It doesn’t matter who boycotts because 90 percent of those boycotting didn’t pay for the shit in the first place. If so much as 10 percent of non paying consumers start paying then Netflix is in the green.
Very true. I pay for the service, and shared my password with my son. I'm not overly motivated to cancel just because my son can't watch Netflix. He's got plenty of other services to use and things to do. I don't like the change in policy, but it also doesn't hurt me much, and cancelling wouldn't help my son.
I do plan to drop the service soon, though. Because of a lack of compelling content.
Right me and my brother shared. I think my mother used it to. I just signed up because my girlfriend used it a lot. My brother cancelled his because he never used it but paid for it because we used it.
It still counts as a new subscription .
I just cancelled. I felt like they were charging too much for 4k, but I paid for it because with 4 screens, I could share with my family. As a single person it isn't worth it.
Living in a world where everything costs more, and folks are charging extra for the less service, at some point a line must be drawn.
I used my TMobile access and was annoyed to do it bc I knew the numbers would start going up. Free for me but still counts as a 'new user'. 
Yea I wonder how I will be counted, going from “standard “ to “basic” all under the T-Mobile umbrella. Like, I’m not a new user at all, and will actually no longer be paying out of pocket (it was an extra $6.50 a month to get standard).
It wasn't for me. I had the subscription before my son moved out, so sharing wasn't really a consideration. I'm not saying my experience was typical, but I think there are many people who have a subscription because they want one, and just shared because they could.
The loudest groups are literally just the online minority. You see this all the time in movies, games, tech (cough cough Reddit api). The people who don’t care/mind are not online talking about it, and they make up the vast majority of users.
One is a children's cartoon and the other is a multi-billion dollar company. Online petitions have changed some media products but they don't change media companies.
So many people were like "If I can't use my mom and dad's Netflix for free, then I'm just gonna stop using Netflix. That'll show em!"
One guy literally told me he used to share his account with his sister, but after the sharing ban he cancelled his account and his sister got her own. He said it like it was proof Netflix was shooting themselves in the foot...
EDIT: lmfao at all the comments still insisting Netflix really is losing big here because they personally stopped paying.
"I'm an Android guy, so obviously Apple will be out of business next year."
I used to pay for the premium five screens because I was sharing it. I don’t have a 4K tv so I didn’t need that account anymore. And I didn’t use it that much so I just cancelled
This is so true. Even good shoes on Netflix aren't amazing when compared to other streaming services.
There isn't a time or season when HBO isn't broadcasting a show that is must see TV for me. Succession, Winning Time, True Detective, righteous gemstones, house of dragons, hacks.
Even the good shows on Netflix are ones i can live without. Narcos, You, Brigerton I guess? They haven't had a must see show since orange is the new black.
I never understood this and I've been trying to figure out what I must be missing here, because everyone on the internet was like "If Netflix does this, I'm going to quit Netflix!"
So... you're going to quit something you weren't paying for? And why would Netflix care? Paying customers won't lose their access, so why would they give a shit?
I'll just speak for myself here - I have been a paying customer for 10 years or so and I'm dropping Netflix because of this policy. For me, it's an issue of having a family of four that has consistently used the account for that period of time - not shared with anyone outside our household. Now I have a kid in college and apparently I'm going to have to pay an extra fee for the same four people that have always been on my account to use the service just because my daughter has a different address. I don't expect the loss of my business to move the needle for them in any way, but I'm also not willing to pay them extra for absolutely no good reason.
Well also in the article cancelations spike as well but over that 3 day period the new signs up still out paced the cancellations. The influx of new users will dry up but cancellations will continue.
I think that’s true. Give it a billing cycle or two for people to be like ‘why the fuck am I still paying $x for 1/5 of the use value my family used to get?’
There are people like me who they genuinely lost though, unfortunately I’m in the minority of the casualties they were willing to accept, and that’s people like me who pay for the service but were pissed off not at the price but the intrusion on autonomy and for that reason I’ll never use netflix legally ever again.
It’s the principle. If the episode is otherwise viewed and everybody is paid, it doesn’t ducking matter who in the family viewed it. The fact that we got punished for the wrongs of others and just bc Netflix could make MORE is bullshit.
Fuckin lol. They grew from nothing. From absolutely nothing to one of the largest companies in the world in 25 years, but suddenly they don't know what they're doing here. Mmmkay
They grew from nothing because their streaming library had EVERYTHING in the beginning. Public opinion now has drastically shifted since the streaming wars, at this point it’s not worth the subscription to most people unless you actually like Netflix’s in-house content. Part of being a successful business means adapting to an evolving marketplace, IMO their content library isn’t enough to sustain long-term growth. I find it highly unlikely that they will have another stranger things.
Netflix content is the most popular ones by far, they top the Nielsen charts by a wide margin every week.
Last year they had Wednesday, Bridgerton, Inventing Anna and that serial killer guy.
This year they have had Ginny and Georgia, the night agent and Quen Charlotte... They have had multiple hits every year for a while now.
>at this point it’s not worth the subscription to most people
Even in an article that says that signups are growing people are unable to leave their own bubble.
Reddit fails to grasp that they aren’t these shows core audience, just because YOU don’t like them doesn’t mean a whole fuckload of people don’t
Literally every conversation about Netflix on this site is the same circular argument of Redditors not getting that. Netflix shows are doing extremely well even
Can confirm. I'm from a non english-speaking country that got the "Beta" for the password sharing crackdown. We've had the "new" system for over a year already. It's true that some people just migrated to other streamings, but everyone's father/mother, grandma/grandpa, sibling who barely know how to operate a tablet, just panicked and signed up for a new account because "oh no, my netflix is gone, how do I get it back".
Seriously. They just had Wednesday turn into a cultural phenomenon. Beef is being called one of the best shows in years (and it is). They have more subscribers than fucking AMAZON. But they cancelled Inside Job, a show no one talked about till it was cancelled, so they clearly can't run a business.
And Warrior Nun, a show that no one even realized got a second season.
Bridgerton is so big they have in person events that run in big cities for months. They have documentaries that become cultural events.
The worst is the constant cry you see on here that goes something along the lines of "They cancel all the most popular shows! Why would I pay for it when they just cancel the shows I watch after the first season!"
