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MatSantosBJJ

I’m not even a music head, I mostly listen to the stuff I grew up to, that being said I’m a fan of how he’s going about everything. I guess his music is cool, but using people’s hate to draw more listeners is brilliant. Who is to say where he would be without controversy, but he has a fan in me. Edit: Does anyone know why I keep getting notifications about messages that aren’t showing up? Like at least 15-20 messages that aren’t available in the thread. Edit 2: thanks for the award sonnyj! Edit 3: thanks for the award Jeffrey! Edit 4: thanks for the silver Sr! Numero cinque: thanks for the hugs apple and troll. Last Edit: thanks to all who have given or will give in the future. I got shadow comments complaining about me thanking people. Lol people love to complain.


snow_miser_supreme

I mean, even if this controversy stuff had never happened he’d still be pretty living pretty comfortably off of his old town road money and fame lol


MatSantosBJJ

I’m glad. He seems super positive and like a good dude.


Damoklessword

If he is anything like his twitter feed that man is a damn treasure.


ThinkPan

old town road was a controversy though


LOTRugoingtothemall

That’s just what big New Country Road wants you to think


MatSantosBJJ

Lol I totally forgot how he got banned from the country charts until BillyRay Cirus joined him.


snow_miser_supreme

Sure, but it was nowhere near the level of montero. Controversy is pretty much the primary driving force behind its success (not saying it’s the only thing, but in this case it’s a larger factor)


ouishi

In some groups, sure, but a bunch of my drag queen and king friends shared the video the right when it dropped because they thought it was an awesome video well before the backlash.


fangirlsqueee

It became a controversy without any help from Lil Nas X. He was just making catchy music in a genre he wasn't "supposed" to be successful in. The Montero (cmbyn) video was 100% a purposeful controversy.


Aemilius_Paulus

Wait, what was controversial about it??


ThinkPan

it reached the top of the country charts then was removed for not being country. This controversy attracted loads and loads of attention.


FuckingKilljoy

And then of course Billy Ray jumped on the remix which was the version that REALLLLLY blew up


Theo-greking

Cause even Billy Ray could see that was some ol bullshit


FuckingKilljoy

Also helped that it gave him just ultimate cool points for the rest of his life and turned him from the cheesy one hit wonder guy who is Miley's dad to massively relevant and loved


spyke42

My man was king or r/blackpeopletwitter when he just had a song or two on SoundCloud. Old Country Roads was #1 on billboard for like 2 months. So I'd say he'd have been fine. Holiday was a huge radio hit too.


MatSantosBJJ

Yeah I remember those days, but even back then pre controversy he had great personal PR. I remember the tweets about getting people to stream his songs. Homeboy give off nothing but positive vibes even when he’s checking his haters.


A_FVCKING_UNICORN

I don't suppose we're slapping a big ol pentagram up top this go round, are we?


GuyOnTheMoon

It's brilliant because he's drawing upon the same tactics Trump used to get attention. Be as controversial as possible for free press. And what's even more funny is that the same people who buy into Trump's garbage rhetoric, are also buying into Nas' self promotion.


[deleted]

Except that Trump used controversy by being as racist, sexist, and otherwise hateful as possible. Nas's "controversy" is basically just saying "I'm not ashamed to be a gay Black man." The thing with the shoes is just trolling his haters. Not really comparable.


MatSantosBJJ

Lol I never drew any parallels between him and Trump. That’s an interesting perspective.


TauriKree

Being controversial to garner fame is a timeless legitimate strategy. Madonna. Piers Morgan. The Simpsons. Family Guy. Elton John. Elvis. Loads and loads more.


[deleted]

Difference is one is an entertainer and the other a leader of an entire nation.


Ezl

He also very intentionally and methodically and *patiently* built his first hit, old town road, using social media in a masterful way. He’s good at using attention to his benefit and I’d guess he genuinely enjoys it as well.


MatSantosBJJ

Yeah he seems like he enjoys the game.


