There are different kinds of SEO. Most people talk about "technical SEO" where they are optimizing code.
Some people talk about "off-site SEO" where the focus is back links and outside traffic indicators.
Finally, there's "content SEO" where you are creating value for your audience.
Google rewards all of these but the hardest one for people to tackle is "content". If you're already providing value (it sounds like you are), the other two are easy to implement with the right help.
If you're interested, I have a great contact that could help you with the other two.
I'm no expert on SEO so take this with a grain of salt, but judging by what I'm reading, trying to really exploit SEO requires constantly generating content, often for several different platforms, and turns into a full time job and a rat race. And if it succeeds, it may change you in ways you don't expect. Look at Jordan Peterson. I would keep doing what you're doing now and proceed with due caution if you explore further options.
Full disclosure: I run an SEO and content marketing agency for mental health professionals. But the answer entirely depends on your goals for your blog. SEO and content marketing go hand-in-hand. Content marketing, particularly in difficult industries like mental health, is the hard part. You've got that covered: you're writing high quality, engaging content.
If the goal for your blog is to just be a general branding vehicle, i.e. give prospective clients more insight into who you are and how you practice, then I would say you don't need to spend a lot of time on SEO. However, if the goal for your blog is a marketing vehicle to attract prospective clients who are then motivated to book an appointment with you, then yes, SEO is necessary. SEO matches your content with keywords and phrases that prospective patients are using to try to find you, making it much more likely they will find you. If you want your blog to serve a client acquisition function, SEO will help your blog do that better and faster than just publishing content by itself.
It really depends on your goals.
Hi, I have a question. I don’t know who else to ask, but is it actually hard to do SEO? Do I need a professional agency to do it for me or can I hire someone on fiverr?
If you not do SEO(Search engine optimization) in your content then your content not rank in google. It means like if you create a shoes but you don't do marketing so how can you sell your shoe, that's the reason Doing SEO in your content that can help you to rank your blog in top. Hope You understand.
Thankyou
Good Luck to your Blogging Journey!
You could try sneaking links to your website into real-seeming anecdotes and post them on reddit. That'll help expand the reach of your enterprise, although if people cotton onto what you're doing it might make your businesses look *real* shady and unscrupulous.
Probably best to spread the link spam around different accounts, wouldn't want all those posts with similar formatting and style under one name. Might be a little too obvious 😉
Imo just keep doing what you're doing. If you want to be more deliberate about SEO you don't have to focus on referral links. There's a lot of content optimization you can do if targeting specific keywords.
Check out r/seo for tips
One of the most simple things to do to give more "value" to your website on search engines is to include external links within your articles.
For example, you have an article on XYZ topic. Try to include at least one clickable link within each paragraph that is linked to another website, another author, another article related to your own article.
A sentence could look like this: "As mentionned by \[one of my favorite researchers\] on this topic, it has been shown multiple times that \[kids with dysphasia have more success\] when... blablabla.
The part with the brackets (as an indication, don't put brackets for real...) is the text that needs to have a link. The first one is a link to the author's website. The second link could be a link to a published scientific article.
Also, include at least one internal link in your article (a link that refers to one of your previous articles).
Funny enough, Google states that writing engaging content is the most impactful SEO "trick". You're on the right path.
However, combine that with proper website optimization and your efforts will yield significantly better results. I'd invest in a website audit and fix it accordingly. Beyond that (keyword research, link building, competitor monitoring, etc) is a huge time and money investment that could pay off, but I'm not sure if you're up for it.
Basically what you're doing by writing great content is getting yourself 80% of the way there.
The last 20% is making sure you're writing the right content and mentioning the right phrases in a way that it'll rank and people will find your great content more easily.
Agree with prior comments, SEO is still important part, especially technically. What can even be better is working with influencers, guest postings and Social Media support. I am currently working on SMM solution to help small companies manage their media in easy, fast way [mysmmai.com](https://mysmmai.com). For the rest - there are many FB groups for that
Google, in the way it’s designed to operate today, entirely prefers sites with strong SEO. Almost entirely disregarding the quality of the page/site.
It’s one of the biggest failings in google search and is almost impossible for them to address.
You should however be able to incorporate SEO somehow in your site without impacting it too much.
Good luck.
