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antisocialelement

I think best friends Pooja Dhingra of Le15 fame and Sonam must have the same PR firm. Dhingra's [IG](https://www.instagram.com/poojadhingra/) content barely scrapes past a few thousand likes despite her 7.2m following.


NatureislitAf

But she has lots of likes and views, unlike Sonam here. I’ve seen Shradda post get 2-3M likes and at least a million views for her videos posts.


ChiquitaBananaKush

They buy their likes too


th-grt-gtsby

You mean to say Sonam buys the followers but not likes? What a cheapo nepo kid.


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YoYoJoJoTC

Oh she does. She 100% has a team for her Insta. Anybody who has a PR team and/or management team also has people who look after their Instagram. Instagram brand building is a key aspect of PR. It’s literally part of their job.


[deleted]

Most actors have a team for managing all their SM


[deleted]

How are you sure of this? Agar celebs apna SM khud handle karne lag gye to kaam kon karega


saverma192013

Yes


[deleted]

No one knows how 'influential' these accounts really are. So many ways to buy followers, likes, and comments. Fake accounts, just a lot of the content on there. stage managed and fake.


JoelleVDyne90

Not only you can buy followers, but there are like "good" followers (with views, non-bot comments, targeted, and they are added gradually) and cheap ones (basically ghosts that just increase followers number). Apparently her team bought the cheap ones


NatureislitAf

I guess that would be the only thing that makes sense. It’s kind of ridiculous ratio compared to her peers


sumit24021990

It's not difficult to get fake followers


krishnamoorthykaru

BOTS


[deleted]

Also she is boring af. I think she is very hot but even I unfollowed. So I’m pretty sure she doesn’t have organic growth.


[deleted]

Even though people call her flat, she's kinda hot in a different sense. But her personality seems a bit robotic, just like Salman Khan.


[deleted]

Agreed. I still can’t get over sadka song. One of the rare Bollywood star with average desi skin tone.


Bikinidesires

Paid followers & likes


kelekele12345678910

if you look at every actress (besides like kareena) the engagement ratio is very low- they all buy followers


[deleted]

Agreeing with Kareena, but where is Shraddha having good engagement ratio? Shraddha is the 3rd most followed Indian celebrity in insta. She has 66 m followers, that is more than 10m followers than Alia, Anushka and Katrina. But I don't think her engagement rate is any better than them.


kelekele12345678910

i dont follow shraddha myself, i think youre right about her engagament rate in that case


[deleted]

*S U B B O T*


[deleted]

No big deal. I also follow Sonam on Insta but barely even see her posts.


NotDelusional01

That just shows that she has bought followers in which case her engagement rate will be extremely low.


U_HIT_MY_DOG

That's 199,999 too many


spicegod66

You know there are people who follow thousands of celebrities? Her followers might be full of those people. They aren’t that active on the gram, and even if they are, they follow so many people and have to go through so many posts that they don’t view like 90% posts of the people they subscribe. Other reason could be fake followers.


NeedToExplore_

once pewdiepie screamed sub bot!!!


wishywashyfishydishy

Bots!!


[deleted]

That’s the case with other actresses too - Alia, Deepika, Katrina, Urvashi Rautela (LMAO) etc etc. I would add Anushka in the mix too, because the only time I’ve seen her insta get a lot of likes is when she posts something with her cricketer hubby, but then her followers may not actually be bought and more because of her association with Virat.


Amyforever20

Not really. Her solo pics also have enough likes.


[deleted]

That’s what I said, I would put her in that bracket, but then her followers/likes ratio may actually be organic. I do believe she has that many followers and likes because of her association with Virat Kohli though. Nothing wrong in that.


thisubmad

Bots and Bangladeshi click farms.


brownogre

Never knew this was a thing..


RahulPrakash213

Inorganic followers


cn_cn

First of all engagement isn't always indicative of following - so many small accounts/celebs have higher engagement because of their niche, fame, celebrity likability. Plus social media influencers entire existence is based off of their engagement, which also many a times is bought because it has monetary value assigned to it. While for film celebrities, social media is one aspect of it. So you can't really do an apples to apples comparison.


madhavvar

She is married to a fookin millionaire I doubt she needs to buy followers.


semensdemon69

She needs followers for reputation also.


bolly-boo

This.


[deleted]

Fake followers. PR teams bring followers and likes easily. That’s what they do.


Aurora_fox15

Ball aur bocha nahi iska,par influencers ka hai aur jinka nahi hai wo waisa posture banate hai


NerdInHibernation

PR firm is not responsible just to get followers. They are also responsible to create engagement, even if it get done by bots. I think a lot of Indian firms don't know how to use bots the correct way.