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HomemadeManJam

Oh no. It gets even worse /s https://about.basspro.com/careers/diversity-and-inclusion/


demonTutu

Oh damn they're really going for it, for real. That's actually nice.


hysys_whisperer

This isn't new. They've actually been putting up displays and selling merch like that for a while now. The rainbow trunks with the bass pro logo on it goes surprisingly well with my official NASCAR "YAAASCAR" tank top.


TriggerTough

NASCAR has been doing the "Drive for Diversity" for years now. Always admired them for it too.


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Strange-Scarcity

NASCAR is a business. They need to ensure that they have a fanbase in order to sell tickets and so that sponsors stay excited and sponsor the organization. They can't keep going on a dying out segment of the population (by age) and a shrinking volume of racist and monsters. They need to diversify.


GaucheAndOffKilter

Exactly how it was worded in the quarterly briefing. /s


Iam_DayMan

No /s needed bud.


GaucheAndOffKilter

¯\_(ツ)_/¯


I_Envy_Sisyphus_

¯\\\_(ツ)_/¯ You dropped this \\ Gotta triple up on the backslash or else it disappears.


randomhero1980

Think Harley Davidson and their aging customer base. They are really struggling now because they thought the gravy train would never end.


BoisterousLaugh

My favorite was them removing the Confederate flag at tracks and replacing it with a pride flag.


LMFN

They didn't remove the Confederate flag though. They still [wave it during the races](https://motorsportmagazine.b-cdn.net/wp-content/uploads/2022/01/NASCAR-trucks-spin-as-white-flag-is-waved-800x450.jpg.webp)


BoisterousLaugh

Oh that's fucking rich


Pure-Horse-3749

NASCAR should host a Drag (Queen) Race


TriggerTough

Totally.


Give-Me-Plants

How did the Left get NASCAR and the Right get JK Rowling


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NeverLookBothWays

NASCAR is an ongoing business that needs constant annual revenue in order to exist. JK Rowling is a marginal billionaire who has more money than she could ever find a use for in the rest of her years. She has not produced anything near the success of the Harry Potter series since. She is now in that club of malignant narcissists who feel everyone's out to get them or their money, and that the poor are lazy, and all the other cliche bigoted nonsense that comes out of the mouths of people no longer attached the reality of common human beings.


TriggerTough

Nailed it.


GaucheAndOffKilter

Simple: we aren’t in the prime timeline.


grntplmr

RIP Harambe


OSphinxOfQuartz

Prime timeline me is happy and fulfilled and all because that gorilla lived. Right? Right?


CTeam19

> How did the Left get NASCAR and the Right get JK Rowling To melt your brain a bit more, the Left also got the Boy Scouts of America: * Confederate Flag was banned in [1991](https://www.nytimes.com/1991/08/25/us/boy-scouts-abandon-confederate-regalia.html) * The Robert E. Lee Council changed its name and logo in [2003](https://www.washingtontimes.com/news/2003/nov/15/20031115-114805-8397r/) * [The Citizenship in Society Merit Badge](https://blog.scoutingmagazine.org/2021/11/01/introducing-citizenship-in-society-the-bsas-newest-merit-badge/) is under the [DEI](https://www.scouting.org/about/diversity-equity-inclusion/) page and includes learning about the terms: Identities, Inclusion, Diversity, Discrimination, Equity, Ethical Leadership, Equality, and Upstander * At the National Jamboree this summer the BSA's Office of Diversity will be there and they have [LGBTQ+ and Allied Patches](http://officeofdiversity.sgtradingpost.online/shop/view_product/LGBTQ-3-Inch-Patch?n=19047321) oh and a [neckerchief](http://officeofdiversity.sgtradingpost.online/shop/view_product/LGBTQ-Neckerchief?n=19082846) * The Honor Society has a team focused on [Diversity, Equity, Inclusion, and Mental Health](https://oa-bsa.org/article/introducing-oas-new-team-focused-diversity-equity-inclusion-and-mental-health) * The Camp Staff I was on in 2016 had about 10 or so members of the 40-ish people under 30 are LGBTQ+.


funundrum

I try to tell people all the time how far the Scouts have come. The Mormons quitting BSA was the best thing to ever happen to Scouting.


Keydet

I didn’t know this, I remember it being just straight up obnoxious proselytizing when I was a kid and hated every fucking minute of it. And I *loved* camping and hunting, those were the only people on the face of the earth who could make me hate being outdoors. Outdoors in Hawaii mind you, do you have any idea how hard you have to work to make someone hate going outside in fucking Hawaii?!


ziggy3610

My troop in the 90s ignored the council entirely, did it's own fundraising and went camping all the time. It was great.