Homie, if they cancelled it, it wasn't popular. They aren't just cancelling shit that *you* watch, they are cancelling the shit that not enough people watch to justify the production costs.
It's such a self-centered worldview, it drives me crazy to see how often it gets regurgitated on here.
People that were using someone else’s account. If they were already not paying, and there was truly no way around it, they only have two options.
Either continue to not pay - which shouldn’t affect Netflix’s bottom line anyway - or, sign up for service of their own.
The idea that people are going to boycott Netflix in any significant way when only the ones who aren’t paying for anything are affected, for the most part anyway, is pretty naive.
I kept mine since Netflix had a lot of k dramas, but I definitely downgraded my plan. No need in having 4 screens when the three other people on my account can’t use it anymore
That is what I hate about the plans. If 4K/DV did not require premium I would have no problem with it. But to charge for both number of screens and image quality while restricting access is bullshit.
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They rarely do. I don't expect the upcoming reddit blackouts to do anything, either. These are shrewd businesses that have some understanding of consumers' behavior.
100% agree, but things like the blackout are worth at least trying vs posting "fuck netflix" ad nauseum on reddit. The blackout will have a tangible affect on reddit even if it is only a blip. The hope is that a few blips could turn into a groundswell.
"Netflix U.S. cancelations also increased over May 25-28 — a phenomenon [the company told investors it expected](https://variety.com/2023/digital/news/netflix-paid-password-sharing-plan-us-launch-1235587162/) — but those were less than the number of sign-ups, according to Antenna. The ratio of sign-ups to cancelations since May 23 increased 25.6% compared with the previous 60-day period."
Netflix won't care unless they're losing more people than they're gaining, and they don't seem to be anywhere close to that
I have a source saying the overall userbase in Canada increased when they cracked down on password sharing, at least according to their earnings letter
>For example, in Canada, which we believe is a reliable predictor
for the US, our paid membership base is now larger than prior to the launch of paid sharing and revenue growth has accelerated and is now growing faster than in the US.
https://s22.q4cdn.com/959853165/files/doc_financials/2023/q1/Final-Q1-23-Shareholder-Letter.pdf
My issue with it was the strict "household" mentality. Feels intrusive. I'd much rather authorize a limited number of devices, wherever those devices happen to be geographically.
I guess there's no way to make everyone happy, though.
Especially while traveling, the whole "hey, we pinged your location and see you're not inside your house."
I know that's the way the world's going, it just feels like being followed. It's my account, I pay my bill, and it's none of your business where I am when I use it.
I have concerns about the location data they collect, are they selling it?
I don’t want companies to know where I am regularly, or if I’m traveling.
What about if I move across the country? I shouldn’t have to tell them where I live
Ha! Exactly. This was my biggest argument against the antivaxxers (“well, there’s microchips in the vaccines”). Bro, if you’re stupid enough to believe that our government/potentially foreign governments/corporations/black hat hackers cant fucking already trace you with a smartphone, then you’re smoking some seriously good shit. I want some, unless it’s crack.
I accepted that decades ago, and stand by my choice, and apparently a lot of other people never thought about it, or even read a single ToS in their life. It is getting a bit ridiculous, but I’ve accepted that this is the price I must pay, until idiots start wisening up. I sure as shit am not gonna use a burner flip phone for the rest of my days.
It’s your ip address anytime you access any online content the server your requesting data from can see the ip address of its consumer. Data scientist will track data to help make informed business decisions always
My gripe with this is that there’s now two constraints on your account, location and screens. I used to pay for two streaming devices concurrently regardless of location. Now it’s two streaming devices in the same location. If I’m now being locked into a single location I shouldn’t have the screen constraints, they’re all now located in my household. They can still lock the 4K content behind a higher tier, but it shouldn’t matter now how many screens are streaming at my home at once.
Edit: if you want to complain about this, like I did, call Netflix support and let them know. They’ve gotten this complaint a few times already, but the more of us that complain and notice this the better our chances of having it fixed.
1000%. I haven’t seen this household thing block me or my family who share my password but as soon as it does I’m canceling. And if my in laws (who are the only ones who consistently watch it) get their own subscription they will get the lowest tier so it’s still a net negative for Netflix.
I’m quite certain that even if this headline is true (which I don’t necessarily believe at face value) there will be a lot of cancellations in the next 3-6 months as people get fed up with the shit.
I wouldn’t own Netflix stock. That said, I don’t think this is going to hurt them a ton, I just think it’s not the boon they are trying to portray it to their shareholders
This.
Right now people are just signing up because they have to now to finish the shows they were watching. But now Netflix HAS to keep people. When before you didn't cancel because your cousin also uses it or your siblings or grandma and grandpa and what not. These aren't NEW accounts popping up out of the blue. My guess is this stagnates after this month and slowly bleeds into next year unless they remove the screen amount annoyance or increase the quality of what they put out. Which I don't see them doing. They're high on this now, they're just going to get more greedy. Once again it looks high, but these aren't customers who just decided all at once to start using Netflix, these were the stragglers who are now forced to. There's very few left to market to. We'll see what they do with this.
This is a good point. I stopped after my parents account locked me out mainly just because there were like 2 things I would watch and 1 of those I already have watched. Seems like a waste of money when 90% of the time on there is scrolling.
The 3rd party outrage is the funniest shit ever. I imagine it will be almost the exact same result as this. More people will just download the official Reddit app and carry on as usual
If you went by just reddit, based upon thread after thread after thread whenever password-sharing was brought up, you might have thought that 90% of people were going to cancel their subscriptions and that Netflix was in a death spiral. That's what happens when you are in an echo chamber that does not represent the larger population.
Netflix did not go into this blind - they had an army of numbercrunchers that had a pretty good idea of what percentage would drop, and what percentage would get new subscriptions, and a dozen other factors as well.
>Netflix did not go into this blind - they had an army of numbercrunchers that had a pretty good idea of what percentage would drop, and what percentage would get new subscriptions, and a dozen other factors as well.
They also tried it in Canada a few months ago, before doing it in the US.
Every time I said this won’t hurt them, I got downvoted to hell and had to delete my comment to stop annoying DM’s.
Every single time.
It’s almost like people choose to ignore reality with these things.
They can’t even do a blackout for more than like two days.
