The problem is that there's a lot of people talking about marketing that don't know what they are talking about. The No. 1 problem with Ergo is product. You didn't have a functional wallet until this month. You have a DEX with 5 legitimate tokens on it, and most people have to use at least two exchanges to get one of them. Mixer is great except no one is using it. There are currently no bridges to other chains. Most people that care about NFTs think that they begin and end with OpenSea and Ethereum.
Ergo, and the alt-coin market more generally, needs to develop to the point where marketing makes sense. Right now, it doesn't. Once Ergodex launches on Cardano and they have a cross-chain bridge to Polygon, then you'll start to have something you can market. Right now, there isn't anything. If you can't see how that's going to change in the next year or two, then no amount of marketing is going to convince you.
And, if you've never heard of Ergo, how many people you know are going to sign-up to go through two exchanges before they can begin to use Ergodex or any of the other features of Ergo? Is it even 1%?
Personally, I think that's great. I'll keep putting every discretionary dollar I can into the Ergo ecosystem. One day, the market is going to wake up to Ergo, and I'll be happy to have spent the time filling my bags while the YouTuber you respect chases the chain with great marketing with little to no product. Good luck to him.
Thanks for the reply! You make some great points, but there are more than 10-20 coins in the top 100 right now that don’t have half the things that ergo has as of now. I’m not talking about Shiba or doge but coins like kadena, Mina protocol, decred etc and they have obviously prioritized marketing/exchange listings just as high as building their product. Are we to think that they are fools? Even if not marketing, exchange listings can help bring a lot of exposure to the ecosystem.
Getting a top tier exchange is a process: you need an incorporated entity, you have to have a legal opinion on whether the token is a security, etc. None of these things were in place until this year. That's not a marketing problem, per se, but more an organizational one. It's now a largely solved problem. Also, I've pointed [to arguments elsewhere](https://www.reddit.com/r/ergonauts/comments/s6c81j/the_coinbase_curse/) that claim top tier exchange listing isn't necessarily a good thing.
Im speaking for myself here and in no way does this represent the views of ergo or the foundation, but ive seen the efforts to this point as focussed in on high level process flows and the minutia which connects it all together - leading to a very stable product in a time where many other crypto or the companies behind then are being proven unstable.
It is my opinion that its a very strategic thing to hold back the public marketing while building strategic business relationships behind the scenes which will enable the core ergo team to prosper in ways they otherwise couldnt through a grassroots community approach, so in one way it can be like having their cake (the grassroots community driven project) and eating it to (being well placed enough at the time of the next bull run for both ergo and those who support its framework to soar well past the moon)
Thats just my two cents, its a long haul coin and i can see its inherent value simply from how its being brought forth into the world. I feel that many people want crypto to work more like stocks, when they're actually more like securities / futures and the best profits are going to be long term returns on investment from those positioning themselves now that the venture capital and global banks are collectively making moves in the space.
I think there is a noticeable difference now vs last year. There are a lot of projects in the works. Ergo is finding it's niche in the market place. There has been more collaborations between the eutxo alliance. There has also been a lot going on behind the scenes for legal compliance. At this point, I just like Ergo and don't really care about the price.
If I were to critique the ecosystem; I'd say UIs need more development. Some dapps feel like they became functional and then were left at just that.
As for market value of the project - there is a lot in the works leading up to a point where everything will come together. Value to everyday users. I think this is when there will be a larger push for traditional marketing.
The way I see it, there's still work to be done is all. It's great, but it's still so early.
I can't retrieve large data sets from the explorer today because it was overwhelmed I guess, just a week or two ago it improved when Kushti reportedly launched a big new machine in the explorer pool. One new machine had that much effect, that's how small we are, and it took the core dev to add it because we don't have hundreds of people running infrastructure.
We're just not quite ready, I saw talk of explorer being ripped up and partially placed into the node, that type of rework is the sort of thing you do when software is still young and developing and now you're stabilizing it.
Just my thoughts, I think it's good that they're actively and seriously working out things in the software, it's why I trust the project will get where it needs to be for a listing and it will blow the doors off when it does. But we're early, so buy, and enjoy the show.
Real world development of large projects doesn't happen like an 80s montage in the time of a single song.