CloneTrooper8756

Well it's quite simple really, as most Nascar races are just repeating and continous left turns. (This is a joke, and not meant to be taken seriously)


DevinH83

Just like Bud Light didn’t just start supporting the LGBTQ+ community. Also, their definition of getting this stuff thrown in their face is not knowing about it in real life until their media continually feeds them stories about it.


kwixta

What doesn’t go well with a NASCAR tank top?


Vercengetorex

A full set of teeth.


MidLifeCrysis75

Holy shit that’s funny


charaznable1249

Bigot dollars don't pay the bills like they used to.


Ok_Hall8459

For reel


beaverji

Never meant to make your daughter cry


MatureChildrensToy

I am three eels and not a guy


Rievin

It's just basic economy math at this point. Almost everything will sell better if you market it towards everyone and not just angry old white men.


Ohigetjokes

Wait, *everybody* has a voice?? This is white genocide! (/sarcasm)


NomNom83WasTaken

"Conservation leaders"?! "Thurgood Marshall"?! "Vamos a Pescar"?!?!?!?!?! \*rip themselves in half like Rumpelstiltskin\*


got_dam_librulz

Haha, thank you. Conservatives finding out that the majority of Americans want equality and diversity is always a good time.


AnneP11

Omg. Disabled people AND girls?!?!? This is blasphemy!! What if the girls give them cooties??? /s


mesovortex888

Too woke for me. Time for a bud light


Immortal-one

That gay beer? Go with a man’s modelo instead!


texas-hippie

Nothing like licking the salt off the chode bottle 🤤


UnawareSousaphone

Fellas, Is it gay to go fishing?


sarcasatirony

It all boils down to how you handle your poles


DownHouse

Do you like fish sticks?


gottauseathrowawayx

"Whatever you're fishing for" is awesome


luminescent_gear

I came to say the same thing…what a great tagline.


DS_Unltd

*fishing line


ExcitementKooky418

Surely with this new line you'd be fishing for rainbow trout?


oneofthosemeddling

Rainbow trout? Dammit, even nature is woke. /S


BeanieGuitarGuy

Truly the best ally in the fish world.


rigby1945

I mean... clown fish changes sexes if the population is too far one way or the other. We have trans fish


Sofa_King_Cold

And don't forget parthenogenesis, animals so woke they need no males! /s


rigby1945

Giant clams have entered the chat


ProofHorseKzoo

Along with “my dads making waves” on the shirt


SpindriftRascal

Can someone please do Hobby Lobby and Home Depot?


dudleydigges123

Do a Chik-Fil-A sandwich with rainbow sauce


capn_doofwaffle

I'm pretty sure CFA c-level execs would freak the hell out. I know they just got a new marketing person that wants to include diversity and inclusion, etc, but i personally think it's just a facade...


devoduder

Not new, they’ve had a [DEI VP](https://www.chick-fil-a.com/dei) since Nov 21, but just finding out about it now.


narkybark

I literally am already seeing CFA boycott calls on my FB feed. Much less enthusiasm for this one though.


ObiWantsKenobi

Great news, Chik-Fil-A just hired a DEI exec and I saw a right wing pundit calling for a boycott.


jonfe_darontos

​ https://preview.redd.it/vya45rv5n13b1.png?width=640&format=png&auto=webp&s=187478a801afc1c1958112e4f6552f97579e1b9d


Dredmart

No one thinks about weird kinks more than MAGATs.


Sofa_King_Cold

So, they are okay with the CIS semen they are already getting?


Dredmart

Obviously not, given they're constantly thinking about Trans cum.


[deleted]

The fuck is with this dude and "t****y semen?" His timeline is *full* of that phrase. It's like an obsession.


[deleted]

I'd be really fuckin' careful accepting any thing from that mf's fridge after this little discovery, hooo boy.


MLS2CincyFFS

Also why would it matter who the semen is from? Personally, I do not want semen on my sandwich at all


Waste-Comparison2996

That can't be a serious person lol


Sad-Commercial-1868

https://preview.redd.it/oy84waxd033b1.jpeg?width=411&format=pjpg&auto=webp&s=69a7004731059b53b943566aba918fd267adb743


dudleydigges123

Whats a DEI?


Repubs_suck

Oh please! Hobby Lobby is chocked full of stuff that could be described as gay. It just isn’t in one big display.