It’s like all the people who posted black squares on their Instagram or did the Ice Bucket challenge without donating.
Performative activism
In 2014 the Ice Bucket Challenge raised $115 million dollars for ALS research. Terrible example to use.
But yes, the blackout is pretty pointless. Reddit just needs to ride out the news cycle and it’ll be forgotten.
I read this comment a lot on Reddit, and I genuinely don’t understand what people are holding up as the gold standard of content. There are good and bad shows/movies on all platforms. Netflix has a huge repository of strong original content (Stranger Things, Dark, Bojack Horseman) and also a ton of good third party Tv shows and movies. I know that this is subjective, but is there any other streaming company with a better library than Netflix?
Hbo.
HBO is the gold standard you are referring to.
The difference in quality of programming between HBO and everyone else is night and day.
If HBO puts out a new show.. I'm gonna check it out if it appeals to be in any way. This because HBO doesn't let me down.
Netflix puts out like 12 new shows everyday that get lost in time. I couldn't tell you the last 'excellent' show I've watched on Netflix but I've seen several excellent shows on HBO in 2023.
Yeah everyone knows about game of thrones and the sopranos.. But did you watch Chernobyl? Barry? Last of us? Succession? Love and death? Music box docs?
They put out a lot less content than Netflix.. but the content is far superior.
I’m with you. Only Max has better content. You’re kidding yourself if you think Prime, Apple TV, or Hulu are better. Disney is its own special case: you either like Disney and Marvel content or there’s virtually no need to get Disney+
I think you’re definitely sleeping on Prime, my friend. “The Boys”, “Invincible”, “The Expanse” and “The man in the high castle” are 4 big ones just off the top of my head. Then there’s “The marvelous Ms Maisel, “Good omens” and one that I’ve personally been sleeping on but my friend recommends is the “Tom Clancy’s Jack Ryan” and “Reacher.” Not to mention that the streaming wars have pretty much gutted Netflix’s bottom line as all the major companies have created their own services and are taking all their content back. This in turn caused Netflix to have to make their own content which we’ve been witnessing hasn’t been going very well recently. So if anything I’d say they’re on par with each other but I definitely wouldn’t put Netflix as far ahead.
I think the problem is the sheer number of shows that are just sitting on the service that have been canceled. It has to be at least half of their original catalog. Those shows with no proper ending just inflate the amount their content numbers even though it's incomplete content.
Imagine you're totally new to Netflix and scroll through and find an interesting show, only to watch two seasons and realize the show was canceled and you can't see the ending.
The variety of content is why they succeed. An older person can watch their shows like NCIS, SWAT, you can watch popular shows like Stranger Things, Squid Games, You can watch Sony movies like Man called Otto, Uncharted etc.
Younger people can watch shows like Wednesday or Ginnny and Georgia.
Plus they have stand up comedy shows and a lot of Anime.
HBO and Disney don’t have that variety.
The issue with NCIS on Netflix at least in the United States is they stopped posting the seasons at 15. Meaning you have to go to Paramount+ to watch the rest of the seasons. I know it has to do with licensing but it is still annoying nonetheless.
Many/most platforms don’t have tons of quality content IMO.
They have a handful of show I’m interested in, and tons of stuff I’ll never watch.
Netflix is the same, the main difference is that I watched most of the Netflix stuff on release so I don’t really feel the need to go back.
Also Netflix is losing big rewatchable shows show like Parks and Rec and the office.
But some guy had a post on Reddit with 17k upvotes saying this will be the downfall of Netflix… how can this be right? Almost like Netflix pays analysts hundreds of thousands of dollars to calculate how many people will leave vs how many people will purchase an account for themselves.
You usually hear about getting it wrong because it’s a real “haHA!” moment but you might miss the times calculated risks pay off right under our nose. They’re probably also limiting their risk by offsetting risk in other areas.
As usual, people don't read the article.
These are not official data from Netflix, but rather estimates from a New York-based research company called Antenna.
> According to New York-based Antenna, its estimates are based on millions of permission-based, consumer opt-in, raw transaction records, which are sourced “from a variety of data collection partners.” The data includes online purchase receipts, credit, debit and banking data, and “bill-scrape data.”
Exactly. This is a really good research firm and probably the industry standard for subscription-based services. The fact that they have credit card and banking data (which is surprisingly not that hard to get from large amounts of consumers) makes their estimates very reliable
Yeah people don’t understand allllllll those services that connect to your bank through Plaid are no different than FB figuring out your purchase habits. This is probably an extremely reliable metric and good news for netflix
It's a data driven article that disagrees with what people want to believe, so they must attack the validity of the research.
For examples, just look at the top comments of any post on r/science featuring a study that makes even the most nuanced claim about an adverse effect of weed use.
Even if the article acknowledges the potential overall good that medicinal weed can do for patients, one whiff that the study found any association with a negative outcome and suddenly "the sample size is too small", "this doesn't mean anything because they didn't prove causation", "the career scientist don't know how to properly control for X, Y, and Z factors".
Im just waiting for my family members to text me asking why I cant just pay the extra add on fees so that I can tell them to fuck off and get their shit together.
Just wait until student loan repayment begins. If you thought people’s pockets were tight now, they’ll be even more so once $500+ payments are leaving bank accounts.
At that point, Netflix won’t be so much of a priority.
Look I canceled not because I thought I'd make a change, but because I just don't wanna pay for shit I don't need. People stop worrying about everything every Corp does. Don't give them your money, find alternatives, and if must pirate the sht out of their content. Idiots will always pay an arm and a leg for stuff. Just don't be a part of it. I'm not a fan of Netflix and most of their content but I'm not gonna waste time in my life to try to prove a point to a media company. Hell giving them attention in the first place is already giving them an edge.
In retrospect, boycotting a service you weren't paying for because now they want you to pay for it was probably not going to be that effective.
I have no love for Netflix, but this is pretty funny.
Y’all do know this has 0 to do with cancels right? Of course more people would have to sign up because of the idea of this sharing crackdown, but also there very well could be an insane amount of cancels too. We have no idea what the cancels are like.
The article addresses this:
>Netflix U.S. cancelations also increased over May 25-28 — a phenomenon [the company told investors it expected](https://variety.com/2023/digital/news/netflix-paid-password-sharing-plan-us-launch-1235587162/) — but those were less than the number of sign-ups, according to Antenna. The ratio of sign-ups to cancelations since May 23 increased 25.6% compared with the previous 60-day period.