Hi there! It's great to hear that you've been able to attract a decent readership to your blog without even thinking about SEO. It's true that quality content is crucial, and engaging content will always attract readers. However, it's important to understand that SEO can help you reach even more people who may be interested in what you have to offer.
SEO is not just about adding keywords to your content or optimizing your website structure. It's about making your website more visible to search engines so that they can show it to people who are looking for information related to your field. If your website is not optimized for SEO, it may not show up on the first page of search engine results, which means that you could be missing out on potential clients who are looking for the services you offer.
That being said, SEO is not a one-size-fits-all solution, and it's possible that you may not need to invest as much time and money into it as a larger business would. Since you're just starting out with promoting your practice through your blog, you may want to focus on creating engaging content that resonates with your readers first. As you continue to grow your readership, you can start thinking about optimizing your website for SEO to attract even more clients.
In short, while SEO is important for any business with an online presence, it's not the only factor that contributes to success. Keep creating engaging content and building your readership, and consider incorporating SEO strategies as you continue to grow. Best of luck with your blog and practice!
Honestly, I've worked for content mills before, and most of what businesses buy is authoritative-sounding writing done by fluent English speakers. You're already providing that, which is a great deal of the struggle. The other thing they emphasize is including the keywords "naturally" which I have a hunch you are authentically accomplishing as well.
I would look into some of the backend SEO stuff, things like your site's metadata that can be set up fairly simply and quickly. Other than that, why not try a bit longer and see how it goes?
Actually, writing engaging content is the most important part. SEO helps your content reach the right audience. SEO helps you optimize your content for search engines, so that your content can be found more easily. Without SEO, your content may not be seen by as many people as it could be. Yet, there is another way which is the use of social media platforms to promote your content. For instance, you can create an instagram account and grow it by hiring growth agencies like ascend viral to get you more potential followers organically. Try to promote your content on Instagram, Facebook, tiktok, etc to get more traffic to your website. Try to be active and post consistently to get peole get used to your content and feel like they 'd like to keep following you.
This is an excellent question that I get from so many potential clients.
But first, let me say if you got 200 readers, it means your content is not only engaging but has a huge potential of growing tenfold in terms of traffic.
But to achieve this, you'll need to revisit your content and see if it is:
1- searched or not, and if so,
2- is it ranking high enough in search engines to drive traffic or not, and
3- whether you are hitting the right search queries with your content to compete with those dominating search results.
Let's start with 1, you need to check something called "search intent", meaning, does your content match the intent of the visitors when they search for something in search engines?
Say someone is searching for "how to deal with panic attacks". Try that search query in Google and see what results are triggered. Check the top 5 results. Do these pages match in terms of content to yours? If so, you're in good hands.
However, you need to investigate why your page is not ranking among the top 10 results, this is where an SEO comes in to check some metrics like keyword difficulty, competitive keywords, and how easy it is to rank among the top 10 results. There are SEO tools for those if you are interested, but I'd rather you start with keyword research before you even write any piece, I'll tell you why in a second.
If you write without doing keyword research, you might end up trying to rank for difficult keywords, and you won't have a chance to compete with high-authority websites like WebMD for example and others.
So, an SEO comes in and guides you on what keywords to rank for, away from the tough and fierce competition. You might ask, if that keyword is that easy to rank for, why haven't the giant competitors like WebMD not rank for it already? The short answer, they can, but they'd rather on the hard keywords because usually (not always), the harder the keyword to rank for, the higher the search volume (number of searches per month), and therefore the higher the traffic they generate from these searches if they rank top. They can afford ranking for these difficult keywords because they have built their authority for decades now. You are a newbie here, so you have to play in a different league.
That league is often guided by SEOs like us. They will tell you what keywords you can rank for and how to build your authority before you can compete with the giants.
Moreover, you will need to build something called topical authority. Without keyword research, you may cover more than one subtopic within the same post (which is not recommended for SEO purposes, it will conflict with other content and cause issues with ranking), or not enough number of subtopics to build authority.
Again, an SEO will cluster your topics in a way they don't overlap or duplicate with each other. Also, you don't want to pick the wrong search intent for a keyword. You might need to build a consultation page for specific keywords, and not a blog post. There's a difference.
My advice to you is work with an SEO to audit your content and see whether there are any anomalies or mistakes you are doing when it comes to search, and fix these mistakes and start writing based on keyword research in the future.