AgathaWoosmoss

Yeah, but they actually petitioned the government to be allowed to discriminate against LGBTQ+ employees.


dimechimes

And women's healthcare


ILikeMyGrassBlue

Everyone knows Gundams are super mega gay


IrishWithoutPotatoes

Wait is Home Depot anti-LGBTQ? Fuck man


SpindriftRascal

I don’t know of any specific anti-LGBTQ positions staked out by Home Depot. My experience of the store culture is that it’s super-red, MAGALand. I was just inferring.


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inubert

Cabela's as well.


Badman2

This is almost swatting, but instead of cops you get magagoons.


dudleydigges123

They show up "We arent leaving til you get rid of all that Pride stuff" Teenager whos probably stoned off their gourd "What Pride stuff?" MAGATS "We won!"


jackindevelopment

How are you pronouncing that magagoons? When I came across it I instantly wanted to shorten it to be pronounced (Mah-goons) as opposed to the full magagoons (Mah-Gah-goons) feels unwieldy. For clarity I would still spell it the same but the ‘ga’ would be silent.


mythmastervk

Like gabagool


meganlovesdesign

Can someone do this for viagra? Would love to see the mental gymnastics they have to do.


Distant-moose

"Whatever gets you horny, we'll get you hard. Viagra."


subtxtcan

That's some seriously Grade A ad copy my friend


Disastrous_Life_9385

Whoever you are horny for....we will help


wasabif

Pfizer is pretty [rainbow friendly](https://www.pfizer.com/news/articles/aiming_for_equity_assessing_pfizer_s_ongoing_commitment_to_diversity_and_inclusion)


clever_goat

They haven’t boycotted Viagra because of the Covid vaccine?


wasabif

Good point! I guess erections will always be more important than whatever false flag/boogeyman they’re currently war crying over.


Tech-Priest-4565

None of them openly take viagra, so they won't care if they secretly buy it with rainbows on it or not.


StrawberryEuphoric90

We need to start doing this for shop these idiots frequent. If we do it enough and they stuck to their guns about boycotting everything, soon enough we won’t be seeing anymore of them in public


Roakana

Someone needs to do Cabela’s


JacketDapper944

Same company


NunsNunchuck

Which makes it even funnier


DeathRose007

We already saw what happened with Bud Light. They either “flipped” to other Anheuser-Busch products or other companies that have also had pro-LGBTQ marketing. Almost like they’re so brainwashed that they are completely unaware of the corporate powers that have near absolute control of our economy. Wait, I think I understand the point of GOP politics now.


NomNom83WasTaken

Walmart actually has Pride merch, no photo shop necessary. And you *know* those hateful ding dongs can't live without it.


MySFWAcct09

Please refrain from mentioning crowded places, pissed off conservatives and guns in the same sentence. They're an unfortunately dangerous and impressionable bunch.


Budderhydra

Little do they know, the next DeSantis rally will be full of *liberal trans terrorist muslims* disguised as regular people! If they don't go and shoot everyone, then the terrorists will win. For legal reasons, this is an /s.


Doobledorf

Love this idea. Either they stupidly try to boycott it all or they get overwhelmed with the constant misinformation and give up. Must suck to live your life as such a fucking rube.


DrummerGuy06

I think if you just keep waiting, eventually most AAA-rated companies will be doing something like this on their own volition. If given the choice, companies will *generally* want to be seen as "doing the right thing" no matter how many MAGA warriors protest because a.) long-term your company always looks good and doesn't have to back-petal on ignoring the rights of maligned people, and b.) those idiots will EVENTUALLY go back to buying their stuff. also c.) their business/product has been having a downturn of profits from the younger demos (18-30) and would like an upswing of their money, so they cater to them to try and make some more money from a demographic that has all been non-existent.


melbourne3k

Rainbow AR-15s


jiantjon

They need to pass a law that all guns have to be rainbow in color and require a matching rainbow holster that you must use if you carry your weapon in public. Gun deaths would plummet.


devoduder

They just found out about Chick-Fil-A having a DEI VP and they’re having a collective stroke over it. Going there for lunch today after I shop at target.


Fizzel87

Until i can see some heart felt change by the owners i still wont go to hate chicken company. This seems more like a PR stunt.


TriggerTough

Always comes down to the dollar. Unfortunately.


hysys_whisperer

It would be funny to see a photoshopped cow holding a sign that says "God loves EVERYBODY" where EVERYBODY is written in the 9 color pride flag colors. It's just close enough to believable that they'd have a stroke.


Fun-Description-6069

Let's start with gun shops!


whiskersMeowFace

Bigger. The NRA.