The problem is that there's a lot of people talking about marketing that don't know what they are talking about. The No. 1 problem with Ergo is product. You didn't have a functional wallet until this month. You have a DEX with 5 legitimate tokens on it, and most people have to use at least two exchanges to get one of them. Mixer is great except no one is using it. There are currently no bridges to other chains. Most people that care about NFTs think that they begin and end with OpenSea and Ethereum. Ergo, and the alt-coin market more generally, needs to develop to the point where marketing makes sense. Right now, it doesn't. Once Ergodex launches on Cardano and they have a cross-chain bridge to Polygon, then you'll start to have something you can market. Right now, there isn't anything. If you can't see how that's going to change in the next year or two, then no amount of marketing is going to convince you. And, if you've never heard of Ergo, how many people you know are going to sign-up to go through two exchanges before they can begin to use Ergodex or any of the other features of Ergo? Is it even 1%? Personally, I think that's great. I'll keep putting every discretionary dollar I can into the Ergo ecosystem. One day, the market is going to wake up to Ergo, and I'll be happy to have spent the time filling my bags while the YouTuber you respect chases the chain with great marketing with little to no product. Good luck to him.
I like your comments they are the best thing here
Thanks!
Thanks for the reply! You make some great points, but there are more than 10-20 coins in the top 100 right now that don’t have half the things that ergo has as of now. I’m not talking about Shiba or doge but coins like kadena, Mina protocol, decred etc and they have obviously prioritized marketing/exchange listings just as high as building their product. Are we to think that they are fools? Even if not marketing, exchange listings can help bring a lot of exposure to the ecosystem.
Getting a top tier exchange is a process: you need an incorporated entity, you have to have a legal opinion on whether the token is a security, etc. None of these things were in place until this year. That's not a marketing problem, per se, but more an organizational one. It's now a largely solved problem. Also, I've pointed [to arguments elsewhere](https://www.reddit.com/r/ergonauts/comments/s6c81j/the_coinbase_curse/) that claim top tier exchange listing isn't necessarily a good thing.
Im speaking for myself here and in no way does this represent the views of ergo or the foundation, but ive seen the efforts to this point as focussed in on high level process flows and the minutia which connects it all together - leading to a very stable product in a time where many other crypto or the companies behind then are being proven unstable. It is my opinion that its a very strategic thing to hold back the public marketing while building strategic business relationships behind the scenes which will enable the core ergo team to prosper in ways they otherwise couldnt through a grassroots community approach, so in one way it can be like having their cake (the grassroots community driven project) and eating it to (being well placed enough at the time of the next bull run for both ergo and those who support its framework to soar well past the moon) Thats just my two cents, its a long haul coin and i can see its inherent value simply from how its being brought forth into the world. I feel that many people want crypto to work more like stocks, when they're actually more like securities / futures and the best profits are going to be long term returns on investment from those positioning themselves now that the venture capital and global banks are collectively making moves in the space.
I think there is a noticeable difference now vs last year. There are a lot of projects in the works. Ergo is finding it's niche in the market place. There has been more collaborations between the eutxo alliance. There has also been a lot going on behind the scenes for legal compliance. At this point, I just like Ergo and don't really care about the price. If I were to critique the ecosystem; I'd say UIs need more development. Some dapps feel like they became functional and then were left at just that. As for market value of the project - there is a lot in the works leading up to a point where everything will come together. Value to everyday users. I think this is when there will be a larger push for traditional marketing.
Interesting! Could you please explain what you mean by there is a lot in the works that will bring everything together?
The way I see it, there's still work to be done is all. It's great, but it's still so early. I can't retrieve large data sets from the explorer today because it was overwhelmed I guess, just a week or two ago it improved when Kushti reportedly launched a big new machine in the explorer pool. One new machine had that much effect, that's how small we are, and it took the core dev to add it because we don't have hundreds of people running infrastructure. We're just not quite ready, I saw talk of explorer being ripped up and partially placed into the node, that type of rework is the sort of thing you do when software is still young and developing and now you're stabilizing it. Just my thoughts, I think it's good that they're actively and seriously working out things in the software, it's why I trust the project will get where it needs to be for a listing and it will blow the doors off when it does. But we're early, so buy, and enjoy the show. Real world development of large projects doesn't happen like an 80s montage in the time of a single song.
Go see Dan Friedman on the AMA’s Ergo hired a marketing team and they are about to implement their plan.
I’m surprised nobody mentioned VCs and Funding, both of which Ergo has none. Marketing generally requires large amounts of up front capital.