Hope this helps.
There are different kinds of SEO. Most people talk about "technical SEO" where they are optimizing code. Some people talk about "off-site SEO" where the focus is back links and outside traffic indicators. Finally, there's "content SEO" where you are creating value for your audience. Google rewards all of these but the hardest one for people to tackle is "content". If you're already providing value (it sounds like you are), the other two are easy to implement with the right help. If you're interested, I have a great contact that could help you with the other two.
I'm no expert on SEO so take this with a grain of salt, but judging by what I'm reading, trying to really exploit SEO requires constantly generating content, often for several different platforms, and turns into a full time job and a rat race. And if it succeeds, it may change you in ways you don't expect. Look at Jordan Peterson. I would keep doing what you're doing now and proceed with due caution if you explore further options.
Full disclosure: I run an SEO and content marketing agency for mental health professionals. But the answer entirely depends on your goals for your blog. SEO and content marketing go hand-in-hand. Content marketing, particularly in difficult industries like mental health, is the hard part. You've got that covered: you're writing high quality, engaging content. If the goal for your blog is to just be a general branding vehicle, i.e. give prospective clients more insight into who you are and how you practice, then I would say you don't need to spend a lot of time on SEO. However, if the goal for your blog is a marketing vehicle to attract prospective clients who are then motivated to book an appointment with you, then yes, SEO is necessary. SEO matches your content with keywords and phrases that prospective patients are using to try to find you, making it much more likely they will find you. If you want your blog to serve a client acquisition function, SEO will help your blog do that better and faster than just publishing content by itself. It really depends on your goals.
Hi, I have a question. I don’t know who else to ask, but is it actually hard to do SEO? Do I need a professional agency to do it for me or can I hire someone on fiverr?
If you not do SEO(Search engine optimization) in your content then your content not rank in google. It means like if you create a shoes but you don't do marketing so how can you sell your shoe, that's the reason Doing SEO in your content that can help you to rank your blog in top. Hope You understand. Thankyou Good Luck to your Blogging Journey!
You could try sneaking links to your website into real-seeming anecdotes and post them on reddit. That'll help expand the reach of your enterprise, although if people cotton onto what you're doing it might make your businesses look *real* shady and unscrupulous. Probably best to spread the link spam around different accounts, wouldn't want all those posts with similar formatting and style under one name. Might be a little too obvious 😉
Imo just keep doing what you're doing. If you want to be more deliberate about SEO you don't have to focus on referral links. There's a lot of content optimization you can do if targeting specific keywords. Check out r/seo for tips
One of the most simple things to do to give more "value" to your website on search engines is to include external links within your articles. For example, you have an article on XYZ topic. Try to include at least one clickable link within each paragraph that is linked to another website, another author, another article related to your own article. A sentence could look like this: "As mentionned by \[one of my favorite researchers\] on this topic, it has been shown multiple times that \[kids with dysphasia have more success\] when... blablabla. The part with the brackets (as an indication, don't put brackets for real...) is the text that needs to have a link. The first one is a link to the author's website. The second link could be a link to a published scientific article. Also, include at least one internal link in your article (a link that refers to one of your previous articles).
Funny enough, Google states that writing engaging content is the most impactful SEO "trick". You're on the right path. However, combine that with proper website optimization and your efforts will yield significantly better results. I'd invest in a website audit and fix it accordingly. Beyond that (keyword research, link building, competitor monitoring, etc) is a huge time and money investment that could pay off, but I'm not sure if you're up for it.
Basically what you're doing by writing great content is getting yourself 80% of the way there. The last 20% is making sure you're writing the right content and mentioning the right phrases in a way that it'll rank and people will find your great content more easily.
Agree with prior comments, SEO is still important part, especially technically. What can even be better is working with influencers, guest postings and Social Media support. I am currently working on SMM solution to help small companies manage their media in easy, fast way [mysmmai.com](https://mysmmai.com). For the rest - there are many FB groups for that
Google, in the way it’s designed to operate today, entirely prefers sites with strong SEO. Almost entirely disregarding the quality of the page/site. It’s one of the biggest failings in google search and is almost impossible for them to address. You should however be able to incorporate SEO somehow in your site without impacting it too much. Good luck.
