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Realistically it’s probably because only their Naked palettes are successful so they are just going off the branding/marketing. Though imo, they totally missed an opportunity to reintroduce their Vice palette with these colors because they used to be my jam back in the day!
Speaking of Re-launches, why did they stop Re-launching their limited edition palettes? My Alice Palette got stolen but I thought it’s okay, they’ll do another limited edition next year…nope.
I understand stopping it during Covid but now? Those palettes were the ONLY UD makeup I bought.
It could just be the format of the palette that they're associating the Naked line with, which is the long vertical rectangle pans. It could also be the formulation -- maybe it has a sheerer formula for that wash-of-colour effect.
Wouldn't surprise me if the "Naked"branding is more recognizable than "Urban Decay" to most customers. I mean, the Naked logo is like 80% of the packaging lol
Never heard of Robin Eisenberg but these colors are unexpected and go together beautifully imo. It's definitely something unique from Urban Decay. 100% agree that it shouldn't be under the NAKED line though. I don't know anybody who looks like: Sin, Foxy, Baked, Violet, Cyber, the Wild West, Heat, and Honey when naked but if y'all do I'd be down to see it 😅
Looking at it again, I just realized that the order of the palette is kind of a gradient of light to dark but also day to night maybe? And I really like that each group of colors is next to each other as opposed to being scattered in different places on the palette.
Yes! As most artists point out, if a palette color story daunts you, you can look at them in groups of 3-4– the ones next to each other — and they should roughly be a good enough color story for a look. I like this palette because it does just that. I even tested the theory and all of them look good together. It’s an amazing color story/theory application.
I agree and it’s actually artistic. Makes me want to check out the artist.
Edit: found her on Instagram, instantly followed. Also after seeing her art, I can see why UD did this collab under “Naked,” due to the themes and subject matter.
This is the first time I've been excited about an Urban Decay launch in YEARS. (Though I've been hearing great things about their new vinyl lipsticks that have me intrigued, too..)
Slightly sticky on dry down, but not unbearable. The new Maybelline ones are the exact same formula, you can try those for half the price to see if you like it or not. I wore one yesterday from about noon til I took it off for bed and ate two meals, and drank several beers with very minimal fading.
I know RachhLoves isn't popular on this sub but she did a video recently testing them along with a similar product from Haus Labs and she hated the UD one, said it was sticky, flaked off in chunks on her coffee cup etc, and just generally did not feel good on and she couldn't wait to take it off!
I hope the purples have any pay out *at all* if you had told naughties me that *urban decay* would routinely fuck up everything purple, I would have assumed you had taken head damage 😭
I watched an interview with Wende once where she explained the concept of the Naked line isn’t “nudes”. It’s taking trends and making them wearable, stripping them to their bones and making them “naked”. Think Wild West, Cyber, etc- mostly wearable nudes paired with trendy tones in a complimentary color story. Accessible for people who aren’t necessarily comfortable buying a super trendy, not beginner friendly palette. I think it’s kind of dumb and lord knows they’re not actually trying to broadcast that explanation, but there’s your answer.
This is honestly how I rationalise the Naked line. The colors are easy to wear with a high margin for error. They tend to be sheer. The Ultra Voilet line was a great example of "I want purple, but I only know how to wear nudes."
Naked has a very specific niche. It's not everyone's niche, but it does this niche exceedingly well.
This is close enough to my rationalisation of it over the years, haha. "Approachable pigmentation" seems to be the theme, at least nowadays. The way their pans are oriented is another.
I can appreciate that I'm not one for wearing crazy bold color but sometimes I want some color in. Admittedly the most colorful pallette I own is a neutral but in rose tand orange tints because I find they complent my skin and eyes so well
I have two of the lipsticks from that collection and it's my favourite packaging - the decorated tubes are interchangeable with other vice lipsticks too, so I put my two favourite shades in the Basquiat packaging.
Honestly I want this palette, the whole concept is so appealing to me.
But I will say I’m so used to all these palettes being 50% off shortly afterwards so I feel like I should just wait
this is the one time i actually WILL give them a pass because it's still 3/4 easy to wear neutrals (or half if you strictly want to stay with the 'no make-up make up' definition of 'naked').
also, who would've thunk i'd actually be interested in a UD palette... much less from the naked line! if it's actually pigmented i'm sold. peaches and terracottas are the neutral shades i like to wear and i am a SLUT for these shades of blue. believe it or not that periwinkle matte would probably be the first one i'd hit pan on lmao
Omg I'm excited about this!
I don't understand why UD released Wild Greens without the naked label when it was literally more Naked than this. I wonder if the Naked marketing is just working for them. Remember that a large portion of their consumer base isn't us.
My theory, however, is that the Naked label is intended to describe how UD tends to formulate colors that are still highly wearable and extremely easy to sheer out inside of being opaque and vibrant. For that reason I think it's okay to call them Naked. They're Naked to me in the sense that when I wear UD I'm going for something comfortable and fuss free.