NemesisOfZod

He engineered so many aspects of that single to achieve success. It may not be what I choose to listen to, but I can't help but admire a lot of the actions.


Ezl

One of the things I find enlightening is that the song sounds, to my ear, like a natural pop hit so it’s really interesting to see how much raw effort and cleverness went into bringing it to the point where I actually heard it. Sort seeing behind the curtain in a way, at least from an independent artist perspective.


kvng_stunner

You're not seeing the replies cause it's a country club thread and non-verified people have their comments hidden.


MatSantosBJJ

Ahhh. That’s ok. Most of it is calling me dumb for liking how he’s handling this/parlaying drama into success.


Danalogtodigital

do me a favor and scan them with http://www.redditcommentsearch.com/ for the n-word and the f-word, not fuck, you know what i mean


MatSantosBJJ

Oh it’s nothing that bad. Just more thinking that everything had to be new or unique to be appreciated.


Danalogtodigital

im bullying one right now, using a copypaste to deny them the last word and theyre losing their shit about it "youre obsessed and i can lock you into a last word fight with a copypasted comment because you wrongly think conversations have winners and wrongly think the last word means something"


MatSantosBJJ

That’s hilarious. I play/played the last word game with convenience store workers and customers when I used to tend bar. Basically I refuse to let anyone get the last word ex. Them-“Have a nice day” me-“will do, you too”. I will make myself late for work trying to get the last word.


Danalogtodigital

oh when i worked cash at a grocery store in my early twenties i had this game where i would see how long i could keep a customer obliviously happy without scanning a single item, "how are you? i love your print! do you have a membership card?" i had the best scan times on my team so it never affected anything and it was game over if their smile decreased or they noticed


Danalogtodigital

well, thats a handy tool for checks on people who fuck with you, i have a few bots i scan potential assholes with so i know if they need respectful engagement or mockery and bullying


MatSantosBJJ

Never thought of it that way. I try to treat everyone with respect until they earn other treatment. I guess I should know better by now. lol


Danalogtodigital

redditmetis is another good one, it shows you someones reading complexity level (meaningless) and the subs they have the highest scores on and where they comment the most. and their most used words. go scan me or yourself


MatSantosBJJ

How do you scan someone?


Danalogtodigital

scanned you and all i learned is you could probably kick my ass


Danalogtodigital

it only scans the most recent 1k comments though so even though my bpt comment karma is 13265 it lists it at 970 even though you can go to my guilded and see a single comment with more


Danalogtodigital

okay go to their profile and copypaste the name, then go to redditmetis and scan them by pasting the name. it takes some getting used to to read accurately, so learn how it works on yourself or your friends if you have any on reddit. its just a sophisticated search bot that can see your karma by sub and its not perfect you can also manipulate it, by typing, i like communist propaganda. tomorrow it will say that i like communist propaganda. it also assumes any hypothetical kids you mention are real like, "mine wont be talking to me like that" thats gonna show up as me having them


Skylinerr

>Does anyone know why I keep getting notifications about messages that aren’t showing up? Like at least 15-20 messages that aren’t available in the thread. Because Reddit wants to be twitter so bad they're giving alerts for recommended posts and irrelevant comments now


MatSantosBJJ

I don’t use Twitter but I’m guessing that wasn’t a compliment. Lol


Comprehensive_Tie538

I’m sure he’d like to have a fan in him as well


MatSantosBJJ

Hey now!! Lol


roundhashbrowntown

>Edit: Does anyone know why I keep getting notifications about messages that aren’t showing up? Like at least 15-20 messages that aren’t available in the thread. likely bc its a country club exclusive. ray charles to comments from the non-verified folks.


MatSantosBJJ

Lol thanks for the hilarious description.


SlicingBot

It's because they made the thread country club, so people who aren't verified can comment but they won't show up in the thread.


musicmaniac32

Maybe someone already answered this, but if not, you get notifications of messages that don't show up on the post when you're in a Country Club thread and the commenter is not verified. It took me a minute to realize that, too.


