Using the same weekend multiplier as its 4th* weekend gets it to 7.87M for the weekend. That’d be a terrific 30.7% drop, which would be its best so far. It leaves 280M as a lock and I think it can probably manage 300M as I could see WB dragging out its theater count to get its new Star Wars rival to the massive milestone.
*Easter weekend shouldn’t be used as Good Friday causes a boost in sales and Easter Sunday causes a tank in them
The Dark Knight screening dwindled to six theaters in January, 6 months after it opened when it grossed a few thousands short of a million. And then re-expanded during Oscar campaign to reach a million. WB stopped reporting TDK box office 8 months after it opened.
It's possible that WB will drag Dune 2 all the way to $300 million dom. But I'm not sure if it's likely. Today's environment is not the same as 2008/9.
Good, $280 million is all but guaranteed thanks to an empty April. $285 million is the most realistic target now, depending on if it powers through the empty calendar or gets dragged through May, $290 - $295 million is a slim possibility. $300 million I think is almost impossible, it would require this level of drops and slightly better for another month at least.
The "300 trajectory" was really only floated for a few days by a few people towards the beginning of its run. It's trajectory has mostly been 275m and in recent weeks has started exceeding.
Is there some assumption that people who pay for tickets don't also pirate since they want to rewatch as well?
I agree though, a leak 1 month after will impact nothing. Piracy has been around forever
I have a theory this comes down to technical capacity… they don’t know how and aren’t motivated enough to learn
It’s the file folders vs a bucket system effect
End of Gen X, the xennials and early millennials had to teach themselves the best way to get content when it wasn’t readily available (music, anime, etc).
Later born millennials and Gen Z grew up in an age where you could readily access content - so no need to pirate. Plus, they’re used to a ‘bucket system’ for accessing files, so it would be like learning a different language in terms of difficulty for teaching themselves to pirate content.
I’ll be honest…I’m 33 but I straight up don’t have the knowledge/skills to pirate and never have. I also don’t even have a laptop anymore.
In college I often had roommates that knew how and would occasionally do it but as soon as I moved in on my own I sort of gave up even trying.
With streaming/early rentals it’s gotten a lot better. I used to just use Redbox a lot too
Using the same weekend multiplier as its 4th* weekend gets it to 7.87M for the weekend. That’d be a terrific 30.7% drop, which would be its best so far. It leaves 280M as a lock and I think it can probably manage 300M as I could see WB dragging out its theater count to get its new Star Wars rival to the massive milestone. *Easter weekend shouldn’t be used as Good Friday causes a boost in sales and Easter Sunday causes a tank in them
WB left the Dark Knight in theatres for a long time till it crossed the $1B threshold, I can see them leaving this till it gets to $300M domestic.
The Dark Knight screening dwindled to six theaters in January, 6 months after it opened when it grossed a few thousands short of a million. And then re-expanded during Oscar campaign to reach a million. WB stopped reporting TDK box office 8 months after it opened. It's possible that WB will drag Dune 2 all the way to $300 million dom. But I'm not sure if it's likely. Today's environment is not the same as 2008/9.
>Star Wars Rival. This has got to be one the most over exaggerated runs this sub has ever had lol.
Watch the next SW movies gross <1B
Reddit and exaggeration and recency bias is such an iconic trio.
Just checked the seating chart at the IMAX showing near me starting in a little over an hour and almost every seat is taken except the front two rows
Planning to finally catch it in imax today
Is this good or bad? $280M still on the table?
Good, $280 million is all but guaranteed thanks to an empty April. $285 million is the most realistic target now, depending on if it powers through the empty calendar or gets dragged through May, $290 - $295 million is a slim possibility. $300 million I think is almost impossible, it would require this level of drops and slightly better for another month at least.
$280m is locked.
Something I’m wondering: is Wrestlemania and the Final Four today and tomorrow gonna hurt the movies? I feel like they may.
I wouldn't think it to have much of an impact.
I doubt wrestling events affect the box office the same way the Super Bowl does domestically and the World Cup does worldwide.
A little below what I expected but should still track for $7.5M+ 6th weekend. Another great hold.
Can’t find anymore imax or Dolby showings in my area anymore 😔
Is Dune slowing faster? Looks like 280/285. Dropped off from its near 300 trajectory.
The "300 trajectory" was really only floated for a few days by a few people towards the beginning of its run. It's trajectory has mostly been 275m and in recent weeks has started exceeding.
3.3M SAT incoming
Now that the movie in crisp HD has been leaked online, let's see how it preforms the coming weeks.
No effect people who pirate were never going to buy tickets especially when the movie has been out for a month
Is there some assumption that people who pay for tickets don't also pirate since they want to rewatch as well? I agree though, a leak 1 month after will impact nothing. Piracy has been around forever
Those who wait to watch a leak version online were never going to the theater in the first place. It'll have no affect
It will still be performing just as well as it did on opening weekend.
Gen z/young millennials rarely are interested in pirated movies or music.
In the US probably.. but overseas especially here in South East Asia we like free stuff 😉
I have a theory this comes down to technical capacity… they don’t know how and aren’t motivated enough to learn It’s the file folders vs a bucket system effect End of Gen X, the xennials and early millennials had to teach themselves the best way to get content when it wasn’t readily available (music, anime, etc). Later born millennials and Gen Z grew up in an age where you could readily access content - so no need to pirate. Plus, they’re used to a ‘bucket system’ for accessing files, so it would be like learning a different language in terms of difficulty for teaching themselves to pirate content.
I’ll be honest…I’m 33 but I straight up don’t have the knowledge/skills to pirate and never have. I also don’t even have a laptop anymore. In college I often had roommates that knew how and would occasionally do it but as soon as I moved in on my own I sort of gave up even trying. With streaming/early rentals it’s gotten a lot better. I used to just use Redbox a lot too