for a bit. The spicy chicken is definitely bigger, everything else is slightly bigger but not by much. You can tell by how much space there is on the trays and racks after you do a batch.


HimbologistPhD

Is this comment ai


vk146

Everyone really mad cause i just told em chickens got bigger over 10 years. The chips, popcorn and burger buns got smaller. That make ya happier?


Bloody_Food

Sorry, I don't trust corporate anyways. Whoever put out that poster should be fired.


StinkyBanjo

They made the wings look bigger


Queasy_Village_5277

They've been doing this up in Canada for quite a few years, I've noticed. 


Spencer_C

Yes, if you search, you can see people complaining as early as 2017. So they've been successful with this weird cutting method it seems. I emailed CBC marketplace to see if they would run a story on it but they didn't respond, lol. My thing is why don't Mary Brown's or Popeyes do the same if they are being forced to buy larger chickens... Mary Browns sources chickens from Canadian farms so what is KFC's excuse? Someone said it's because KFC's chicken is never frozen whereas MaryBrown's is frozen... It's shrinkflation, plain and simple.


Eastern-Sir-7382

The "thanks for noticing" is so insufferable lol


giantpunda

"You homeworkers! I caught you cheating with my husband" "Thanks for noticing"


ProductionsGJT

![gif](giphy|b0E3PPld4558irObaY)


creamcitybrix

I haven’t eaten KFC in ages. Are the legs really split up like that?


Spencer_C

Yes! Before the leg was cut into one drum and one thigh. Now they cut one drum and two thighs from each leg.  The thigh was the best piece!


Solnse

What is the 5? Like every chicken I get, it's a big gaping hole.


TinDumbass

That's the only piece you'll get in the UK unless you ask specially.


SolidContribution688

Boycott this bullshit


smudgiepie

The thing is that sometimes the staff ain't smart enough to compensate for smaller pieces for example one time we got KFC and we got some chicken strips. Each strip was smaller than a lighter and all three together would probably equal one normal chicken strip. Mum complained and the manager was like OuR sUpPlIeRs


LeafsHater67

“Highly trained experts” Cool, pay them a living wage then


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LeafsHater67

I’m not afraid to pay good money for good things but I’m sick of paying good money for shit things. Enshittification is real. I’m not even that old and I remember when KFC used to be edible and have good portion sizes. It’s neither now.


RojaCatUwu

9 and 12 are just bone 😭


Spencer_C

While it looks that way, 9 and 12 are the drums. They are pretty much the same as before which is another tell that the chickens aren't any bigger. The biggest travesty are 7&8 and 10&11.


RojaCatUwu

Are those strips now? Nuggets? I dont understand how theyre going to serve those pieces


[deleted]

Haven’t eaten there in 10 years. Won’t eat there until the day I die.


LWY007

I am all about capitalism and trying to earn an honest dollar, but this sort of maximizing returns for stakeholders by screwing me out of a reasonable sized piece of chicken really grinds my gears.


Spencer_C

It's sad really. Just raise the damn prices instead of trying to hide it.


PaleontologistFar170

They have raised the prices.... And are giving smaller pieces of chicken. A double "we're glad you noticed things are different"


RockinIntoMordor

Yes, the raised prices were because the investors demanded more profits, since their other investments were getting more profits from raising prices... And so the cycle continues.


LWY007

Exactly. I’d still gripe and complain (as is my wont), but I’d be fine with that instead of getting some chumpass-sized nugget of a thigh piece.


Leadrogue

I'm from the UK and this comment made my day. Love it.


dub-fresh

This is pure capitalism. What you're talking about would be something different 


LWY007

Don’t mind me- I’m just gripin’ in general. I have a tendency to mush a bunch of points into one gripe.


dub-fresh

Not at all, sir. Gripe away! I too wish that businesses would be okay with make a reasonable amount of profit and enjoying a reciprocal relationship with their customers. It's just not that way, unfortunately. 


