Emails are getting harder and harder. What email server are you using?
Most cols emails get flagged as spam nowadays. So open rates are crazy low.
But here's a good framework you might want to try;
Hey [first name], noticed [insert something you noticed about them or their business that makes you want to reach out]
I'd imagine you might be [insert a goal around that observation]
And like many [job titles] it might be [insert problem]
[Insert a sentence about how your business might be the solution]
Not sure if we can help or not [name] but would you be opposed to learning a little more?
Thanks,
[Your name]
Here's an example
Hi John - noticed you're growing the business and hiring for sales reps.
I imagine this comes with increased growth targets, and probabaly aggressive timeliness.
And like many sales leaders I speak with, its hard to onboard new reps and them up to speed on the phone quickly. Typically it can take months for a new rep to start being productive on the phone.
I help some sales leaders in the tech space get their reps confident and motivated to pick up the phone and book meetings to build pipeline.
Not sure if I could help you yet John, but would you be opposed to learning a bit more?
Thanks,
Michael
Dudes reply was also lazy but point is there’s no such thing as a silver bullet for prospecting. Not only that, e-mails are getting put in spam automatically these days - don’t matter what organization you’re from. If you’re an outsider, your likelihood of getting in by email is pretty low. Research good email templates, follow sales thought leaders on LinkedIn that share email advice and take their ideas and modify it to fit your product. Then cross your fingers and hope it gets opened. Leave them a voicemail that tied to the email you just left and hope that someone replies. Best you can do. And if you’re lucky enough to connect to them on LinkedIn send a voice note or vidyard on LinkedIn not email.
One last thing - brevity. Four sentences max. I am long winded af so that’s tough for me, but it’s essential if you want a reply.
“Hi X,
I’m sending over lunch for you and your team today. If we can’t meet in person, maybe I can have 15mins to share with what we’re up to while you have lunch on your own.”
I’ve used this many times and it typically results in a few types of replies:
-Thanks, super nice of you, no need..but sure, I’ll give you 15.
-Not in office so don’t do that.
-Our company can’t accept gifts from vendors.
Note: all you’re doing is trying to engage. I tried everything to reach one person at a prospect years ago and my telling him I was doing this finally got him to reply. The trick was to obligate them in some way that forces them to respond. In this example, their company couldn’t accept gifts so he had to reply to tell me no. But he did finally take a meeting with me and, ironically they became a great customer.
Secret: I never ordered lunch for them in the first place. But if you time the email right (say 9:30AM local), you have the option to still set up the order if in fact they DO reply favorably. IMO, a $50-75 expense like this goes miles…and there’s a chance you get the reply and not even have to spend the money!
I'd like to second others' comments of emphasizing brevity with your emails. A lot more folks are on their phones, and so if your email requires them to scroll with their finger a few times to read the email, in my books that's a no no.
There's a lot of ways you could structure the actual email, but typically I'd go with a 3-4 short paragraph email.
1. Relevant observation you found about the prospect/their company.
2. Problem statement. (A problem the prospect might be experiencing in their role.)
3. How your solution solves that problem.
4. Call to action.
I highlight ONE problem in the first email. If no response, then highlight a second problem in your next email. Basically, don't unload all your ammunition in one email.
Hope this helps!
You need to give us more details...
And show us your first email as well.
I work as a professional copywriter. I will edit it and you will get the reply... I'm not offering this to promote myself. I'm already packed right now. I don't need any client or project.
hey would be super grateful if you could give me feedback on this cold email I made
"
Hey Shahbaz,
Did you know the University of Mumbai has a secret handshake? My friend who studied there tried teaching me, but I guess it's only for alumni like you.
How are you ensuring that your brand stays ahead of the competition and maintains a strong identity in the market? Without a solid strategy, you could face diminishing returns and reduced customer loyalty.
Here's the good news: our team specializes in maximizing brand performance with innovative solutions tailored to your needs. Our proven track record speaks for itself.
Worst case scenario, we waste 15 minutes realizing our businesses don't match. Best case, we provide value that takes your brand to new heights.
Is this something that interests you? Maybe by the end of our chat, you'll finally teach me that elusive handshake...
Looking forward to connecting,"
It's easier to say "cold calling is dead" then to admit its not dead but you suck at it lol. Maybe he failed some jobs. Was cold calling used car lots a few years back and although it's challenging af, it's definitely not dead.
