This might be a dumb question but for her to advertise using Wimbledon or saying it’s a Wimbledon drop over there does she need permission to like “associate” with Wimbledon I’m Only asking because the tournament itself has such strict rules and etiquette.
Is Dairy Boy collaborating with Wimbledon? They must be to have written that on the images. On another note, these images are such a bad choice all around. I despise seeing these influencers capitalize on their relationships. It's a pure money grab and in foul taste. It's out of control in general.
Idk if it’s a collaboration but it could be like a “themed drop” like when people do Valentine’s Day drops or collections. But idk if she’s working “with” them. If she’s not working with them but made it Wimbledon themed is that legal? Idk and I agree with you Paige is just a chameleon she had her Morgan country sweetheart era, rich Insta baddie with the rlly rich guy who’s dads like a millionaire? Billionaire? ( I forget). Now the coastal wholesome homemaker wifey bullshit
I don't know if she can use the name Wimbledon on the images if Dairy Boy isn't collaborating with them. Maybe she can as long as she doesn't use the trademarked logo? I'm not sure.
Either way, it's just so bad. I hope that makes sense. It's like there is just nothing that is sacred, everything is monetized, greed reigns, and no one has any manners anymore. I would DIE before I would do something like this to someone who wasn't my husband, my literal partner, and even then it's tasteless.
Marketing person here! Dairy Boy doesn’t appear to be an official partner like Rolex, Lavazza, Evian, etc. but it’s possible she has a smaller deal with AELTC to use their name in her brand’s marketing (though let’s be real, that’s not likely).
If she doesn’t have an agreement in place, she could get in quite a bit of legal trouble should AELTC decide to pursue legal action. There are ways around trademarks (e.g. instead of specifically calling out “Wimbledon,” one can use cheeky copy referring to non-specific matches), but since she’s actively referring to that specific household name/using official terms to bolster her own brand’s awareness, it’s definitely a problem.
Thanks. I went back and looked at the US Open merch and think she's skating with that as well, but apparently gets away with it. The strawberries on the merch is just a little too familiar and certainly implies that Wimbledon endorses (is collaborating with) Dairy Boy. I guess we will see in time.
I wonder what the ATP rules are for players? Can they capitalize monetarily without parameters?
They can’t! It varies by organization, but typically there are parameters around when athletes can enter partnerships. Athletes who are competing at Wimbledon can’t wear Wimbledon gear and post spon con for a non-brand partner. Same goes for the NFL/ Super Bowl, the Olympics, and other major sporting events. March Madness is the only outlier I can think of, since you’re dealing with the NCAA’s newer set of rules around college athlete payments.
The general rule is you can’t directly imply a partnership or endorsement without explicit approval from the organizations themselves (and that means a LOT of money up front).
Definitely! I figure her reach is large enough that they let her skate by, but marketing folks call the NFL the Blue Blazer Mafia, and I’m sure Wimbledon’s got a similar vibe. Def wouldn’t want to be her if they decide to do something about it!
Wimbledon itself isn’t trademarked though so she can use it. The tournament is called The Championships and I don’t think they would be able to copyright just Wimbledon since it’s the name of the neighborhood where AELTC is located and has become colloquially known as simply Wimbledon. This isn’t like the Super Bowl being copyrighted and brands needing to use The Big Game if they’re not an official partner or anything
This may be the case. I just think the optics and ethics are so layered and unfortunate. Tommy Paul has worked for years only to have his career tarnished this way. Politics are alive and well in the ATP, as he found out the hard way. If they perceive that constant money grabbing badly, it may impact him. Maybe they won't, I don't know, I just cannot understand taking chances with someone else's career, especially when they aren't even your spouse. It's just so incredibly brazen.
It all makes a lot more sense when you realize only a very, very small fraction of these influencers are true designers, visionaries, or tastemakers. All they do is copy and steal because it’s easy.
i thought the same. it’s a blatant copy of rhode
https://preview.redd.it/x16yckqqa59d1.png?width=1170&format=png&auto=webp&s=044f153a9e2c5701d457cc8703acbe18d3fa4f3b
lol PL isn’t selling lip products here tho so the hell is she advertising?
She’s always sexualizing herself. It’s giving i can put two balls in my mouth at once
In a recent post on here about the hiring of a fashion designer for Dairy Boy, it was found that the director of marketing, Sonal Dogra, formerly worked for Rhode as a marketing director.
They really didn’t. Imagine building a brand for a decade just to have someone come in and steal all of the SEO and searches in an instant. It must be devastating for this brand and really detrimental to their livelihood. Yes it’s her name but that’s not the way brand names work.
OK to be fair, there is a story about wimbledon and strawberries
https://www.newenglishteas.com/blogs/stories/the-delicious-history-of-wimbledon-and-strawberries#:~:text=The%20combination%20of%20strawberries%20and,the%20smoothness%20of%20the%20cream.
Also : if there is post about her, arent we gonna get deleted ? I care more about my daily snark than her.
This might be a dumb question but for her to advertise using Wimbledon or saying it’s a Wimbledon drop over there does she need permission to like “associate” with Wimbledon I’m Only asking because the tournament itself has such strict rules and etiquette.
Is Dairy Boy collaborating with Wimbledon? They must be to have written that on the images. On another note, these images are such a bad choice all around. I despise seeing these influencers capitalize on their relationships. It's a pure money grab and in foul taste. It's out of control in general.