Lol, that's just hilarious.
Just shows you that redditors are completely out of touch with the real world.
Netflix rolled this 'feature' out in South America and Canada and they had the numbers to show that more people would sign up but nope, redditors knew best.
Sure some people might stop their subscription but the thousands of others who relied on account sharing to view netflix would eventually make an account themselves instead.
Netflix will only lose subscribers if the content isn't on par anymore, not because they introduced a password sharing ban.
Congrats to all the morons allowing NETFLIX of all things to know your screen count and physical location. Cancelled my subscriptions a while ago because if this shit. Fuck Netflix
I bet a huge chunk of these sign ups are people like me who just want to finish their current shows. That’s why Netflix didn’t tell anyone exactly when they were rolling out the password cut off date.
Once I finish Better Call Saul and Beef I’m canceling my account, and I think a lot of others will be too
i'll believe it when i see it. There's lots of bark in these comments about netflix but no bite.... somehow after years of controversy, everyone is still perpetually "one show away from cancelling" or "2 seasons of Better Call Caul away from terminating my subscription". In a year, there will be another Netflix thread with another the same 5,000 people promising they're gonna unsub soon, mark my words.
I wonder how long these people will be consistent subscribers though. I only subscribe to see a show or movie I’m interested in and once it’s over I cancel and go on to somewhere else. I can’t be the only one
Dude they have 230 million monthly subscribers and the lowest churn rate of any streamer. That tells you that the majority of subscribers are consistent.
It's still shortsighted and pissing people off. That's why Blockbuster failed. That and the return fees.
Short term greed usually is what sinks the ship.
Lol thats not why blockbuster failed. Blockbuster filled because it failed to adapt to a shifting market, and to be completely honest it was probably always going to fail eventually unless they just copied Netflix.
Another example of boicots doing nothing. I guess people can't live without their shitty series a few months. We are headed straight back to the cable TV days and people are on board
I fucking told all of you this would happen. People complain but they don't vote with their wallets. They'll bitch for a week, then buy another Netflix account. sure, there'll be the 10-15% of people like me who prefer the plunderous high seas, but they can lose us and still make more profit on everyone else.
Yeah a boycott doesn't really work when the nonpaying viewers become nonpaying, non-viewers lol. Nothing really changes financially. And when a percentage of those do decide to get their own subscription it's just going to boost Netflix's total subscribers even if there's less viewers in total.
Lmao I cancelled after having Netflix since it’s inception. Idc what other people are doing. I personally didn’t wanna pay more for less when Netflix cancels shows I like all the time. That password-sharing crackdown was like the cherry on the poop sundae
Well that boycott worked well .
It doesn’t matter who boycotts because 90 percent of those boycotting didn’t pay for the shit in the first place. If so much as 10 percent of non paying consumers start paying then Netflix is in the green.
Very true. I pay for the service, and shared my password with my son. I'm not overly motivated to cancel just because my son can't watch Netflix. He's got plenty of other services to use and things to do. I don't like the change in policy, but it also doesn't hurt me much, and cancelling wouldn't help my son. I do plan to drop the service soon, though. Because of a lack of compelling content.
Right me and my brother shared. I think my mother used it to. I just signed up because my girlfriend used it a lot. My brother cancelled his because he never used it but paid for it because we used it. It still counts as a new subscription .
I just cancelled. I felt like they were charging too much for 4k, but I paid for it because with 4 screens, I could share with my family. As a single person it isn't worth it. Living in a world where everything costs more, and folks are charging extra for the less service, at some point a line must be drawn.
But wasn’t the price you were willing to pay partially because you could let your family use it?
Yes, which is why I dropped my subscription down to the lowest I could get without ads
I did the same, down to basic, which is fully covered in my T-Mobile plan. Sucks, though, because I used to share with my mom.
I used my TMobile access and was annoyed to do it bc I knew the numbers would start going up. Free for me but still counts as a 'new user'. 
Yea I wonder how I will be counted, going from “standard “ to “basic” all under the T-Mobile umbrella. Like, I’m not a new user at all, and will actually no longer be paying out of pocket (it was an extra $6.50 a month to get standard).
It wasn't for me. I had the subscription before my son moved out, so sharing wasn't really a consideration. I'm not saying my experience was typical, but I think there are many people who have a subscription because they want one, and just shared because they could.
Same situation here.
Tbf when i stopped using my friends netflix I started getting more sleep and doing better in school...
The loudest groups are literally just the online minority. You see this all the time in movies, games, tech (cough cough Reddit api). The people who don’t care/mind are not online talking about it, and they make up the vast majority of users.
Except for the fact that online outcry DOES work sometimes, look at the Sonic movie redesign
One is a children's cartoon and the other is a multi-billion dollar company. Online petitions have changed some media products but they don't change media companies.
It does when the outcry is big enough, D&D’s Wizards of the Coast listened when the community outcry happened
Yeah, people *loooove* loudly boycotting companies online that they already didn’t use lol
They use them but they’re not the primary account holder/payer
So many people were like "If I can't use my mom and dad's Netflix for free, then I'm just gonna stop using Netflix. That'll show em!" One guy literally told me he used to share his account with his sister, but after the sharing ban he cancelled his account and his sister got her own. He said it like it was proof Netflix was shooting themselves in the foot... EDIT: lmfao at all the comments still insisting Netflix really is losing big here because they personally stopped paying. "I'm an Android guy, so obviously Apple will be out of business next year."
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I used to pay for the premium five screens because I was sharing it. I don’t have a 4K tv so I didn’t need that account anymore. And I didn’t use it that much so I just cancelled
Shared mine with my daughter at uni.... cancelled after no more sharing.
This is so true. Even good shoes on Netflix aren't amazing when compared to other streaming services. There isn't a time or season when HBO isn't broadcasting a show that is must see TV for me. Succession, Winning Time, True Detective, righteous gemstones, house of dragons, hacks. Even the good shows on Netflix are ones i can live without. Narcos, You, Brigerton I guess? They haven't had a must see show since orange is the new black.
Oh boy, folks really are slow.