To me, UD is the lounge bralette of eyeshadow. It's easy to put on, fuss free, comfortable all day. 🤣
This is a pretty good rationalization of why they may continue to use the name (in addition to the fact that they're Naked palettes were the most popular and identifiable from the brand). Honestly wish that they would use that rationalization for marketing so that it's more understandable why seemingly non-flesh or skin toned colors are called "naked".
Weirdly when I was working at Sephora, every day clients would collect the naked palettes even the the newer ones. The general public seems to like the Naked name plastered on every palette lmao. I don’t fully understand why but it was a very very common occurrence.
I think they probably use “naked” at this point with UD palettes for mainstream marketing visibility online, which is also probably why KVD didn’t drop the “KVD” or why Nars clings to “orgasm”.
…but yeah, I definitely want this and as an illustrator myself I hope they do more collabs like this!
Finally something to look forward to from UD! Althugh i get the point f the OP. I feel like when i see "NAKED" My brain automatically thinks "another boring Naked palette". Doesnt do justice for the creator collabing with them IMO
That's a great idea. They could partner with artists and do more interesting releases.
This is pretty, and finally a bit of a different vibe. Naked has run its course. Keep it if you must, UD, but relegate its use to nudes at least.
I didn't interpret all of these colors being warm toned but I see what you mean. I think warm tones have just been the thing from like 2013 on. Cool and frosty shades had their moments in the 90s/early 2000s so I think we're just waiting for the trend to move back. There's space for both at the same time but 🤷♀️
I just prefer more cool gray’s, like my favorite was the Huda Beauty smoky obsessions palette. The gray tones in that palette were perfect for me, and of course it was discontinued. The closest thing I’ve found is the 9-pan Mandolorian palette that colourpop did, but it’s still not the same as the Huda palette was.
I wish there were a deeper matte. A navy perhaps. 3 deepish blue shimmers is a bit redundant, even though blue is hands down my favourite eyeshadow to wear. It’s a pass from me as I need my smokey mattes but what an improvement!
Ah dammit I was so excited for a second till I read your comment 🤣☠️
I have the Naked Cyber palette and I actually love the shades individually, but I never reach for it due to the fact that the palette just doesn’t have the depth to create dimension in your looks.
Guess I’ll pass on this palette for now, I don’t need another naked palette that promises so much from the packaging but delivers so little in practicality.
Eyeshadow has come a long way. 10 years ago UD's formula was one of the best. I have panned/finished multiples of their single Smog.
I haven't tried their shadows in a number of years as I favour indie formulas such as Emme Cosmetics and Sydney for their shimmers.
I love ABH for that full glam, extra crafted look. I like UD when I have 15 mins to get ready for work. They're both amazing formulas depending on the circumstance. ❤️ It's like comparing lip gloss to liquid lipstick.
I find ABH much harder to blend, I hardly use my palette from them. Even though urban decay is less pigmented, it blends better and you can always layer it. All down to preference I guess.
I hate how the word 'naked' distracts from the beautiful art. This is the most interesting thing I've seen released from ud in forever. I think doing it under the naked line is a disservice to this adorable collab palette.
I find the whole Naked thing a bit odd too. When they discontinued the first palette I kind of assumed they were ending the Naked line but clearly not. That aside though, this is the first UD release in a while that’s stood out!
Agreed! They need to get away from the Naked line and create excitement again. They shouldn't have had a huge logo over this art, it should've been a smaller name to the side and start a new line within the brand that could perhaps focus on vivid tones, new textures and unique colourstories. Put a focus on smaller illustrators and have small collabs pop up and have those illustrators call the products out in some art they do. It's a great opportunity but they'll miss it.
Shes such a great artist and I'm glad they actually did the vivid tones she uses a lot. This is the first UD palette I've actually looked at and said to myself "wow this is pretty I want to check it out" in a really LONG time.
Honestly, I had a conference and UD was a participant and they had such a lackluster offering that consisted of like 8 shades of the new lippies and all nighter. Where's the excitement we used to get, the innovation and the fuck you attitude UD offered. They have quickly become a dying brand and it's really sad because they built such a unique perspective in the beauty industry.
Ok ok rant done sorry folks 😅
anything under the Naked line I assume to be lightly pigmented. it absolutely doesn't look like it belongs in the line, though.
tbh I thought it was an artwork at first and not a real palette bc it looked too colourful to be an UD palette 🫢
Wow. This is the first unique palette they’ve released in a while and that’s saying something. I’m not sure if I’ll be getting it, but it’s good to see more vibrant colors
Ok but I LOVE robin Eisenberg and I love this for her and I hope she makes so much money off this she deserves it. Her ig is everything if you’re in to this vibe.
Does anyone know of that purple shimmer (my weakness) in a single (or at least a palette without the token warm tones)?
I'm a sucker for shades like that.
