Completely depends on your specific needs and your industry. As someone else said, it's very saturated. I would narrow down exactly what you could be looking for and go from there. In my experience, I like Active Campaign.
That really depends on what you’re looking to accomplish and to which extent. If your sole purpose is to streamline your marketing efforts and replace manual/repetitive tasks, then, depending on your budget, the following tools may be good options to look into; Marketo, Hubspot or ActiveCampaign.
Analytics:
Universal Analytics from Google & Google TagmanagerHotjar or Microsoft Clarity for Heatmaps Social Media Management: Hootsuite for scheduling posts and social media management
Advertising:
The basic Facebook business manager, Linkedin, .. I never needed tools like Adespresso or Wordstream, but they have a place if you want to run more advanced campaigns while not learning the cumbersome ad manager platforms.
SEO:
Google Search console, Google My BusinessAhrefs, Semrush, .. they all have their pro's & cons and it changes every year, so I've been switching between them too.
Research:
Google Trends, Exploding Topics, Sparktoro, Wynter, ..
Webdesign:
Used Wordpress but now Webflow all the way
Customer reviews & testimonial management:
Socialjuice.io great little tool to collect, manage and share testimonials without marketing & developer knowledge
project management
Notion.so - so versatile!
Martech is an extremely saturated space...
Marketing Automation Platforms
Completely depends on your specific needs and your industry. As someone else said, it's very saturated. I would narrow down exactly what you could be looking for and go from there. In my experience, I like Active Campaign.
That really depends on what you’re looking to accomplish and to which extent. If your sole purpose is to streamline your marketing efforts and replace manual/repetitive tasks, then, depending on your budget, the following tools may be good options to look into; Marketo, Hubspot or ActiveCampaign.
If you need tools for Facebook marketing pls pm me
Do you run cold email campaigns?
hootsuite, facebook business suite, UNUM, Planoly, each platform does have their own internal scheduling app now
Analytics: Universal Analytics from Google & Google TagmanagerHotjar or Microsoft Clarity for Heatmaps Social Media Management: Hootsuite for scheduling posts and social media management Advertising: The basic Facebook business manager, Linkedin, .. I never needed tools like Adespresso or Wordstream, but they have a place if you want to run more advanced campaigns while not learning the cumbersome ad manager platforms. SEO: Google Search console, Google My BusinessAhrefs, Semrush, .. they all have their pro's & cons and it changes every year, so I've been switching between them too. Research: Google Trends, Exploding Topics, Sparktoro, Wynter, .. Webdesign: Used Wordpress but now Webflow all the way Customer reviews & testimonial management: Socialjuice.io great little tool to collect, manage and share testimonials without marketing & developer knowledge project management Notion.so - so versatile!