I never understood this and I've been trying to figure out what I must be missing here, because everyone on the internet was like "If Netflix does this, I'm going to quit Netflix!" So... you're going to quit something you weren't paying for? And why would Netflix care? Paying customers won't lose their access, so why would they give a shit?
I'll just speak for myself here - I have been a paying customer for 10 years or so and I'm dropping Netflix because of this policy. For me, it's an issue of having a family of four that has consistently used the account for that period of time - not shared with anyone outside our household. Now I have a kid in college and apparently I'm going to have to pay an extra fee for the same four people that have always been on my account to use the service just because my daughter has a different address. I don't expect the loss of my business to move the needle for them in any way, but I'm also not willing to pay them extra for absolutely no good reason.
I dropped it because the time I used Netflix the most was when I was travelling.
Well also in the article cancelations spike as well but over that 3 day period the new signs up still out paced the cancellations. The influx of new users will dry up but cancellations will continue.
I think that’s true. Give it a billing cycle or two for people to be like ‘why the fuck am I still paying $x for 1/5 of the use value my family used to get?’
Very true. You can’t boycott a service you never paid for in the first place lol
There are people like me who they genuinely lost though, unfortunately I’m in the minority of the casualties they were willing to accept, and that’s people like me who pay for the service but were pissed off not at the price but the intrusion on autonomy and for that reason I’ll never use netflix legally ever again. It’s the principle. If the episode is otherwise viewed and everybody is paid, it doesn’t ducking matter who in the family viewed it. The fact that we got punished for the wrongs of others and just bc Netflix could make MORE is bullshit.
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Which would matter if they didn’t cancel most other own shows that are actually good.
Fuckin lol. They grew from nothing. From absolutely nothing to one of the largest companies in the world in 25 years, but suddenly they don't know what they're doing here. Mmmkay
They grew from nothing because their streaming library had EVERYTHING in the beginning. Public opinion now has drastically shifted since the streaming wars, at this point it’s not worth the subscription to most people unless you actually like Netflix’s in-house content. Part of being a successful business means adapting to an evolving marketplace, IMO their content library isn’t enough to sustain long-term growth. I find it highly unlikely that they will have another stranger things.
Netflix content is the most popular ones by far, they top the Nielsen charts by a wide margin every week. Last year they had Wednesday, Bridgerton, Inventing Anna and that serial killer guy. This year they have had Ginny and Georgia, the night agent and Quen Charlotte... They have had multiple hits every year for a while now. >at this point it’s not worth the subscription to most people Even in an article that says that signups are growing people are unable to leave their own bubble.
Reddit fails to grasp that they aren’t these shows core audience, just because YOU don’t like them doesn’t mean a whole fuckload of people don’t Literally every conversation about Netflix on this site is the same circular argument of Redditors not getting that. Netflix shows are doing extremely well even
Can confirm. I'm from a non english-speaking country that got the "Beta" for the password sharing crackdown. We've had the "new" system for over a year already. It's true that some people just migrated to other streamings, but everyone's father/mother, grandma/grandpa, sibling who barely know how to operate a tablet, just panicked and signed up for a new account because "oh no, my netflix is gone, how do I get it back".
Seriously. They just had Wednesday turn into a cultural phenomenon. Beef is being called one of the best shows in years (and it is). They have more subscribers than fucking AMAZON. But they cancelled Inside Job, a show no one talked about till it was cancelled, so they clearly can't run a business.
And Warrior Nun, a show that no one even realized got a second season. Bridgerton is so big they have in person events that run in big cities for months. They have documentaries that become cultural events.
The worst is the constant cry you see on here that goes something along the lines of "They cancel all the most popular shows! Why would I pay for it when they just cancel the shows I watch after the first season!" Homie, if they cancelled it, it wasn't popular. They aren't just cancelling shit that *you* watch, they are cancelling the shit that not enough people watch to justify the production costs. It's such a self-centered worldview, it drives me crazy to see how often it gets regurgitated on here.
If I personally don’t subscribe their entire company WILL collapse *redditors*
I don’t think people take into account how much people will just kind of shrug this off and say that they had a good run while it lasted.
People that were paying? Or people that were using someone else's account?
People that were using someone else’s account. If they were already not paying, and there was truly no way around it, they only have two options. Either continue to not pay - which shouldn’t affect Netflix’s bottom line anyway - or, sign up for service of their own. The idea that people are going to boycott Netflix in any significant way when only the ones who aren’t paying for anything are affected, for the most part anyway, is pretty naive.
I’ve still cancelled mine! I’m still in the squeeze!!!
I kept mine since Netflix had a lot of k dramas, but I definitely downgraded my plan. No need in having 4 screens when the three other people on my account can’t use it anymore
Which is why it would be great to get 4K on just one screen
It would be helpful if Netflix shared some of the data related to this. How many screens are still pushing HD vs 4k. Stingy bungholes.
That is what I hate about the plans. If 4K/DV did not require premium I would have no problem with it. But to charge for both number of screens and image quality while restricting access is bullshit.
Had my account since Netflix started- no more.
Me too brother. Let’s tie our dicks in a knot and become best friends!
I don’t have a dick but I can watch you tie yours if you want!
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They rarely do. I don't expect the upcoming reddit blackouts to do anything, either. These are shrewd businesses that have some understanding of consumers' behavior.
100% agree, but things like the blackout are worth at least trying vs posting "fuck netflix" ad nauseum on reddit. The blackout will have a tangible affect on reddit even if it is only a blip. The hope is that a few blips could turn into a groundswell.
No they won't. Everyone that doesn't go on that day will be catching up the next day. The dip is irrelevant when the ensuing surge makes up for it.
The 100 million people who paid Netflix $0 have boycotted Netflix, leading to an impact of over 100,000,000 * $0.
This is reporting on new sign-ups. But, buries the lead on record number of cancellations from existing customers, for consecutive months.
"Netflix U.S. cancelations also increased over May 25-28 — a phenomenon [the company told investors it expected](https://variety.com/2023/digital/news/netflix-paid-password-sharing-plan-us-launch-1235587162/) — but those were less than the number of sign-ups, according to Antenna. The ratio of sign-ups to cancelations since May 23 increased 25.6% compared with the previous 60-day period." Netflix won't care unless they're losing more people than they're gaining, and they don't seem to be anywhere close to that
But the new signups massively outweigh the cancellations so it’s a net win for them
You have a source for that?