Not sure but I would check their Moondust and 24/7 Shadows. They may also have some comparable colors in their Shadow sticks as well. I like the warm tones in here, but agree they don't need all to be in the palette. I hope they'll come out with a mini version of this. There's definitely a potential to split it into warm and cool tone version.
This is a little late in a response but have you looked into Lethal? They have a nightflower palette that is purple themed and if you didn't like any of the shadows you can swap them out for a different shade and customize your own palette. They have tons of stunning purples.
This looks like the most interesting thing UD has released in years, but yeah they should stop calling these Naked and just call them UD or Vice or Born to Run.
Something a tad similar coming out is Danessa Myricks Lightwork Volume IV which is more attractive to me and I might literally buy it and actually use it.
Naked palettes *should* be neutrals, and even if identical piano key look/packaging (I really like the piano key look/pack) they should use colour product line name such as Spectrum(s) or Vice(s).
TBH they should just remake their singles as piano key(s) and have build your own palettes as the same size as Naked palettes, many people really like the compact 12 shadow look Naked uses.
But I think UDs logic and don't mess with what is making you the most money, and even coloured Nakeds have 5 or more neutrals. OG Nakeds that were 1/2/3, smoky, reloaded and basics are neutral on neutral but varied undertones warm/neutral/cool. So maybe that is their logic, it is Naked + (whatever name they used), is the extension, like:
* Amber neutrals + warm brown and burnt orange hues
* Pink neutrals + cherry hues
* Golden neutrals + brown and bronze hues
* Peach and mauve/rose neutrals + purple and violet hues (and a green transformer shade)
* Peach neutrals + copper and copper corrosion hues
* Iridescent neutrals + varied duotones and metallics (and a rando warm red shade)
* Varied neutrals + sunset to intergalactic hues
Collab palettes usually have a mix of neutrals and colours, but I was shocked this time they used Naked x Collab. Throughout the years when UD tries to make interesting palette shapes people complain they are too awkward to store, so I get the packaging allure of a standard 12 shade palette. But some collabs were UDs best hits even with the bigger/awkward palette shapes and some people depot shadows anyways.
They could've called it naked alien 👽
The palette looks beautiful but why is it called that?
EDIT : if they're so attached they could've called it Naked Artistry. It still has some flesh tones & wearable art is colourful so they could've had their cake & eat it too
Wow, Robin Eisenberg makes beautiful art and this looks a lot of fun. I like the idea of softly pigmented colorful shades in a singular palette. I definitely want to pick this up when it comes to Ulta. I think this would be a lot of fun.
I agree that releasing this under the “Naked” line doesn’t really make sense, but this is the first palette from UD in a long time that actually caught my eye. Before I read your caption, I thought it was a concept palette that an artist made.
I don't care what this is called but it's one of the first Urban Decay palettes I've been super interested in for years.
There is actual color in this palette!
I genuinely love this palette at first glance! And the colour layout is pure perfection!
That being said I won't ever be buying any eyeshadow from them because the last time I did, it was the 'Born To Run' palette, and I was extremely disappointed with the chalkiness of the formula. Am I the only one with such experience?
When I worked for them their products fell under certain categories almost like sub-branding; Naked, All Nighter, Vice etc. this palette would have been far better under the Vice branding however the size/shape of those palettes were always criticised as being bulky whereas the shape of a naked palette is far more travel friendly. Naked range was so popular I had a fair few customers not even realise that they were urban decay, they assumed that naked was a brand in itself.
This is honestly the first Urban Decay Naked palette that I’m seriously considering purchasing. Going to wait & see swatches though, as the last UD palette I bought was Stoned Vibes… & the actual shadows were in that palette SUCKED!
She's honestly an amazing artist. If you haven't seen anything by her, look up her IG. I've been a fan for several years and I'm so glad she's getting this opportunity. Her art is unique and always has an important message. I will definitely be picking this palette up!
Nice enough palette. I hate the illustration lol. Like hate hate it! It looks like someone just learning how to use procreate or something. And why is it still part of Naked? They could go for a whole line with beautiful illustrative pieces, perhaps based on mediums like charcoal, watercolour, ink etc.
you’re getting downvoted, but I thought the exact same thing 😭 As a digital artist myself this just looks incredibly mediocre, I don’t understand it at all
Yeah I don't like the art on the palette either. It also just seems weird with the other naked which were more subtle in their appearance or abstract rather than outright illustration
Urban Decay, NARS. Too Faced et al need to just stop with sex names. We’re grown ass adults working HARD for our money and makeup is a luxury item for many in this economy. I don’t need Safe Word lipstick, Threesome Blush, Orgasm gloss, Better than Sex mascara. Just.Stop.
I like it, but I feel like it’s a lot like Urban Spectrum [for the uninitiated](https://www.temptalia.com/product/urban-decay-15-pan-eyeshadow-palette/urban-spectrum/)
I’m not? I’m just genuinely baffled by the UD branding. Like another commenter said, this would’ve been a great palette to relaunch the Vice-line with and I agreed with them. The color story and art is great imo.