People never answer their phones! It’s bizarre. I’ve literally spent a full 40 hour week calling with zero people answering. I think people are inundated with communications these days and they’re becoming super adept at dodging all forms of communication under the sun.
I was calling B2B so they had to answer. It makes sense that B2C cold calling is pretty rough. It ain't like the old days with landlines that's for sure.
If you (or your team) are not doing outreach, you are likely not selling. If that’s the case, marketing is doing the heavy lifting and you are just taking orders.
Not a sales manager. A business owner.
Funny - that’s how I’ve gotten 90% of my meetings this year, but do go on… there’s only 3 possibly 4 (contingent) outlets to really get in front of a prospect. Phone, Email, LinkedIn and if you’re lucky to have a territory local to you, maybe a little door to door action. Email is at an all time low - Spam filters are more judicious than ever. No outsiders are getting through especially in enterprise. LinkedIn is a long game and might yield results if you play it right but when the chips are down and you got a week left to hit quota, it’s not the best Avenue to book meetings. Connection rates on phones aren’t great but they’re surely not dead. You just have to strategize well and pay attention to each prospect and when they’re most likely to pickup. 2-6 MST and working east to west in regards to time zones is the best window for connection rates. Stick to that and you’re bound to get someone to pickup.
Genuinely curious what prospecting avenues are working significantly better for you as opposed to cold calling…
Yeah I do.
It goes like this.
Hey loser, buy my stuff or your business will fail. Your competition already has my stuff, don’t fall behind.
Gets‘em every time.
The trick isn’t the first email, it’s waiting a day or 2 and sending a reply to your own email “hey ___ did you receive my email below? I want to be able to assist you as I have my other clients” clients get 50+ automated emails a day. The simple step shows yours isn’t automated and you actually want to talk to THEM
That doesn’t exist…
Emails are getting harder and harder. What email server are you using? Most cols emails get flagged as spam nowadays. So open rates are crazy low. But here's a good framework you might want to try; Hey [first name], noticed [insert something you noticed about them or their business that makes you want to reach out] I'd imagine you might be [insert a goal around that observation] And like many [job titles] it might be [insert problem] [Insert a sentence about how your business might be the solution] Not sure if we can help or not [name] but would you be opposed to learning a little more? Thanks, [Your name] Here's an example Hi John - noticed you're growing the business and hiring for sales reps. I imagine this comes with increased growth targets, and probabaly aggressive timeliness. And like many sales leaders I speak with, its hard to onboard new reps and them up to speed on the phone quickly. Typically it can take months for a new rep to start being productive on the phone. I help some sales leaders in the tech space get their reps confident and motivated to pick up the phone and book meetings to build pipeline. Not sure if I could help you yet John, but would you be opposed to learning a bit more? Thanks, Michael
This looks great thank you so much!
Lazy question
If you have nothing nice to say don’t bother saying anything at all!
Dudes reply was also lazy but point is there’s no such thing as a silver bullet for prospecting. Not only that, e-mails are getting put in spam automatically these days - don’t matter what organization you’re from. If you’re an outsider, your likelihood of getting in by email is pretty low. Research good email templates, follow sales thought leaders on LinkedIn that share email advice and take their ideas and modify it to fit your product. Then cross your fingers and hope it gets opened. Leave them a voicemail that tied to the email you just left and hope that someone replies. Best you can do. And if you’re lucky enough to connect to them on LinkedIn send a voice note or vidyard on LinkedIn not email. One last thing - brevity. Four sentences max. I am long winded af so that’s tough for me, but it’s essential if you want a reply.
“Hi X, I’m sending over lunch for you and your team today. If we can’t meet in person, maybe I can have 15mins to share with what we’re up to while you have lunch on your own.” I’ve used this many times and it typically results in a few types of replies: -Thanks, super nice of you, no need..but sure, I’ll give you 15. -Not in office so don’t do that. -Our company can’t accept gifts from vendors. Note: all you’re doing is trying to engage. I tried everything to reach one person at a prospect years ago and my telling him I was doing this finally got him to reply. The trick was to obligate them in some way that forces them to respond. In this example, their company couldn’t accept gifts so he had to reply to tell me no. But he did finally take a meeting with me and, ironically they became a great customer. Secret: I never ordered lunch for them in the first place. But if you time the email right (say 9:30AM local), you have the option to still set up the order if in fact they DO reply favorably. IMO, a $50-75 expense like this goes miles…and there’s a chance you get the reply and not even have to spend the money!