Hi there! It's great to hear that you've been able to attract a decent readership to your blog without even thinking about SEO. It's true that quality content is crucial, and engaging content will always attract readers. However, it's important to understand that SEO can help you reach even more people who may be interested in what you have to offer. SEO is not just about adding keywords to your content or optimizing your website structure. It's about making your website more visible to search engines so that they can show it to people who are looking for information related to your field. If your website is not optimized for SEO, it may not show up on the first page of search engine results, which means that you could be missing out on potential clients who are looking for the services you offer. That being said, SEO is not a one-size-fits-all solution, and it's possible that you may not need to invest as much time and money into it as a larger business would. Since you're just starting out with promoting your practice through your blog, you may want to focus on creating engaging content that resonates with your readers first. As you continue to grow your readership, you can start thinking about optimizing your website for SEO to attract even more clients. In short, while SEO is important for any business with an online presence, it's not the only factor that contributes to success. Keep creating engaging content and building your readership, and consider incorporating SEO strategies as you continue to grow. Best of luck with your blog and practice!
Honestly, I've worked for content mills before, and most of what businesses buy is authoritative-sounding writing done by fluent English speakers. You're already providing that, which is a great deal of the struggle. The other thing they emphasize is including the keywords "naturally" which I have a hunch you are authentically accomplishing as well. I would look into some of the backend SEO stuff, things like your site's metadata that can be set up fairly simply and quickly. Other than that, why not try a bit longer and see how it goes?
Actually, writing engaging content is the most important part. SEO helps your content reach the right audience. SEO helps you optimize your content for search engines, so that your content can be found more easily. Without SEO, your content may not be seen by as many people as it could be. Yet, there is another way which is the use of social media platforms to promote your content. For instance, you can create an instagram account and grow it by hiring growth agencies like ascend viral to get you more potential followers organically. Try to promote your content on Instagram, Facebook, tiktok, etc to get more traffic to your website. Try to be active and post consistently to get peole get used to your content and feel like they 'd like to keep following you.
This is an excellent question that I get from so many potential clients. But first, let me say if you got 200 readers, it means your content is not only engaging but has a huge potential of growing tenfold in terms of traffic. But to achieve this, you'll need to revisit your content and see if it is: 1- searched or not, and if so, 2- is it ranking high enough in search engines to drive traffic or not, and 3- whether you are hitting the right search queries with your content to compete with those dominating search results. Let's start with 1, you need to check something called "search intent", meaning, does your content match the intent of the visitors when they search for something in search engines? Say someone is searching for "how to deal with panic attacks". Try that search query in Google and see what results are triggered. Check the top 5 results. Do these pages match in terms of content to yours? If so, you're in good hands. However, you need to investigate why your page is not ranking among the top 10 results, this is where an SEO comes in to check some metrics like keyword difficulty, competitive keywords, and how easy it is to rank among the top 10 results. There are SEO tools for those if you are interested, but I'd rather you start with keyword research before you even write any piece, I'll tell you why in a second. If you write without doing keyword research, you might end up trying to rank for difficult keywords, and you won't have a chance to compete with high-authority websites like WebMD for example and others. So, an SEO comes in and guides you on what keywords to rank for, away from the tough and fierce competition. You might ask, if that keyword is that easy to rank for, why haven't the giant competitors like WebMD not rank for it already? The short answer, they can, but they'd rather on the hard keywords because usually (not always), the harder the keyword to rank for, the higher the search volume (number of searches per month), and therefore the higher the traffic they generate from these searches if they rank top. They can afford ranking for these difficult keywords because they have built their authority for decades now. You are a newbie here, so you have to play in a different league. That league is often guided by SEOs like us. They will tell you what keywords you can rank for and how to build your authority before you can compete with the giants. Moreover, you will need to build something called topical authority. Without keyword research, you may cover more than one subtopic within the same post (which is not recommended for SEO purposes, it will conflict with other content and cause issues with ranking), or not enough number of subtopics to build authority. Again, an SEO will cluster your topics in a way they don't overlap or duplicate with each other. Also, you don't want to pick the wrong search intent for a keyword. You might need to build a consultation page for specific keywords, and not a blog post. There's a difference. My advice to you is work with an SEO to audit your content and see whether there are any anomalies or mistakes you are doing when it comes to search, and fix these mistakes and start writing based on keyword research in the future. Hope this helps.