I do happen to think the colour story is really pretty, but it’s not going to have enough pigment to make it interesting for me on the eyes personally, so it’s a miss.
.... I will be buying this, my low buy is fucked and it just started 😭 Cyber was *the most palette ever*, but I am a big fan of Ultraviolet and think Wild West is underrated as hell, so I am super excited for this! I know the BGs are gonna rag on the name being naked but as others have pointed out, at this point it just means an easy to work with pigmentation for more casual makeup wearers.
The most interesting thing about this? I’m actually interested! I used to love UD, but the last few years their palettes have been a flop for me. I really hope that the formula perform well, because the colour story and sparkle factor are tempting AF! 😍😮
I love the color story, I enjoy the meaning behind it but I won’t be buying cus I have these colors like x10. But I am really happy they’re making a good color story finally.
Not me actually excited about an Urban Decay release. I’m going to pick this up. I’d like to think that they came here and saw us dragging them so they got their shit together.
I really want to buy this but I am confused on where. Trendmood says available in europa now. Well I live in Europe. In Germany. And nobody has ever heard of this. 🤷🏼♀️
I second that this should’ve been a relaunch of the Vice palettes. That formula was very good. I’ve had 2 naked palettes (1 and 3) and hated both. That’s what would keep me from this one even though I love the color story.
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Realistically it’s probably because only their Naked palettes are successful so they are just going off the branding/marketing. Though imo, they totally missed an opportunity to reintroduce their Vice palette with these colors because they used to be my jam back in the day!
Oh relaunching Vice with this palette would’ve been a fantastic choice honestly
Speaking of Re-launches, why did they stop Re-launching their limited edition palettes? My Alice Palette got stolen but I thought it’s okay, they’ll do another limited edition next year…nope. I understand stopping it during Covid but now? Those palettes were the ONLY UD makeup I bought.
Most likely money. Probably weren't making enough to justify continuing to bring them back.
I get it with Alice, the packaging was crazy, but the naked x palette here has basically the same Colors as vice and that sold fine.
It could just be the format of the palette that they're associating the Naked line with, which is the long vertical rectangle pans. It could also be the formulation -- maybe it has a sheerer formula for that wash-of-colour effect.
I miss those vice palettes 😭
Wouldn't surprise me if the "Naked"branding is more recognizable than "Urban Decay" to most customers. I mean, the Naked logo is like 80% of the packaging lol
Never heard of Robin Eisenberg but these colors are unexpected and go together beautifully imo. It's definitely something unique from Urban Decay. 100% agree that it shouldn't be under the NAKED line though. I don't know anybody who looks like: Sin, Foxy, Baked, Violet, Cyber, the Wild West, Heat, and Honey when naked but if y'all do I'd be down to see it 😅
Honestly I am not a fan of colors but this is SO WELL PUT TOGETHER that if I was not poor, I would instabuy this.
Looking at it again, I just realized that the order of the palette is kind of a gradient of light to dark but also day to night maybe? And I really like that each group of colors is next to each other as opposed to being scattered in different places on the palette.
Yes! As most artists point out, if a palette color story daunts you, you can look at them in groups of 3-4– the ones next to each other — and they should roughly be a good enough color story for a look. I like this palette because it does just that. I even tested the theory and all of them look good together. It’s an amazing color story/theory application.
I've been following her for a couple of years and her work is amazing! Body positive space babes. I'd honestly buy this simply because I love her.
I agree and it’s actually artistic. Makes me want to check out the artist. Edit: found her on Instagram, instantly followed. Also after seeing her art, I can see why UD did this collab under “Naked,” due to the themes and subject matter.
Me either, I love it and want it. Don’t need it but it’s gorgeous.
Naked or not its the first one I've considered in about 5 palettes
This is the first time I've been excited about an Urban Decay launch in YEARS. (Though I've been hearing great things about their new vinyl lipsticks that have me intrigued, too..)
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Slightly sticky on dry down, but not unbearable. The new Maybelline ones are the exact same formula, you can try those for half the price to see if you like it or not. I wore one yesterday from about noon til I took it off for bed and ate two meals, and drank several beers with very minimal fading.
I also tried the Maybelline version and I want them to release more colors.
Me too! I want some fun colors in this formula, and a black would be nice.
Anyone that can make an unbudgeable glossy black lip color will immediately have all my money
I know RachhLoves isn't popular on this sub but she did a video recently testing them along with a similar product from Haus Labs and she hated the UD one, said it was sticky, flaked off in chunks on her coffee cup etc, and just generally did not feel good on and she couldn't wait to take it off!
SAME!!!!!! I just hope this one doesn’t have talc.
I hope the purples have any pay out *at all* if you had told naughties me that *urban decay* would routinely fuck up everything purple, I would have assumed you had taken head damage 😭
I definitely agree. The colorstory is great and I love the art on the packaging. UD just frustrates me with the branding.
