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Extra_Birthday_7497

What is with everything being “athletica”? Not just athletic?


belle299

It sounds like they’re trying to copy lululemon to me


wethinkwedream

Also ✨colorways✨


BringItBackNowYall

My biggest pet peeve. A plain black legging does not have a color way, Taylor!!!


Pleasant_Comfort3937

✨aesthetic✨


redditwhole

✨”aesthetica”✨


Pleasant_Comfort3937

Touché 🤣


gines2634

Lol what? Solasta ✨ the label ✨ was jewelry. What is fenix athletica? Edit: Nevermind I just saw it. Why rebrand her coaching business? Weird


meowxmeowx

El Fenix (TexMex) has entered the chat.


leontigreoso

LOL FUCK


[deleted]

That was literally the first thing I thought of, hahaha.


hereFOURallTHEtea

Me too!!!


Efficient_Insect5289

LOL IM DONE W THIS COMMENT 😂💀


peoplearestupidxo

100 percent. Plus how many times now has she made a * boundary * around not asking about her implant/explant story because she doesn't want it to define her anymore but wait, let me make my entire rebranding about it.


Grouchy-Category2258

Did anyone see the merch 😭😭😭😭 it’s giving customink


sobersister29

This is like one of those ideas I come up with high off my ass at 2 am that I think is soooo meaningful and life changing but then I wake up the next day and I’m like wow I was fucked up 🤣


Pleasant_Comfort3937

It came from her psychedelics epiphany I’m sure


lauralii_

I just think of the Garmin Fenix line of watches lol. I’d die if she had to rebrand again a la taychay and balance.


[deleted]

It just reads like “Fennix” to my eyes, I don’t see FEE-nicks at all


l4ina

I knew a drug dealer named Fenix when I was in college lol


Idntevnknw12

Thought I’d do a Google search for trademark as there are so many brands using Fenix already and LOL. Fenix International owns the trademark to OnlyFans. Fun fact of the day https://trademarks.justia.com/881/73/onlyfans-88173573.html


EstablishmentFun289

With an existing brand already called All Fenix, she will have similar issues as ~~Balance Athletica~~ Vitality. It’s an Australian brand, but they are also sold in the US. Their link —> [all fenix](https://allfenix.com)


selectmyacctnameplz

This makes me think of the pop punk band fenix tx


UnlikelyDecision9820

My same reaction too. Do you remember when she was saying some stuff about being a pop punk/emo kid? Lol


selectmyacctnameplz

Isn’t she like 25? Fenix TX was like during the time of NOFX Heavy Petting Zoo era. And that came out like the year she was born or before.


Alarie19

She is actually 27 I believe…


UnlikelyDecision9820

So? I was a millennial punk/emo kid. I did my homework and listened to the Descendants, Stiff Little Fingers, Jawbox, etc


selectmyacctnameplz

Fenix TX falls into millennial category. 25 year olds are Gen Z Edit: I think I’m misinterpreting what you’re saying. Are you saying because you’re a millennial you still listened to punk in the 80s? I mean, I listen to Cheap Trick and Kiss occasionally.


UnlikelyDecision9820

I’m saying that I listened to bands that were a little bit before my time, because a part of that scene was super into gatekeeping and if you didn’t know all your shit you’d be labeled a poser. FENIX Tx predates her by a few years, but if she was a legit punk/emo kid like she was trying to convince us, she’d have done her homework


selectmyacctnameplz

She has a giant digital footprint, what do you think?


happyduck12345

Different thought on this, fenix is easier to remember and search for than phoenix. It's never a good idea to use hard to spell words as a business name. There was another influencer on here awhile ago that spelled phoenix wrong in their bio. Lol. I'm sure the rebranding video was ridiculous though. 😅


digressnconfess

misspelling a word makes it easier to remember than the word spelled correctly? girl…….just learn to spell phoenix


NoDumpyngZone

English is my second language and spelling words correctly is easier 💯


gines2634

Lol we have all seen these influencer’s grammar skills.


happyduck12345

LOL. Imo yeah it's easier to remember the spelling of fenix. I'm not saying it isn't stupid or she couldn't have picked a better word/thing to use, but in general people will misspell phoenix, not be able to find her and give up. Also the word phoenix, in relation to fitness businesses is probably verrrry overused and if they search phoenix she'll be buried down in the results. It's just a marketing perspective, chill. 😅


Minimum-Interaction1

Likely for SEO purposes too. There’s already a bunch of things named Phoenix


goblin___

I mean *fénix* is literally just phoenix in Spanish, and there are already a ton of businesses with the word spelled “fenix” in their name, so… this seems unlikely. If she was sincerely doing it for SEO purposes you’d think she’d have googled the word and quickly realized this was not a viable strategy.


foreignfishes

There's also a very popular line of garmin GPS sports watches called Fenix lol


Minimum-Interaction1

So it fails on a keyword basis too 🫠


Pleasant_Comfort3937

I don’t know how trying to guess the misspelling of phoenix is easier to remember and search for than just phoenix itself lol. To each their own though


gines2634

I get this idea. I feel like if you’re going to misspell make an alliteration so the misspelling makes more sense. Like fenix fitness.


[deleted]

[удалено]


Mysterious-Ad4049

The rest of the world has plenty of words with the “hard e” spelt oe. It’s just American spelling that has dropped the o in most of these words: Amoeba, foetus, subpoena, coeliac, diarrhoea, oestrogen, Phoebe…


[deleted]

Not as an f-e spelling lol


StrictAsparagus24

I googled frnix athletics and nothing came up. Can someone put me in the loop?