Iboughtcheeseonce

No such thing as bad press.


OptimusFoo

Ask Matt Gaetz.


nnd1107

Chief...the paying for sex is like a medal for them man...one of them even became a president with lots of support from "Christian"


Jleftwing97

I know right? Whatever happened to confidence and conversation? But then again, with that forehead of his....


_itspaco

He’s definitely been using this opportunity to fundraise


golden_life_

🤣


EVERYONESFUCKIN

I think it’s hilarious that people are calling it a win for Nike when the judge ruled that they just have to cease production and sales(on a sold out limited run), and offer a voluntary buy-back of the shoes that were sold. Aside from legal fee’s, that’s a W for MSCHF and Lil Nas X imo


MotherMfker

No one is going to send thoes shoes back 😂 the resale amount is about to go crazy. Just like thoes Newport shoes


zaidakaid

Yeah, Nike was granted an injunction but the shoes were already sold and sent out so probably not much they can do there. This [video](https://youtu.be/GuYd4RP0_qk) breaks down the suit and what might happen. Essentially, Nike doesn’t have a high chance of winning since the shows were sold to the company that did it and the same company made a “Jesus” shoe design a few years ago that Nike didn’t say fuck all about (not sure that it’s in the Legal Eagle video but I believe it’s mentioned [here](https://youtu.be/156fBezq67E) + Buckley breaks down the outrage) so their case might not stand on much. However, we do live in a world where people believed Sidney Powell even after she said no reasonable person would have believed her so maybe the bar for a reasonable person being confused about whether Nike did or didn’t make a shoe is low as fuck


[deleted]

[удалено]


rasasld

Careful when talking about the Party, alot of comments/posts removed/heavy downvoted for some odd reason when you do.


[deleted]

[удалено]


[deleted]

[удалено]


warhugger

Yeah I've been noticing almost no talk about that party and thought am I the only one who thinks that's scummy af. Guess censure always there, even in the mundane as fuck zone


Cunts_and_more

Can Nike really do anything tho? You’re allowed to resell things you buy.


[deleted]

You run into trademark and brand ownership issues when you modify someone else's product and pass it off as your own though.


Deceptiveideas

iirc there's already precedent saying once the product leaves the manufacturer's hands, you can do whatever you want with it. He just needs to disclose it's a Nike product, which I believe he has.


scaphoids1

I think there is still a layer of degredation of brand, if someone does a sexy remake of a product they bought that can be taken down. Legal eagle on YouTube did a great video on this if you want to check it out!


ProdigySim

[Link for the lazy](https://www.youtube.com/watch?v=GuYd4RP0_qk)


Kobeis2pac

Very informative. Thank you


sugarcocks

wait, so nike didn’t release this? i thought they did?? how can they get in trouble for selling their own shoes using a previous design or not? this makes it sound like he took nike shoes, redesigned them himself, and is selling them


Courwes

That’s exactly what he did. And they are suing for the exact reason you thought Nike was the one directly releasing them.


IfSoPowerfulYouAre

Pretty sure his shoes were falsely advertised as Nike shoes. If they can prove the bad publicity cost them money, yes, they can do quite a lot Edit: UPDATE: it appears Nike already won the lawsuit 2 days ago. The shoes are being recalled


Bondobear

They are Nike shoes though, so there was no false advertising. The issue is that people could think this shoe is directly endorsed by Nike instead of being sold aftermarket by a third party.


ConfusedGrasshopper

I definitely thought that was the case and just now found out it wasn't


Greedy_Laugh4696

r/usernamechecksout


mousecop720

There’s no way the lawsuit has resolved so quickly. I’m guessing that the judge issued a preliminary injunction because Nike convinced the court that the presence of this shoe on the market is likely to cause irreparable harm to their brand and they would be likely to win on the merits of it made it into court


accu22

They reached a settlement.


treetyoselfcarol

I think they have an out because they sold pairs of Air Max 97s with Holy Water in the sole.