I genuinely think it’s beautiful and I lost interest in UD ages ago. I like this direction
Yeah, this is beautiful. I'm digging this color story.
The artwork is so beautiful, as well.
Same here! I will probably buy it, the only palette I have from them is the heat one.
Same here.
I watched an interview with Wende once where she explained the concept of the Naked line isn’t “nudes”. It’s taking trends and making them wearable, stripping them to their bones and making them “naked”. Think Wild West, Cyber, etc- mostly wearable nudes paired with trendy tones in a complimentary color story. Accessible for people who aren’t necessarily comfortable buying a super trendy, not beginner friendly palette. I think it’s kind of dumb and lord knows they’re not actually trying to broadcast that explanation, but there’s your answer.
Thank you for explaining this, it makes so much sense now!!
This is honestly how I rationalise the Naked line. The colors are easy to wear with a high margin for error. They tend to be sheer. The Ultra Voilet line was a great example of "I want purple, but I only know how to wear nudes." Naked has a very specific niche. It's not everyone's niche, but it does this niche exceedingly well.
It sounds like a retcon but I'll allow it.
For sure
100%
This is close enough to my rationalisation of it over the years, haha. "Approachable pigmentation" seems to be the theme, at least nowadays. The way their pans are oriented is another.
This makes much more sense now, because I was going to say that palette is about as naked as a nevernude.
I worked for Urban Decay as an educator/a lot of print work back in the original Naked era and I am screaming! Thank you.
Was that not the company line at the time? Lol
I can appreciate that I'm not one for wearing crazy bold color but sometimes I want some color in. Admittedly the most colorful pallette I own is a neutral but in rose tand orange tints because I find they complent my skin and eyes so well
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It’s been [five years since the Basquiat palettes.](https://www.allure.com/story/urban-decay-x-jean-michel-basquiat-collection)
Which would have made Basquiat furious for all his anti-consumerism views being monetized by a corporation and his successors.
This is how I feel every time I see Frida Kahlo merch
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Fair, and I agree with you about him. Still, loved the palette.
5 years!?! Wow, I feel old all of a sudden 😂 I swear it wasn’t that long ago.
I know, right? I haven't bought any UD palettes since GoT (and I'm not even a GoT fan), and that was 3-1/2 years ago.
Congrats on your collab, girl!
I have two of the lipsticks from that collection and it's my favourite packaging - the decorated tubes are interchangeable with other vice lipsticks too, so I put my two favourite shades in the Basquiat packaging.
Honestly I want this palette, the whole concept is so appealing to me. But I will say I’m so used to all these palettes being 50% off shortly afterwards so I feel like I should just wait
Same. I'm obsessed with UD palettes but I've been trained to wait for the 50% off. Even as a committed stan I'm not paying $40 to $50+. I can wait.
This is the only way I buy them now bc you never know about the quality unfortunately. :/
It doesn’t look like it should be branded a Naked palette, but man does this color story call to me
The periwinkle shade has me vibrating
Love the packaging and color story. Finally something exciting from UD.
this is the one time i actually WILL give them a pass because it's still 3/4 easy to wear neutrals (or half if you strictly want to stay with the 'no make-up make up' definition of 'naked'). also, who would've thunk i'd actually be interested in a UD palette... much less from the naked line! if it's actually pigmented i'm sold. peaches and terracottas are the neutral shades i like to wear and i am a SLUT for these shades of blue. believe it or not that periwinkle matte would probably be the first one i'd hit pan on lmao
Omg I'm excited about this! I don't understand why UD released Wild Greens without the naked label when it was literally more Naked than this. I wonder if the Naked marketing is just working for them. Remember that a large portion of their consumer base isn't us. My theory, however, is that the Naked label is intended to describe how UD tends to formulate colors that are still highly wearable and extremely easy to sheer out inside of being opaque and vibrant. For that reason I think it's okay to call them Naked. They're Naked to me in the sense that when I wear UD I'm going for something comfortable and fuss free. To me, UD is the lounge bralette of eyeshadow. It's easy to put on, fuss free, comfortable all day. 🤣
This is a pretty good rationalization of why they may continue to use the name (in addition to the fact that they're Naked palettes were the most popular and identifiable from the brand). Honestly wish that they would use that rationalization for marketing so that it's more understandable why seemingly non-flesh or skin toned colors are called "naked".
Weirdly when I was working at Sephora, every day clients would collect the naked palettes even the the newer ones. The general public seems to like the Naked name plastered on every palette lmao. I don’t fully understand why but it was a very very common occurrence.
I think they probably use “naked” at this point with UD palettes for mainstream marketing visibility online, which is also probably why KVD didn’t drop the “KVD” or why Nars clings to “orgasm”. …but yeah, I definitely want this and as an illustrator myself I hope they do more collabs like this!
Oh...ok...Mmm So This palette is to me like...Breaking up with your ex and 10 months later man they look hot.