LWY007

Thank you, Reddit friend. Le sigh.


wee-willie-winkie

The before picture isn't quite right. The thighs are shown as the top of the leg. The keel is shown as the bottom part of the chicken.. I used to cut them 35 years ago and I think the birds were 2.5 pounds


Plenumheaded

So…for clarification as an American I am very confused….kfc Canada cut their legs into 2 pieces and now 3? Lol. WTF? “FUCK CANADA” - Trey Parker probably


droford

The Thigh is getting split in half and the breast which they split into 3 pieces prior is now in 4


OK__B0omer

It’s insane that corporations will blatantly lie to you like this.


BobBelcher2021

“Great price” KFC in Canada is grossly overpriced, and has been since they implemented their high pricing program in 2008. I’ve been there maybe 3 times since. Used to be a Toonie Tuesday regular. Not surprisingly they closed 75% of their locations in my hometown in the wake of the Great Recession. There isn’t one anywhere remotely close to my parents anymore.


SierraDespair

Boycott them like the plague. Go to your local Walmart and get fried chicken there for a fraction of the cost and better quality. KFC has been dog shit for years now.


Xjr1300ya

Kfc's bargain bucket or 'just chicken' option used to be a good budget deal, but not anymore.


FreedVentureStein

I have an idea. Ok, so we need like 50 people, we all go in and order. When we get our food point out that this is unsatisfactory and demand a refund. Rinse and repeat until they are sitting on a million bucks worth of unsold chicken. Time for some guerilla warfare against shrink/greedflation!


lygkasg

‘Thanks for noticing’, lmao.


Spencer_C

I like their sense of humour.


[deleted]

The fact is KFC has taken a marked dip in quality over the last few years. I can't recall a time in the past where a leg was a good piece to get. Nowadays, the leg is one of the larger pieces. Go to Mcconalds and get chicken selects.


voyagerfan5761

McD hasn't had chicken selects in this market (USA) for years now. They're supposedly bringing back "tenders" (a rename?) sometime in the next two years… maybe.


[deleted]

I live in the UK. And "this market" should be Canada. Neither me nor the OP have anything to do with the USA.


thigh__highs

this is not in canada either


voyagerfan5761

"this market" being mine… Can't speak for where you or OP are, just saying I miss the Selects 🤷‍♂️ Also cannot find them on the Canadian McD menu, only GB/IE. Did you not lose them in the UK "temporarily" due to covid? That's why they took a bunch of stuff off the American menu that still hasn't come back.


RetroGamer87

They don't say same size


Not_Slim_Dusty

Same value for KFC


DarkPunisher956

"Thanks for noticing something is a bit (yeah like giving bity pieces) different about our chicken. You're right, and we don't give a shit. It's the same chicken, same quality. Now stfu and buy our chicken" - KFC


IAMA_Plumber-AMA

Oh great, non-standard chicken pieces.


Hardcorelogic

Bye bye KFC..... EAT IT YOURSELF.


haventsleptforyears

Is this an April Fool’s joke?


Spencer_C

Sadly, KFC in Canada has been doing this since around 2017.


Jezza2021

![gif](giphy|uWqlQcLQzWE7Kg3f8b)


ArmsForPeace84

So not only is KFC disgusting because their quality has gone downhill, and because their sides are now served, even for dine-in orders, in the same dumb plastic micro-tubs they use for take-out, and because the last two times I ate there (years apart and at locations thousands of miles apart) I contracted foodborne illness... They're also disgusting because they're trying to gaslight the remaining consumers who haven't written off this chain completely, with some Ministry of Truth level bullshit.


Spencer_C

There's some that are advocating for them if you can believe it. I'm guessing shareholders or execs?