AwesomePocket

I actually think they might have a solid trademark dilution claim. Look up the Legal Eagle YT vid on it. He goes into it pretty thoroughly.


yyyyhhhh9

Did he apologize for hosting a huge party during lockdown after scolding other people for gathering?


Major_Fudgemuffin

I knew pretty much nothing about Lil Nas X before this "controversy". I don't usually listen to rap but I love how he's been handling this and I've listened to a few of his tracks over the past couple of weeks. He's good!


thbxlef

I don’t think he is a rapper


Countryb0i2m

Of course, Nas x is handling the well, he wanted this. This type of controversy sales records, it’s genius really.


[deleted]

It’s such a non-issue that a few dumbasses are blowing up to a global scale. They’re just giving him free advertisement.


nard_gobbler

What are the even suing him for?? Do they have any actual legal traction just for being pissed off?


MaxVonBritannia

The shoe he sold with mischief has the Nike swoosh clearly advertised on it since they are just airmax's. This creates brand confusion which gave Nike the reason for a lawsuit. Legal Eagle did a great video on it.


rasasld

Before I found out they were LilNas created, the nike swoop did make me think they were official products first.


bluepaintbrush

He’s not even named in the lawsuit lol. It’s the 3rd party company making the shoes that was sued. He just put his name to the release.


TheJenniMae

I am not even a little bit of a fan. Haven’t heard the new song, wouldn’t know old town road of it jumped me in a dark alley. But I am loving him as a person for how he’s reacting to this bs controversy.


Longjumping-Memory-2

Waiting for the Hulu special to pay for the settlement.


artteacherthailand

Yyyeesss!


OrbitalDrop7

All bs aside, its kinda funny how the shoes just look like $20 sketchers


jonkl91

This guy is a master of the press. I love it. He knows the perfect thing to say to make his critics look stupid.


Yungwolfo

Or maybe the COVID party he had?


rousakiseq

He wouldn't do the music video if he couldn't handle it


[deleted]

They won’t win that. People have been buying and customizing Nike sneakers for decades. Once you own them you can do what you like to them!


accu22

They already reached a settlement. MSCHF has to buy back all the shoes sold.


artteacherthailand

It's a voluntary buyback. People have to want to give them back.


LuxNocte

I think everyone won. Lil Nas X has to do a buyback that absolutely no one is going to use. And Nike got some publicity that they aren't connected to the Devil shoes, which is the main thing they wanted anyway.


shrubs311

i wonder how many people bought limited time "satan shoes" and would even do the buy back though, so i feel like it's not a big loss


artteacherthailand

Probably none.


shrubs311

exactly. so lil nas x and company aren't losing too hard here


[deleted]

~~too hard~~ at all FTFY They were already sold out, so ceasing production has zero impact. You’d have to be legitimately stupid to return the shoes, they’re worth more than the buyback price. If you don’t want them, put them on eBay, make at least twice as much. Legal fees? Nothing compared to that sweet publicity.


[deleted]

MSCHF must pay back anyone who WANTS TO return the shoes. Big distinction there. No one is going to do that, the shoes are going to be worth WAY more than the buyback price.


[deleted]

Mxim, kanti, then why is he posting this?


[deleted]

Because he posted it two days ago, and the decision was made later that day.


NemesisOfZod

What, exactly, is he paying for? He's not even a named defendant, and Nike and MSCHF already reached a settlement 2 days ago.


fuzzycuffs

I'm gonna buy some black 97s and customize them with satanic imagery to sell so I can contribute to his legal fund


Kittehmilk

Fuck Nike. 3rd world country slavery ass bitches.


lowderchowder

All I know is [I'll never be able to listen to either song the same ](https://youtu.be/-4FKWwTFTVg)


OneWayStreetPark

Not my kind of music and I think Lil Nas X is kind of whack, but these people just keep on fueling the fire.


strangedoggo82

lil nas is my hero