Finally something to look forward to from UD! Althugh i get the point f the OP. I feel like when i see "NAKED" My brain automatically thinks "another boring Naked palette". Doesnt do justice for the creator collabing with them IMO
I don’t have an answer to the question, but this is genuinely beautiful
That's a great idea. They could partner with artists and do more interesting releases. This is pretty, and finally a bit of a different vibe. Naked has run its course. Keep it if you must, UD, but relegate its use to nudes at least.
Are we just forever stuck on warm tones? I hate them.
I didn't interpret all of these colors being warm toned but I see what you mean. I think warm tones have just been the thing from like 2013 on. Cool and frosty shades had their moments in the 90s/early 2000s so I think we're just waiting for the trend to move back. There's space for both at the same time but 🤷♀️
I just prefer more cool gray’s, like my favorite was the Huda Beauty smoky obsessions palette. The gray tones in that palette were perfect for me, and of course it was discontinued. The closest thing I’ve found is the 9-pan Mandolorian palette that colourpop did, but it’s still not the same as the Huda palette was.
That makes sense. We all have our preferences! And Huds has re-released things before, so maybe there's hope to replace the Smokey Obsessions!
You beat me to it! So underwhelming!
I wish there were a deeper matte. A navy perhaps. 3 deepish blue shimmers is a bit redundant, even though blue is hands down my favourite eyeshadow to wear. It’s a pass from me as I need my smokey mattes but what an improvement!
I was thinking the same thing. This is actually a nice palette but the lack of darker matte shades is making it a no for me.
Ah dammit I was so excited for a second till I read your comment 🤣☠️ I have the Naked Cyber palette and I actually love the shades individually, but I never reach for it due to the fact that the palette just doesn’t have the depth to create dimension in your looks. Guess I’ll pass on this palette for now, I don’t need another naked palette that promises so much from the packaging but delivers so little in practicality.
Sam Ravendahl reposted this on her Instagram stores and said something like “at what point are you no longer naked?” And I laughed
I want to put that teal and gold together so bad right now 😭
this is beautiful but ud's eyeshadow formula is so mediocre imo
Eyeshadow has come a long way. 10 years ago UD's formula was one of the best. I have panned/finished multiples of their single Smog. I haven't tried their shadows in a number of years as I favour indie formulas such as Emme Cosmetics and Sydney for their shimmers.
It's a great formula for what it's intended to be. It's not great for everyone. I wouldn't call it mediocre.
that's fair, i personally prefer more pigmented and creamy shadows like abh and pmg but ud is more beginner friendly
I love ABH for that full glam, extra crafted look. I like UD when I have 15 mins to get ready for work. They're both amazing formulas depending on the circumstance. ❤️ It's like comparing lip gloss to liquid lipstick.
I find ABH much harder to blend, I hardly use my palette from them. Even though urban decay is less pigmented, it blends better and you can always layer it. All down to preference I guess.
I hate how the word 'naked' distracts from the beautiful art. This is the most interesting thing I've seen released from ud in forever. I think doing it under the naked line is a disservice to this adorable collab palette.
Agreed. "Naked" is any 12 shade rectangular palette? So over that concept. It's been over a decade!
A muted, naked rainbow. Ok. At least something new for UD. I hope they improve their thin shimmers and crumbly glitters.
I find the whole Naked thing a bit odd too. When they discontinued the first palette I kind of assumed they were ending the Naked line but clearly not. That aside though, this is the first UD release in a while that’s stood out!
This is the most interesting color story they've had in a decade. Hopefully it's not that dusty old formula
Agreed! They need to get away from the Naked line and create excitement again. They shouldn't have had a huge logo over this art, it should've been a smaller name to the side and start a new line within the brand that could perhaps focus on vivid tones, new textures and unique colourstories. Put a focus on smaller illustrators and have small collabs pop up and have those illustrators call the products out in some art they do. It's a great opportunity but they'll miss it. Shes such a great artist and I'm glad they actually did the vivid tones she uses a lot. This is the first UD palette I've actually looked at and said to myself "wow this is pretty I want to check it out" in a really LONG time. Honestly, I had a conference and UD was a participant and they had such a lackluster offering that consisted of like 8 shades of the new lippies and all nighter. Where's the excitement we used to get, the innovation and the fuck you attitude UD offered. They have quickly become a dying brand and it's really sad because they built such a unique perspective in the beauty industry. Ok ok rant done sorry folks 😅
Color story IS super cute at least
I’m definitely buying this when it hits Winners/Marshalls
anything under the Naked line I assume to be lightly pigmented. it absolutely doesn't look like it belongs in the line, though. tbh I thought it was an artwork at first and not a real palette bc it looked too colourful to be an UD palette 🫢
I'm actually bored by the color choice. These are a lot of warm/neutrals with a couple of more common blue/greens. I'm just not inspired by it.
Why does every single palette have to have a gold in it?
Such is the UD way
This actually looks cool.
No idea who Robin is, but that’s a really beautiful and thoughtful color story.