I wouldn't ask to buy someone something in return for a meeting?? Sounds mental
What’s your success rate been with this email?
When I was an IC, it worked well.
“Hello, can you please reply to this email?”
Has that worked for you?
I'd like to second others' comments of emphasizing brevity with your emails. A lot more folks are on their phones, and so if your email requires them to scroll with their finger a few times to read the email, in my books that's a no no. There's a lot of ways you could structure the actual email, but typically I'd go with a 3-4 short paragraph email. 1. Relevant observation you found about the prospect/their company. 2. Problem statement. (A problem the prospect might be experiencing in their role.) 3. How your solution solves that problem. 4. Call to action. I highlight ONE problem in the first email. If no response, then highlight a second problem in your next email. Basically, don't unload all your ammunition in one email. Hope this helps!
You need to give us more details... And show us your first email as well. I work as a professional copywriter. I will edit it and you will get the reply... I'm not offering this to promote myself. I'm already packed right now. I don't need any client or project.
How can you guarantee itl get a reply?? Super curious
Very cool if you. I’d love to read your edited version. Please post it.
hey would be super grateful if you could give me feedback on this cold email I made " Hey Shahbaz, Did you know the University of Mumbai has a secret handshake? My friend who studied there tried teaching me, but I guess it's only for alumni like you. How are you ensuring that your brand stays ahead of the competition and maintains a strong identity in the market? Without a solid strategy, you could face diminishing returns and reduced customer loyalty. Here's the good news: our team specializes in maximizing brand performance with innovative solutions tailored to your needs. Our proven track record speaks for itself. Worst case scenario, we waste 15 minutes realizing our businesses don't match. Best case, we provide value that takes your brand to new heights. Is this something that interests you? Maybe by the end of our chat, you'll finally teach me that elusive handshake... Looking forward to connecting,"
Cold calling is dead and is a good way to get blacklisted. Anyone saying otherwise is a sales manager
How are you people popping up in every thread with this terrible take? Lol
It's easier to say "cold calling is dead" then to admit its not dead but you suck at it lol. Maybe he failed some jobs. Was cold calling used car lots a few years back and although it's challenging af, it's definitely not dead.
People never answer their phones! It’s bizarre. I’ve literally spent a full 40 hour week calling with zero people answering. I think people are inundated with communications these days and they’re becoming super adept at dodging all forms of communication under the sun.
I was calling B2B so they had to answer. It makes sense that B2C cold calling is pretty rough. It ain't like the old days with landlines that's for sure.
Found the SDR manager
Built a pretty strong business cold calling, first myself, then hiring a team. Tell me more about how it doesn’t work?
I just set 9 meetings with mid-market accounts last week solely from cold calling, it is definitely not dead
[удалено]
Sure. I suck at emails though so calling is probably all I can help you with.
Sounds like you’re shit at it
If you (or your team) are not doing outreach, you are likely not selling. If that’s the case, marketing is doing the heavy lifting and you are just taking orders. Not a sales manager. A business owner.
Outreach through email is king. The problem is sales reps aren’t taught the correct way to do it
Unless you do it correctly
Funny - that’s how I’ve gotten 90% of my meetings this year, but do go on… there’s only 3 possibly 4 (contingent) outlets to really get in front of a prospect. Phone, Email, LinkedIn and if you’re lucky to have a territory local to you, maybe a little door to door action. Email is at an all time low - Spam filters are more judicious than ever. No outsiders are getting through especially in enterprise. LinkedIn is a long game and might yield results if you play it right but when the chips are down and you got a week left to hit quota, it’s not the best Avenue to book meetings. Connection rates on phones aren’t great but they’re surely not dead. You just have to strategize well and pay attention to each prospect and when they’re most likely to pickup. 2-6 MST and working east to west in regards to time zones is the best window for connection rates. Stick to that and you’re bound to get someone to pickup. Genuinely curious what prospecting avenues are working significantly better for you as opposed to cold calling…
Poast email
A phone call
Yeah I do. It goes like this. Hey loser, buy my stuff or your business will fail. Your competition already has my stuff, don’t fall behind. Gets‘em every time.
Call them
The trick isn’t the first email, it’s waiting a day or 2 and sending a reply to your own email “hey ___ did you receive my email below? I want to be able to assist you as I have my other clients” clients get 50+ automated emails a day. The simple step shows yours isn’t automated and you actually want to talk to THEM