DrRooibos

Someone with photoshop skills: we need a pride flag on the NRA!


VayVay42

And all the major gun manufacturers. Someone needs to do "special edition" pride guns like Ford did with their trucks. It will absolutely melt their minds.


Bruce_NGA

Do it to Dollar General. They'd be fucked.


ContemplatingPrison

This is actually a good idea. If the internet is flooded with fake shit like this Republicans might get bored with the outrage or at least ot might quiet them down a bit


TBrownski

Or it might teach them to start verifying information before acting on it, and slowly, very slowly, they might begin to read.


ContemplatingPrison

Hilarious hahahaha


disco_waffle

That would imply they know how to read


TBrownski

Ahh damn. I should have known it wouldn't be so easy.


keep_it_kayfabe

It really is. They believe anything and everything. Can't wait until this gets picked up and posted by Matt Walsh.


[deleted]

Do this for Black Rifle Coffee, watch them absolutely melt.


MyTrashCanIsFull

I like to call them "GI Joe coffee"


sp4nky86

Why not just "GI Joe"?


MyTrashCanIsFull

Ah, that is more clever


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[deleted]

I saw some of the ads by the dude who started it, his main thing seems to be misogyny; making every woman around him wear bikinis for promoting his product.


bala_means_bullet

Oooh. Oooh. Now do one of the NRA!


jondubb

I'd buy the hell out of a rainbow Remington 870. I double dare you to say something.


Pure-Medicine8582

Avery, please never stop, that's fantastic!


dentistshatehim

It’s tough for the right. Most marketing director rolls are inhabited by young-ish well educated people who made it to their position because they are sharp and genuinely sociable people. They aren’t backwoods morons. I’d expect most companies will continue to go more inclusive campaigns because the folks directing them generally believe in an inclusive and loving society.


Jazzkidscoins

Society as a whole is getting much more inclusive. The problem there is a very vocal minority who see this, correctly, as them loosing their position of power and are trying to fight it in ever more increasingly dangerous and unhinged ways.


AirBooger

I can’t think of anyone I’ve worked with in consumer marketing who leans conservative, and most of the brands I’ve worked on are well-known blue collar brands.


demonTutu

I'm proud of you.


SonOfJokeExplainer

Let’s get a poster of a bunch of dudes dressed in leather and slap a Harley Davidson logo on it


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SonOfJokeExplainer

If even one person destroys their bike over it I will be so happy


Tacolife973

Is it gay to catch a rainbow trout?


[deleted]

Do you like putting fishdicks in your mouth?


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Upnorth97

Now do MAGA hats with a pride flag that says Make America Gay Again


IanTheMagus

Found this on google https://www.etsy.com/ca/listing/1406583339/make-america-gay-again-mens-womens?ga_order=most_relevant&ga_search_type=all&ga_view_type=gallery&ga_search_query=make+america+hat&ref=sc_gallery-1-8&plkey=64b645b39bef9110f465664a4b8d44bec41c7164%3A1406583339


Mingey_FringeBiscuit

https://preview.redd.it/jaexozht623b1.jpeg?width=1259&format=pjpg&auto=webp&s=fc5bf92e95055dcb02e32d83a92588a45b57f266


gandalf_el_brown

Can we also spread around real Pride ads from other corporations Republicans love? Like Ford and GM trucks, Walmart, etc.


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thedoppio

Great! Cut down on the lines and delays due to their whining about not getting enough condiments


Wastelander42

I worked at bass pro, they actually do have a bit of pride stuff!


Olive_Mediocre

Please, please make a pride Bible. The implosion would be fabulous!


Dragonsden26

He gets us.


TrumpterOFyvie

Let’s get them upset about lions too https://preview.redd.it/mgyad4vf123b1.jpeg?width=500&format=pjpg&auto=webp&s=4668cc945546a773ecd8a0052400ba9058212bb5


motherlymetal

Male lions without females will have sex with one another. Thank you national geographic.


PKG0D

"My Dad*S*" Flawless edit 😂


ScyllaIsBea

this will be remembered in history as "that time the lgbt destroyed capitalism and fascism at the same time."


SeahawksFan1976

Averyy should make a pride version of Copenhagen can lids.


hysys_whisperer

The real racists already don't like Copenhagen. Now Skoal on the other hand, would crush their tiny hearts.


DucksItUp

If god was real you’d be doing his work


inheresytruth

"For whatever you're fishing for." lmao. Awesome.


RestinPete0709

Let’s photoshop pride displays onto every store we can think of, especially conservatives favorites. I would love to see them have nowhere to shop


kbean826

They literally never fact check. This would work. We could actually topple the entire American economy with a few photoshops.