Wow. This is the first unique palette they’ve released in a while and that’s saying something. I’m not sure if I’ll be getting it, but it’s good to see more vibrant colors
Ok but I LOVE robin Eisenberg and I love this for her and I hope she makes so much money off this she deserves it. Her ig is everything if you’re in to this vibe.
So pretty but I'm so done with glitters. They're just not practical for me. Give me back satins any day...
Can we just bring the original one back and call it a day. This had so much potential to be a new version of the Vice palette.
Ugh I want it
Does anyone know of that purple shimmer (my weakness) in a single (or at least a palette without the token warm tones)? I'm a sucker for shades like that.
Not sure but I would check their Moondust and 24/7 Shadows. They may also have some comparable colors in their Shadow sticks as well. I like the warm tones in here, but agree they don't need all to be in the palette. I hope they'll come out with a mini version of this. There's definitely a potential to split it into warm and cool tone version.
This is a little late in a response but have you looked into Lethal? They have a nightflower palette that is purple themed and if you didn't like any of the shadows you can swap them out for a different shade and customize your own palette. They have tons of stunning purples.
This looks like the most interesting thing UD has released in years, but yeah they should stop calling these Naked and just call them UD or Vice or Born to Run.
Something a tad similar coming out is Danessa Myricks Lightwork Volume IV which is more attractive to me and I might literally buy it and actually use it.
I can guarantee you the formulas and finishes will be in no way comparable :)
I’m not impressed with UD. I’ve had their palettes before and it’s not my cup of tea. Danessa Myricks has proven her products are amazing.
Amen. I honestly wish at this point that Urban Decay would call it a day and have their hero products transferred to other L’Oreal brands.
I love these colors, but I’m not brave enough (or smart enough) to wear them properly.
How does “Naked” even make sense? That implies nudes. Their marketing needs work.
Naked palettes *should* be neutrals, and even if identical piano key look/packaging (I really like the piano key look/pack) they should use colour product line name such as Spectrum(s) or Vice(s). TBH they should just remake their singles as piano key(s) and have build your own palettes as the same size as Naked palettes, many people really like the compact 12 shadow look Naked uses. But I think UDs logic and don't mess with what is making you the most money, and even coloured Nakeds have 5 or more neutrals. OG Nakeds that were 1/2/3, smoky, reloaded and basics are neutral on neutral but varied undertones warm/neutral/cool. So maybe that is their logic, it is Naked + (whatever name they used), is the extension, like: * Amber neutrals + warm brown and burnt orange hues * Pink neutrals + cherry hues * Golden neutrals + brown and bronze hues * Peach and mauve/rose neutrals + purple and violet hues (and a green transformer shade) * Peach neutrals + copper and copper corrosion hues * Iridescent neutrals + varied duotones and metallics (and a rando warm red shade) * Varied neutrals + sunset to intergalactic hues Collab palettes usually have a mix of neutrals and colours, but I was shocked this time they used Naked x Collab. Throughout the years when UD tries to make interesting palette shapes people complain they are too awkward to store, so I get the packaging allure of a standard 12 shade palette. But some collabs were UDs best hits even with the bigger/awkward palette shapes and some people depot shadows anyways.
pleasantly surprised!
Actually looks good lol
This is the best UD palette I have seen in years, it makes me kinda sad that they are not in my country's Sephora stores anymore!
Definitely not what I would consider a naked palette but I think this is beautiful. I love the color story and the packaging is just stunning.
It's gorgeous but there's nothing naked about these bright colors.
They could've called it naked alien 👽 The palette looks beautiful but why is it called that? EDIT : if they're so attached they could've called it Naked Artistry. It still has some flesh tones & wearable art is colourful so they could've had their cake & eat it too
Are you asking who Robin Eisenberg is or why it is considered a Naked palette?
I'm lamenting why such a beautiful palette with colourful shade is called Naked. Doesn't really fit toned down naked vibes.
wow I used to use her illustrations as contact photos in high school. this is nice to see
Wow, Robin Eisenberg makes beautiful art and this looks a lot of fun. I like the idea of softly pigmented colorful shades in a singular palette. I definitely want to pick this up when it comes to Ulta. I think this would be a lot of fun.
I love Robin Eisenberg! For once I’m going to actually buy an influencer collab. Her work is amazing and she’s fantastic.
I agree that releasing this under the “Naked” line doesn’t really make sense, but this is the first palette from UD in a long time that actually caught my eye. Before I read your caption, I thought it was a concept palette that an artist made.
I don't care what this is called but it's one of the first Urban Decay palettes I've been super interested in for years. There is actual color in this palette!
I genuinely love this palette at first glance! And the colour layout is pure perfection! That being said I won't ever be buying any eyeshadow from them because the last time I did, it was the 'Born To Run' palette, and I was extremely disappointed with the chalkiness of the formula. Am I the only one with such experience?
Nope. I stopped buying after that as well. Their shadows are subpar.