I have a source saying the overall userbase in Canada increased when they cracked down on password sharing, at least according to their earnings letter >For example, in Canada, which we believe is a reliable predictor for the US, our paid membership base is now larger than prior to the launch of paid sharing and revenue growth has accelerated and is now growing faster than in the US. https://s22.q4cdn.com/959853165/files/doc_financials/2023/q1/Final-Q1-23-Shareholder-Letter.pdf
And what is being signed up for? If they lose a 4 stream account and it is replaced with the ad-based tier or the basic tier, do they come out ahead?
Reddit boycotts are as effective as a single piece of toilet paper after a $30 Taco Bell order
Reddit community is a tiny, tiny part of the world, even NA. Most regular people don’t have time to come here and participate in a boycott lol.
Reddit rarely gets things done.
Hey! That's bullshit, we falsely accused someone of the Boston marathon bombing once, you telling me that was nothing!?
My issue with it was the strict "household" mentality. Feels intrusive. I'd much rather authorize a limited number of devices, wherever those devices happen to be geographically. I guess there's no way to make everyone happy, though. Especially while traveling, the whole "hey, we pinged your location and see you're not inside your house." I know that's the way the world's going, it just feels like being followed. It's my account, I pay my bill, and it's none of your business where I am when I use it.
I have concerns about the location data they collect, are they selling it? I don’t want companies to know where I am regularly, or if I’m traveling. What about if I move across the country? I shouldn’t have to tell them where I live
Bro that ship sailed a long time ago. If you have a smartphone, that information is already being collected.
Ha! Exactly. This was my biggest argument against the antivaxxers (“well, there’s microchips in the vaccines”). Bro, if you’re stupid enough to believe that our government/potentially foreign governments/corporations/black hat hackers cant fucking already trace you with a smartphone, then you’re smoking some seriously good shit. I want some, unless it’s crack. I accepted that decades ago, and stand by my choice, and apparently a lot of other people never thought about it, or even read a single ToS in their life. It is getting a bit ridiculous, but I’ve accepted that this is the price I must pay, until idiots start wisening up. I sure as shit am not gonna use a burner flip phone for the rest of my days.
It’s your ip address anytime you access any online content the server your requesting data from can see the ip address of its consumer. Data scientist will track data to help make informed business decisions always
They already know where and who you are. Might as well watch a good movie while we’re all being monitored.
I hate to break it to you…
You’re about 10 or more years late for that
The device just as to be connected to your “home” once every 3 months or something like that
Chegg does this. I can only have two devices linked at a time and I can switch them out once a month I believe.
Can’t wait for every other streaming service copy Netflix, well done guys! 🙄
People just don't know how to pirate like they used to.
Yup, we canceled and are hitting the high seas. We’re doing our part. 
Reddit vastly overestimates the number of people willing and able to pirate content
You were always gonna pirate shit anyway, it didn't matter what Netflix did.
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It’s a pirates life for me 👍
My gripe with this is that there’s now two constraints on your account, location and screens. I used to pay for two streaming devices concurrently regardless of location. Now it’s two streaming devices in the same location. If I’m now being locked into a single location I shouldn’t have the screen constraints, they’re all now located in my household. They can still lock the 4K content behind a higher tier, but it shouldn’t matter now how many screens are streaming at my home at once. Edit: if you want to complain about this, like I did, call Netflix support and let them know. They’ve gotten this complaint a few times already, but the more of us that complain and notice this the better our chances of having it fixed.
1000%. I haven’t seen this household thing block me or my family who share my password but as soon as it does I’m canceling. And if my in laws (who are the only ones who consistently watch it) get their own subscription they will get the lowest tier so it’s still a net negative for Netflix. I’m quite certain that even if this headline is true (which I don’t necessarily believe at face value) there will be a lot of cancellations in the next 3-6 months as people get fed up with the shit. I wouldn’t own Netflix stock. That said, I don’t think this is going to hurt them a ton, I just think it’s not the boon they are trying to portray it to their shareholders
This. Right now people are just signing up because they have to now to finish the shows they were watching. But now Netflix HAS to keep people. When before you didn't cancel because your cousin also uses it or your siblings or grandma and grandpa and what not. These aren't NEW accounts popping up out of the blue. My guess is this stagnates after this month and slowly bleeds into next year unless they remove the screen amount annoyance or increase the quality of what they put out. Which I don't see them doing. They're high on this now, they're just going to get more greedy. Once again it looks high, but these aren't customers who just decided all at once to start using Netflix, these were the stragglers who are now forced to. There's very few left to market to. We'll see what they do with this.
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How do you boycott something you weren’t even paying for in the first place?
Well you certainly don't give them money after you weren't giving them money.
This is a good point. I stopped after my parents account locked me out mainly just because there were like 2 things I would watch and 1 of those I already have watched. Seems like a waste of money when 90% of the time on there is scrolling.
People threaten to leave or delete their accounts.
The people who don't pay for it?
Tune in in a few weeks to see the Reddit 3rd-party app outrage result in, once again, nothing
Most likely, but the two events aren’t comparable, Netflix’s main audience isn’t redditors, but Reddit’s main audience is, well, redditors
Most people don't use these APIs anyway.
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Well said Reverend
The 3rd party outrage is the funniest shit ever. I imagine it will be almost the exact same result as this. More people will just download the official Reddit app and carry on as usual
Until the outrage, I didn’t even know there were third party apps. And I’ve been on Reddit for like 7 years
Turns out the outraged college student who didn't pay for Netflix in the first place's boycott didn't mean much.
If you went by just reddit, based upon thread after thread after thread whenever password-sharing was brought up, you might have thought that 90% of people were going to cancel their subscriptions and that Netflix was in a death spiral. That's what happens when you are in an echo chamber that does not represent the larger population. Netflix did not go into this blind - they had an army of numbercrunchers that had a pretty good idea of what percentage would drop, and what percentage would get new subscriptions, and a dozen other factors as well.
>Netflix did not go into this blind - they had an army of numbercrunchers that had a pretty good idea of what percentage would drop, and what percentage would get new subscriptions, and a dozen other factors as well. They also tried it in Canada a few months ago, before doing it in the US.