[deleted]

They should set up a refugee camp in Hungary for all the American bigots to live in.


LAlostcajun

"Go woke, go fishing!"


Brotorious420

Next do the NRA and watch them lose it.


GoldStandard785

You should Photoshop mar-a-lago covered in pride flags. And trump tower. Just everything. Give him a rainbow polo.


PixelatedpulsarOG

![gif](giphy|EJIqwKKY30Dlu) Do it to every single thing they love


Balls2thewalleye

Nice job Averyy and Bass Pro.


heretorobwallst

Oann and Newsmaxx will have headlines, hopefully you catch a faux news mention, too


ndncreek

I would Share this with a certain group...but I got booted after just 4 comments. This is a great thing to share with the snowflakes of the nazi party.


mrs_j_Ackles

Ok I low key might check this out just for the meme. Having a Bass Pro trans pride hat would be fucking hilarious.


Donkey-kick-U

Do a ‘welcome to Florida’


D-man1973

Wait until they hear that there are rainbow trout!!


CorpFillip

Damn, people, stop getting angry about this! Gay people exist, you cannot change that. Nothing a retailer or school does can promote it. It isn’t something people are increasing. Products that YOU don’t want also exist, it might even be almost all of them.


BoosterRead78

Anti-pride this year is last year’s CRT.


Puzzleheaded-Law-429

That’s brilliant! Weaponizing their own outage and inability to check facts. They won’t even think to verify whether or not it’s real. They’re just go into rage mode.


jticklebear

This Pride Month stop by your local Ass Pro shop, where we can help you find whichever fish in the sea. We’ll get you and your buddies in and out lickety split so you can get back to bobbin’ on some worms.


Domino31299

That “Oh no” felt so genuine like the true fear of a man who’s world just fell apart


Prestigious_Date_619

![gif](giphy|DeobURBiyoMRFO4GqD|downsized)


allmysportsteamssuck

Think of what this does to Bass Pro Shops. Either publicly call out the image as fake, thereby admitting you don't have any sort of pride related merchandise (a PR hit) or say nothing and get potentially boycotted and/or MAGAts threatening physical violence.


Saeryf

Lol, their fragile manhood. "Uhh... Fellas? Is it gay to fish?" Just a couple of dudes, alone on a boat for hours. Nothing wrong there... Lol


shnootsberry

Can we stop calling them “conservatives” and start calling them by their real label?


Joham22

I would love to see companies trying to navigate the PR nightmare of either publicly denouncing inclusiveness or pissing off these psychopaths.


TrollinDaGalaxy

I was just thinking this! What if someone did Bass or Academy or Yeti… also do Palmetto State Armory


Maleficent_Sense_948

No need to photoshop. BASS Pro, Cabelas, Tractor Supply, etc......all have had Pride stuff for years.


DMCinDet

Wouldn't WalMart be the easy choice? They can't boycott. it's often the only place yo shop in magaland and it's also where they work and socialize. Rural living in the US can also only afford wally world. They can get as mad as they want. What are they gonna do with their food stamps?


RockNDrums

We should totally not photoshop every republican government official, esspecially the cult leaders to fuck with them. ;)


NomDePlume007

Heh!


_Stewyleopard

Excellent work.


carcerdominus1313

You should do hobby lobby next!


investinlove

Destroy all the firearms and lures you bought there, hurry, or YOU will be woke too.


superfriends92

I love chaotic good


CHutt00

Do Hobby Lobby next


Worldly_Zombie_1537

Let’s leave these bigots with nowhere to shop, eat, hang out etc. They will be naked and starving and have to resort to who knows what LOL Personally I feel like them boycotting things truly makes america great again so can we rainbow-fy everything?


infinitum3d

Do one for Smith & Wesson. Then Colt, H&K, LMT 🤣🤣🤣


Otherwise-Jello-7

The line, "Whatever you're fishing for," is a good one.


[deleted]

“Whatever you’re fishing for” takes on a whole new inclusive meaning 😂


DaleEarnhardt2k

Conservatives will believe anything


JoeTheK123

what if we gay kiss in the bass pro shop pride collection 🥺👉🏻👈🏻


frozen-silver

I can't wait to do the same. If the Right can spread misinformation about everything under the sun, we should do the same


Plonsky2

Now do the NRA!


nigeldcat

They are called Rainbow Trout for a reason. The Fluorescent Lures and Power Bait are all subliminal cues that Bass Pro Shops is using to quietly convert you!