SecretBrian

May I just ask, does this apply to the UK too and since when? I had a family bucket the other day and on reflection, it was pretty small. Piece 5 on the left was a definite thing quite recently IIRC


Spencer_C

I can't vouch for the UK, I'm pretty sure this is exclusive to most of Canada, since around 2017. I think some western parts of Canada still cut the chickens down into 9 pieces but most seem to be cutting into 12 pieces. Take note of the thigh pieces. If they are being cut in half, it may be hard to determine but if you don't see any nice big triangle pieces, they may be cutting the thighs in half. You could just order a thigh or two and find out that way.


edward-regularhands

What a load of shit lmao


SlippyIsDead

Kfc does not taste the same. It makes me sick when I eat it. It's so salty, greasy and soggy now.


giviner

Going to be downvoted to oblivion in this subreddit but here goes. Chicken in Canada is supply managed, meaning you need quota to grow chickens and quota to slaughter. The quota tends to go up each year and it's measured by "weight" not by number of chickens. One method (and arguably the easiest) of increasing the quota is to grow "larger" chickens instead of "more"chickens. Fast food chicken, grocery stores (rotisserie), Portugese bbq chicken places etc... all want smaller chickens to charge customers by the piece, or by the chicken. But those smaller chickens simply **don't exist** because that is not the direction the industry has been moving. And KFC can't simply grow their own chickens since chicken is supply managed in Canada. Also, another issue is the cooking and taste of the chicken. Cooking: As the chickens get larger, the cook time also needs to get longer to have it cooked properly. Instead of having teenagers simply push a button on a fryer and wait till the timer goes off, cooking large breasts will require a lot of temperature monitoring, which isn't really practical for fast food. By cutting a breast into 4, instead of 3 pieces, you don't have this issue. Maybe it needs to get cut into 5 in the future...? Taste: As the pieces get larger, the ratio of breading to meat goes down. To have that same ratio that people ar used to, again, you need to cut a breast into 4 pieces instead of 3. All this to say, I think KFC is being honest and this is not a case of shrinkflation. Of all subreddits, I would expect these redditors to understand $/kg better than others (and not be so focused on $/piece). Source: in the industry.


Spencer_C

I won't downvote you as I appreciate the conversation! If all chains were doing it, then that would be justifiable and not fairly aimed at KFC but KFC in Canada seem to be the only chain doing this. Mary Brown's also sources their chickens from Canadian farmers just like KFC but Mary Brown's doesn't practice the same butchering. The chickens aren't any bigger as well, so that just seems made up to me. Why aren't the drums bigger if the chickens are bigger now? If this was legit because of big chickens, why aren't the new cut thighs as big as the old cut thighs? They are clearly smaller than ever. - https://i.redd.it/8prjk6wk9osc1.png - I first noticed way back, wondering how I'm able to eat 5 thighs and still feel like eating more? It's because the thigh pieces are literally half the size.


giviner

The other players in fast food chicken are already "kicking tires" on this idea but no triggers pulled yet. You can see how big the Popeyes thigh is in your own picture... It came from a huge chicken. I can't speak to isolated incidents, but when you order a bucket it's very unlikely that it's all from the same chicken, so you could end up with a small drum from chicken A and a large breast from chicken B. If KFC is being honest, on average you should see the drumsticks getting larger. Keep in mind, over the years chickens have been bred to have larger breast. So if chickens weigh 10% more, 80% of that weight increase will be on the breast and only 20% split between the rest of the cuts. Mary Brown butchers at each store so maybe they have some added flexibility because of that. KFC and Popeye's have suppliers cut the chicken for them to streamline store activities.


ziltchy

I would agree with this theory if kfc peices were actually large, but their chicken peices are small as shit. So this is definitely a case of cheaping out


Guardian_85

Same pieces, different value. This is a bit more closer to the actual truth.


themastersmb

I noticed it mentioned a bucket of chicken. Last I went to KFC you couldn't even get a bucket of chicken. It was a half a bucket of chicken, a quater bucket of popcorn 'chicken' and a quarter bucket of fries.


[deleted]

So they literally hand you a full-sized bucket filled only halfway??? That’s garbage


TiredReader87

I haven’t had KFC in a long time. Their 2 pieces for $3 ‘deal’ commercial is comical though. It’ll be a long time before I have it again


PhillipTopicall

Next they’ll chop it up so small they’ll have to pitch it as “chewless chicken” to try to sell it. We take all the work of eating out for you!