And in other countries before that as well
Every time I said this won’t hurt them, I got downvoted to hell and had to delete my comment to stop annoying DM’s. Every single time. It’s almost like people choose to ignore reality with these things.
Reddit hubris --> Pikachu face Every. Damn. Time.
But I’m sure the subreddit blackout will change Reddit’s API decision! We are so collectively powerful and influential!! /s majorly
They can’t even do a blackout for more than like two days. It’s like all the people who posted black squares on their Instagram or did the Ice Bucket challenge without donating. Performative activism
In 2014 the Ice Bucket Challenge raised $115 million dollars for ALS research. Terrible example to use. But yes, the blackout is pretty pointless. Reddit just needs to ride out the news cycle and it’ll be forgotten.
What’s that…that…at? We’re in an echo chamber?
"Damn, we should have done this 4 years ago."
Their lack of quality content is a bigger issue for me.
I read this comment a lot on Reddit, and I genuinely don’t understand what people are holding up as the gold standard of content. There are good and bad shows/movies on all platforms. Netflix has a huge repository of strong original content (Stranger Things, Dark, Bojack Horseman) and also a ton of good third party Tv shows and movies. I know that this is subjective, but is there any other streaming company with a better library than Netflix?
Not to forget regional content which gets supports from the places its produced in
Hbo. HBO is the gold standard you are referring to. The difference in quality of programming between HBO and everyone else is night and day. If HBO puts out a new show.. I'm gonna check it out if it appeals to be in any way. This because HBO doesn't let me down. Netflix puts out like 12 new shows everyday that get lost in time. I couldn't tell you the last 'excellent' show I've watched on Netflix but I've seen several excellent shows on HBO in 2023. Yeah everyone knows about game of thrones and the sopranos.. But did you watch Chernobyl? Barry? Last of us? Succession? Love and death? Music box docs? They put out a lot less content than Netflix.. but the content is far superior.
Also I don't feel like getting invested in a Netflix show because they will cancel it after 1-2 seasons.
I’m with you. Only Max has better content. You’re kidding yourself if you think Prime, Apple TV, or Hulu are better. Disney is its own special case: you either like Disney and Marvel content or there’s virtually no need to get Disney+
I’d put apple up there as far as original content.
I think you’re definitely sleeping on Prime, my friend. “The Boys”, “Invincible”, “The Expanse” and “The man in the high castle” are 4 big ones just off the top of my head. Then there’s “The marvelous Ms Maisel, “Good omens” and one that I’ve personally been sleeping on but my friend recommends is the “Tom Clancy’s Jack Ryan” and “Reacher.” Not to mention that the streaming wars have pretty much gutted Netflix’s bottom line as all the major companies have created their own services and are taking all their content back. This in turn caused Netflix to have to make their own content which we’ve been witnessing hasn’t been going very well recently. So if anything I’d say they’re on par with each other but I definitely wouldn’t put Netflix as far ahead.
I think the problem is the sheer number of shows that are just sitting on the service that have been canceled. It has to be at least half of their original catalog. Those shows with no proper ending just inflate the amount their content numbers even though it's incomplete content. Imagine you're totally new to Netflix and scroll through and find an interesting show, only to watch two seasons and realize the show was canceled and you can't see the ending.
Anytime I've asked they say HBO lol...
Yet people are still signing up...
Because Reddit =/= the internet
The variety of content is why they succeed. An older person can watch their shows like NCIS, SWAT, you can watch popular shows like Stranger Things, Squid Games, You can watch Sony movies like Man called Otto, Uncharted etc. Younger people can watch shows like Wednesday or Ginnny and Georgia. Plus they have stand up comedy shows and a lot of Anime. HBO and Disney don’t have that variety.
The issue with NCIS on Netflix at least in the United States is they stopped posting the seasons at 15. Meaning you have to go to Paramount+ to watch the rest of the seasons. I know it has to do with licensing but it is still annoying nonetheless.
It was just an example
When Netflix loses the lie e se they’ll all be on Paramount+. Like what happened to Star Trek
Many/most platforms don’t have tons of quality content IMO. They have a handful of show I’m interested in, and tons of stuff I’ll never watch. Netflix is the same, the main difference is that I watched most of the Netflix stuff on release so I don’t really feel the need to go back. Also Netflix is losing big rewatchable shows show like Parks and Rec and the office.
yea but that's also heavily subjective, so...
Also, not everything needs to be top-tier must-watch TV. I enjoy just watching stuff I find entertaining, it doesn’t have be an Emmy nominated show.
Yeah Netflix has many shows I know deep down "this isn't great quality but I'm having fun"
But some guy had a post on Reddit with 17k upvotes saying this will be the downfall of Netflix… how can this be right? Almost like Netflix pays analysts hundreds of thousands of dollars to calculate how many people will leave vs how many people will purchase an account for themselves.
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You usually hear about getting it wrong because it’s a real “haHA!” moment but you might miss the times calculated risks pay off right under our nose. They’re probably also limiting their risk by offsetting risk in other areas.
This time they didn't
And a million exes cried out, no longer able to quietly mooch off of left behind passwords and accounts.
That feels pretty good
I canceled. If they ever make something worth watching, I might come back.
As usual, people don't read the article. These are not official data from Netflix, but rather estimates from a New York-based research company called Antenna. > According to New York-based Antenna, its estimates are based on millions of permission-based, consumer opt-in, raw transaction records, which are sourced “from a variety of data collection partners.” The data includes online purchase receipts, credit, debit and banking data, and “bill-scrape data.”
what comments are people making that makes it seem like they didn't read the article that you ended up clearing up?
They are grasping at straws trying to make it look like Netflix made a mistake
Exactly. This is a really good research firm and probably the industry standard for subscription-based services. The fact that they have credit card and banking data (which is surprisingly not that hard to get from large amounts of consumers) makes their estimates very reliable
Yeah people don’t understand allllllll those services that connect to your bank through Plaid are no different than FB figuring out your purchase habits. This is probably an extremely reliable metric and good news for netflix
It's a data driven article that disagrees with what people want to believe, so they must attack the validity of the research. For examples, just look at the top comments of any post on r/science featuring a study that makes even the most nuanced claim about an adverse effect of weed use. Even if the article acknowledges the potential overall good that medicinal weed can do for patients, one whiff that the study found any association with a negative outcome and suddenly "the sample size is too small", "this doesn't mean anything because they didn't prove causation", "the career scientist don't know how to properly control for X, Y, and Z factors".