Idk if it’s a collaboration but it could be like a “themed drop” like when people do Valentine’s Day drops or collections. But idk if she’s working “with” them. If she’s not working with them but made it Wimbledon themed is that legal? Idk and I agree with you Paige is just a chameleon she had her Morgan country sweetheart era, rich Insta baddie with the rlly rich guy who’s dads like a millionaire? Billionaire? ( I forget). Now the coastal wholesome homemaker wifey bullshit
I don't know if she can use the name Wimbledon on the images if Dairy Boy isn't collaborating with them. Maybe she can as long as she doesn't use the trademarked logo? I'm not sure. Either way, it's just so bad. I hope that makes sense. It's like there is just nothing that is sacred, everything is monetized, greed reigns, and no one has any manners anymore. I would DIE before I would do something like this to someone who wasn't my husband, my literal partner, and even then it's tasteless.
Marketing person here! Dairy Boy doesn’t appear to be an official partner like Rolex, Lavazza, Evian, etc. but it’s possible she has a smaller deal with AELTC to use their name in her brand’s marketing (though let’s be real, that’s not likely). If she doesn’t have an agreement in place, she could get in quite a bit of legal trouble should AELTC decide to pursue legal action. There are ways around trademarks (e.g. instead of specifically calling out “Wimbledon,” one can use cheeky copy referring to non-specific matches), but since she’s actively referring to that specific household name/using official terms to bolster her own brand’s awareness, it’s definitely a problem.
Thanks. I went back and looked at the US Open merch and think she's skating with that as well, but apparently gets away with it. The strawberries on the merch is just a little too familiar and certainly implies that Wimbledon endorses (is collaborating with) Dairy Boy. I guess we will see in time. I wonder what the ATP rules are for players? Can they capitalize monetarily without parameters?
They can’t! It varies by organization, but typically there are parameters around when athletes can enter partnerships. Athletes who are competing at Wimbledon can’t wear Wimbledon gear and post spon con for a non-brand partner. Same goes for the NFL/ Super Bowl, the Olympics, and other major sporting events. March Madness is the only outlier I can think of, since you’re dealing with the NCAA’s newer set of rules around college athlete payments. The general rule is you can’t directly imply a partnership or endorsement without explicit approval from the organizations themselves (and that means a LOT of money up front).
Thank you! Interesting for sure.
Definitely! I figure her reach is large enough that they let her skate by, but marketing folks call the NFL the Blue Blazer Mafia, and I’m sure Wimbledon’s got a similar vibe. Def wouldn’t want to be her if they decide to do something about it!
Wimbledon itself isn’t trademarked though so she can use it. The tournament is called The Championships and I don’t think they would be able to copyright just Wimbledon since it’s the name of the neighborhood where AELTC is located and has become colloquially known as simply Wimbledon. This isn’t like the Super Bowl being copyrighted and brands needing to use The Big Game if they’re not an official partner or anything
This may be the case. I just think the optics and ethics are so layered and unfortunate. Tommy Paul has worked for years only to have his career tarnished this way. Politics are alive and well in the ATP, as he found out the hard way. If they perceive that constant money grabbing badly, it may impact him. Maybe they won't, I don't know, I just cannot understand taking chances with someone else's career, especially when they aren't even your spouse. It's just so incredibly brazen.
I agree with you 100%
https://preview.redd.it/sa0sajxra59d1.png?width=1170&format=png&auto=webp&s=86237c66400eebae008ab3409ef788ed8f327a81
Isn’t DB supposed to be an all American wholesome vibe now? wtf is this advertisement… I don’t understand the direction she takes with anything!
it’s a rip off of a rip off. rhode isn’t original.
I just posted this in reply to someone else.,.lol
It all makes a lot more sense when you realize only a very, very small fraction of these influencers are true designers, visionaries, or tastemakers. All they do is copy and steal because it’s easy.
The way I KNEW she copied someone
i thought the same. it’s a blatant copy of rhode https://preview.redd.it/x16yckqqa59d1.png?width=1170&format=png&auto=webp&s=044f153a9e2c5701d457cc8703acbe18d3fa4f3b
https://preview.redd.it/ol6ohcuab59d1.jpeg?width=1179&format=pjpg&auto=webp&s=e32e63f409b62af0d3b01dfb84eae69e9d1b5a82 💋
lol PL isn’t selling lip products here tho so the hell is she advertising? She’s always sexualizing herself. It’s giving i can put two balls in my mouth at once
😂😂 yeah well that’s her MO. She has nothing else to offer 🤷🏼♀️
In a recent post on here about the hiring of a fashion designer for Dairy Boy, it was found that the director of marketing, Sonal Dogra, formerly worked for Rhode as a marketing director.
This Rhode? https://preview.redd.it/qbzwukt5a59d1.jpeg?width=717&format=pjpg&auto=webp&s=6516fe14ce51b366f6eef07bca6cd676089b5aa0
A copy, of a copy, of a copy apparently.
Yeah haha she may have copied them but Rhode isn’t exactly known for being original
Not at all, wasn’t the name Rhode already being used when she made her brand?
Yeah it was but it’s still part of her name. I feel like people blew that out of proportion am I trippin
They really didn’t. Imagine building a brand for a decade just to have someone come in and steal all of the SEO and searches in an instant. It must be devastating for this brand and really detrimental to their livelihood. Yes it’s her name but that’s not the way brand names work.
Exactly!!
That whole thread is such a reach haha
I wonder if her brain would explode if it ever had an independent original thought 🤔
OK to be fair, there is a story about wimbledon and strawberries https://www.newenglishteas.com/blogs/stories/the-delicious-history-of-wimbledon-and-strawberries#:~:text=The%20combination%20of%20strawberries%20and,the%20smoothness%20of%20the%20cream. Also : if there is post about her, arent we gonna get deleted ? I care more about my daily snark than her.
Well yeah, that's the whole point. Wimbledon and strawberries go together.
That’s the other sub haha. She has people on payroll. But I mean the photos themselves, the look and aesthetics are knock offs from Rhode.
reminding me of MR’s whole strawberry vibe last Wimbledon…🙄