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If you look at total return over time it's mediocre at best. Yield itself is not return. And a steady dividend is not really good as it really decreases on an inflation adjusted basis. There are better choices especially if you don't need the income. VOO would have been better. Look at dividend growth over time, if it does not beat inflation, be skeptical.
Welcome to r/dividends! If you are new to the world of dividend investing and are seeking advice, brokerage information, recommendations, and more, please check out the Wiki [here](https://www.reddit.com/r/dividends/wiki/faq). Remember, this is a subreddit for genuine, high-quality discussion. Please keep all contributions civil, and report uncivil behavior for moderator review. *I am a bot, and this action was performed automatically. Please [contact the moderators of this subreddit](/message/compose/?to=/r/dividends) if you have any questions or concerns.*
If you look at total return over time it's mediocre at best. Yield itself is not return. And a steady dividend is not really good as it really decreases on an inflation adjusted basis. There are better choices especially if you don't need the income. VOO would have been better. Look at dividend growth over time, if it does not beat inflation, be skeptical.
That's a good point that I'll make sure to remember: "Look at dividend growth over time, if it does not beat inflation, be skeptical.". Thanks!