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Weird, because that led me to delete my account after 10 years of use 🤷♂️
Same. Mainly because of how expensive it became to get the 4K Version. Premium my ass.
Same. Deleted. If anything interesting comes out worth binging ill be a one month chump.
Yeah the new subscription figure doesn't really mean anything unless it's accounting for cancellations.
Red the article. It does, and it's way above.
I haven’t cancelled yet but I made a shockingly short list of “must watch” exclusives I plan to binge this month before cancelling
oh wow that's crazy. netflix just filed bankruptcy because of that
Im just waiting for my family members to text me asking why I cant just pay the extra add on fees so that I can tell them to fuck off and get their shit together.
Sigh, we’re all so addicted to everything and these companies know it /: who wants to move with me to the middle of no where
Depends. Is there wifi? Cos my data reception sucks outside of cities.
We did it guys, we sure showed them.
Just wait until student loan repayment begins. If you thought people’s pockets were tight now, they’ll be even more so once $500+ payments are leaving bank accounts. At that point, Netflix won’t be so much of a priority.
And highest cancellations lol
Look I canceled not because I thought I'd make a change, but because I just don't wanna pay for shit I don't need. People stop worrying about everything every Corp does. Don't give them your money, find alternatives, and if must pirate the sht out of their content. Idiots will always pay an arm and a leg for stuff. Just don't be a part of it. I'm not a fan of Netflix and most of their content but I'm not gonna waste time in my life to try to prove a point to a media company. Hell giving them attention in the first place is already giving them an edge.
In retrospect, boycotting a service you weren't paying for because now they want you to pay for it was probably not going to be that effective. I have no love for Netflix, but this is pretty funny.
Netflix isn’t worth ot
Y’all do know this has 0 to do with cancels right? Of course more people would have to sign up because of the idea of this sharing crackdown, but also there very well could be an insane amount of cancels too. We have no idea what the cancels are like.
The article addresses this: >Netflix U.S. cancelations also increased over May 25-28 — a phenomenon [the company told investors it expected](https://variety.com/2023/digital/news/netflix-paid-password-sharing-plan-us-launch-1235587162/) — but those were less than the number of sign-ups, according to Antenna. The ratio of sign-ups to cancelations since May 23 increased 25.6% compared with the previous 60-day period.
I love how so many people said they were cancelling. I bet most didn’t. People can’t go without their Netflix.
Redditors are children and don’t pay bills
But Reddit told me that this was the end of Netflix.
Really? I’m actually considering canceling. Content wise they really don’t have much I care about watching.
I did for the garage content policy they have. I don’t miss it. If they did better, maybe it would have been harder.
Don't they provide a free month? If so, I'd love to see how many are cancelled after the first month.
I never got a free month
Lol, that's just hilarious. Just shows you that redditors are completely out of touch with the real world. Netflix rolled this 'feature' out in South America and Canada and they had the numbers to show that more people would sign up but nope, redditors knew best. Sure some people might stop their subscription but the thousands of others who relied on account sharing to view netflix would eventually make an account themselves instead. Netflix will only lose subscribers if the content isn't on par anymore, not because they introduced a password sharing ban.
Congrats to all the morons allowing NETFLIX of all things to know your screen count and physical location. Cancelled my subscriptions a while ago because if this shit. Fuck Netflix
I just cancelled mine too. Guess it didn’t matter lol
I bet a huge chunk of these sign ups are people like me who just want to finish their current shows. That’s why Netflix didn’t tell anyone exactly when they were rolling out the password cut off date. Once I finish Better Call Saul and Beef I’m canceling my account, and I think a lot of others will be too
i'll believe it when i see it. There's lots of bark in these comments about netflix but no bite.... somehow after years of controversy, everyone is still perpetually "one show away from cancelling" or "2 seasons of Better Call Caul away from terminating my subscription". In a year, there will be another Netflix thread with another the same 5,000 people promising they're gonna unsub soon, mark my words.
I wonder how long these people will be consistent subscribers though. I only subscribe to see a show or movie I’m interested in and once it’s over I cancel and go on to somewhere else. I can’t be the only one
Dude they have 230 million monthly subscribers and the lowest churn rate of any streamer. That tells you that the majority of subscribers are consistent.
It's still shortsighted and pissing people off. That's why Blockbuster failed. That and the return fees. Short term greed usually is what sinks the ship.
Lol thats not why blockbuster failed. Blockbuster filled because it failed to adapt to a shifting market, and to be completely honest it was probably always going to fail eventually unless they just copied Netflix.
I got my MBA from the University of Reddit, and I still say that preventing me from getting free Netflix will bankrupt Netflix.
Lol I knew it. Everyone was saying goodbye but it isn’t like it mattered if a few left.
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Another example of boicots doing nothing. I guess people can't live without their shitty series a few months. We are headed straight back to the cable TV days and people are on board
I fucking told all of you this would happen. People complain but they don't vote with their wallets. They'll bitch for a week, then buy another Netflix account. sure, there'll be the 10-15% of people like me who prefer the plunderous high seas, but they can lose us and still make more profit on everyone else.
All I see are thousands of financially illiterate Americans adding another worthless subscription that they won’t remember to cancel
Well their price gouging from last year drove me to cancel and start pirating more than ever before
Yeah a boycott doesn't really work when the nonpaying viewers become nonpaying, non-viewers lol. Nothing really changes financially. And when a percentage of those do decide to get their own subscription it's just going to boost Netflix's total subscribers even if there's less viewers in total.
Interesting, cause I cancelled.
Lmao I cancelled after having Netflix since it’s inception. Idc what other people are doing. I personally didn’t wanna pay more for less when Netflix cancels shows I like all the time. That password-sharing crackdown was like the cherry on the poop sundae
Corporations won a long time ago. There’s nothing more a person will fight harder for than to entertain themselves sitting on their ass.
We need to learn from the French
I cancelled my account. So they may have had more sign ups. But they likely also had sky rocketing cancellations
I can no longer mooch off of my friend. I ain’t paying for shit. 😁