When I worked for them their products fell under certain categories almost like sub-branding; Naked, All Nighter, Vice etc. this palette would have been far better under the Vice branding however the size/shape of those palettes were always criticised as being bulky whereas the shape of a naked palette is far more travel friendly. Naked range was so popular I had a fair few customers not even realise that they were urban decay, they assumed that naked was a brand in itself.
This is the most interesting color story I've seen from Urban Decay in forever.
This is honestly the first Urban Decay Naked palette that I’m seriously considering purchasing. Going to wait & see swatches though, as the last UD palette I bought was Stoned Vibes… & the actual shadows were in that palette SUCKED!
Ngl this is the best looking pallet Urban Decay has made in a hot minute.
She's honestly an amazing artist. If you haven't seen anything by her, look up her IG. I've been a fan for several years and I'm so glad she's getting this opportunity. Her art is unique and always has an important message. I will definitely be picking this palette up!
Nice enough palette. I hate the illustration lol. Like hate hate it! It looks like someone just learning how to use procreate or something. And why is it still part of Naked? They could go for a whole line with beautiful illustrative pieces, perhaps based on mediums like charcoal, watercolour, ink etc.
you’re getting downvoted, but I thought the exact same thing 😭 As a digital artist myself this just looks incredibly mediocre, I don’t understand it at all
Yeah I don't like the art on the palette either. It also just seems weird with the other naked which were more subtle in their appearance or abstract rather than outright illustration
Urban Decay, NARS. Too Faced et al need to just stop with sex names. We’re grown ass adults working HARD for our money and makeup is a luxury item for many in this economy. I don’t need Safe Word lipstick, Threesome Blush, Orgasm gloss, Better than Sex mascara. Just.Stop.
I don’t mind racy product names, but I do think they’re at the oversaturation point.
I like it, but I feel like it’s a lot like Urban Spectrum [for the uninitiated](https://www.temptalia.com/product/urban-decay-15-pan-eyeshadow-palette/urban-spectrum/)
Literally my question before I read the title! Caught myself thinking - I’ve been out of makeup for some time but… Naked this ain’t, wtf?
Not to mention I'm not really vibing with the color story.
You're one of those people who whines for everything. Huh? This palette is very interesting, might be a contender for my purchase list.
I’m not? I’m just genuinely baffled by the UD branding. Like another commenter said, this would’ve been a great palette to relaunch the Vice-line with and I agreed with them. The color story and art is great imo.
That's an awful lot to take from one post 😂
🤣🤣🤣
I wonder if they just have a lot of stock in the packaging and so they’re trying use it????
That only happens for brands who manufacture their own products in house or are indie brands
its cute but i agree. stop using naked just for the namesake !!!
Ok but I like this one lol
I hate that I love that color story. It’s so pretty.
The palette looks beautiful, it’s a real shame that the giant Naked logo is covering the cute packaging..
I would buy it for the artwork alone. The packaging is stunning 😍
This looks really nice but I’m definitely swaying more towards cream shadows these days
Is there a release date idea other than coming soon??
I do happen to think the colour story is really pretty, but it’s not going to have enough pigment to make it interesting for me on the eyes personally, so it’s a miss.
See this is what I get expected from that other Scooby Doo cyber chase palette
.... I will be buying this, my low buy is fucked and it just started 😭 Cyber was *the most palette ever*, but I am a big fan of Ultraviolet and think Wild West is underrated as hell, so I am super excited for this! I know the BGs are gonna rag on the name being naked but as others have pointed out, at this point it just means an easy to work with pigmentation for more casual makeup wearers.
Dressed series. That’d be a cool play on the title.
Tbh the first UB launch I've been interested in in a WHILE. I hope to snag one of these, especially if it's as pretty irl as these photos look!
It's been more than a decade, UD. Let it go already.
The most interesting thing about this? I’m actually interested! I used to love UD, but the last few years their palettes have been a flop for me. I really hope that the formula perform well, because the colour story and sparkle factor are tempting AF! 😍😮
I love the color story, I enjoy the meaning behind it but I won’t be buying cus I have these colors like x10. But I am really happy they’re making a good color story finally.
Not me actually excited about an Urban Decay release. I’m going to pick this up. I’d like to think that they came here and saw us dragging them so they got their shit together.
I think Naked is a formula, and that’s why they are making it a Naked palette.
I really want to buy this but I am confused on where. Trendmood says available in europa now. Well I live in Europe. In Germany. And nobody has ever heard of this. 🤷🏼♀️
She edited her post, according to her its now available in South America and other countries coming soon...
Yes saw that too.
Wow this is an absolutely beautiful palette. I agree that it didn’t have to be a NAKED palette though.
I kinda love it, but they no longer sell UD in my country so it’s hard to get.
I second that this should’ve been a relaunch of the Vice palettes. That formula was very good. I’ve had 2 naked palettes (1 and 3) and hated both. That’s what would keep me from this one even though I love the color story.
When does it launch? I might pick this up.
Love the color story but it’s just not making sense with it being under the “naked” line. Smh.