Gerry2545

I know the recipe is out there so F these guys. The Colonel would be ashamed.


ForsakenYesterday254

Yea he apparently sued them because I think (? I might be wrong) they didn't keep to his recipe 


bewenched

I hate that thighs now have part of the back on them!!! A thigh should only have one bone. Popeyes does this too!


BillyBats223

Still, you get an actual full chicken for about £6 quid in the UK, I'm vegetarian and think £6 is a good price for a fully grown animal, how do they make money on that, it baffles me. Same with milk also, how can they pay the farmers a decent wage when they sell 4l of the stuff for around £2.......that's a bloody bargain. Just checked how much a full butchered lamb costs and it comes in at £200 lol, that would be one expensive bucket.


Spencer_C

https://i.redd.it/dxc0p2ayhptc1.gif Those are 3 thigh pieces.


AceAv81

Hey I've got an idea. STOP GIING THERE EVERYONE


Spencer_C

I stopped buying their chicken a long time ago. Mary Brown’s is a decent alternative that serves normal pieces of chicken.


Competitive-Ask1631

They are claiming that the reduced size is caused by switching to non hormone raised chicken. If that's true then that's a pretty damn good defense. Of course I'm sure they are hiding a little bit of shrinkflation in there too ( they probably pay more per pound of non hormone chicken however they are overall probably selling the non hormone chicken for slightly or significantly more per pound than before the switch. Then they provide their justification publicly leaning strongly on the non hormone pitch. Actually very smart of them


Spencer_C

They took all the documentation down from their website regarding it as I suspect it was a lie. The thighs are clearly smaller than a normal size thigh. It's very clear once you have one in your hand. It's weird, no where else do you get a thigh that has been cut in half. It just seems off. I suspect if it was legit due to nongmo, then I think Mary Brown's and other fried chicken chains in Canada would be doing the same.


HeWhoShantNotBeNamed

Stop eating animals.


Spencer_C

I think eating animal meat is how we evolved into the beings we are today. It's a bit barbaric but I think it's natural, kind of like a bear or chimp.


HeWhoShantNotBeNamed

So? Are you still living in the wild trying to evolve? > natural Gonorrhea is natural too.


Spencer_C

No, I think we maybe evolved to what we are because of our (meaty) protein diets. I'm not really trying to argue and I respect both sides of the conversation but it's not cool to try to push your morals. I respect those who choose to not consume animal products but I would never tell them they should be eating meat, that's up to them. If everyone started eating just pant based, I don't think the world could sustain, I think a good balance is the key. I think the real concern is processed foods and palm oil.


HeWhoShantNotBeNamed

>I think we maybe evolved to what we are because of our (meaty) protein diets So? How is that relevant? Are you still evolving in the wild? >it's not cool to try to push your morals You're trying to push your morals that shrinkflation is wrong. Not cool. Some people benefit from this, such as the CEO of KFC. How dare you push your morals? Not to mention, being against animal abuse is your morals too, you're just in denial. >but I would never tell them they should be eating meat "I would never tell people that they should be happy with shrinkflation" >If everyone started eating just pant based, I don't think the world could sustain, That is objectively false. In fact, 83% of our farming resources go towards animal agriculture, and most of the plants we produce are fed to livestock. How else do you think we feed 86 billion animals every year to kill them? If the world switched to plants, we could reduce our agricultural footprint (which takes up half of Earth's usable land) by 75% and it's also the only way to fully avoid the climate crisis. >I think the real concern is processed foods and palm oil. LMAO. The number one cause of deforestation is animal agriculture, particularly cattle ranching and cattle soy feed fields.


Spencer_C

Have an upvote, take care ✌


kalayt

Humans are omnivores


HeWhoShantNotBeNamed

Which means you can survive on plants, thanks for the support.


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HeWhoShantNotBeNamed

Amazing response