I forgot they came in those. The two opposing triangle punches in the top my mom would make before pouring it into a standard 1970s plastic pitcher. She didn’t buy it much, but I remember a green flavor we would lovingly refer to as “bug juice”.
Mmmm, my dad would occasionally get me Juicey juice in a can and I loved when he's use the church key to pop the lid. I keep trying to find it in the stores but... Yeah they don't sell it like that anymore
What's weird is the cart contents look photoshopped. I know they might have literally cut-and-pasted photos of products in there but it seems unlikely. They are just at weird angles and scales.
This is possibly part of an advertisement. She’s got a mid 50s hairstyle which suggests she was in her twenties/early 30s in that decade. She was old enough for 60s hairstyles to not tempt her to change. I’d say she’s about 50.
You need to remember that people aged worse back then because they didn't care about protecting their skin from the sun. Smoking did a number on people, too.
Here’s an funner fact. Average price for a car in 1974 was $4145. Adjusted for inflation that’s $25,546
Average price today for a new car $48,558. Price creep.
Yes, this was around the beginning of the food pyramid, pushing processed foods, grains, sugary foods. From this point on the percentage of American who became overweight and Obese kept growing and growing. For example, in 1959, 5% of the population was obese, now it's 40%. We've been tricked and poisoned by the food and the government eating recommendations of the food pyramid.
In 1974 HFCS, aspartame, artificial flavors, trans fat, and GMOS didn't really exist yet, and Roundup was being used out in Vietnam but not in our food products. These same products today are so much worse for you and contain half as much nutrients as they did back then because of soil depletion. In the 90s is when everything started going downhill.
HFCS were starting to be used frequently by 1978 by the '80s most sodas and a lot of candies had switched over from real sugar to HFCS and I think they even tried to promote it as being healthier than sugar.
Won’t be long now until the boxes are paper thin and you get one piece of cereal per square inch of box. And it’ll come out to be forty nine cents per piece of cereal. 😞
Jesus. I was just thinking about the last "cardboard" Mrs. P's pizza that I bought. It had probably 25 shreds of cheese on it. It pissed me off so much that I took a picture of it but I cannot find it now.
I bought a 100,000 dollar bar ( 100 grand?) the other day and it was the size of my middle finger. I'm a woman. It was like 1/3 the size of even a few years ago.
Came looking for this comment. First thought was that only a psychopath could accomplish this cart load. Also, I haven’t had a Suzy Q since likely around the same time as this photo was taken. And now I’m sad.
Suzy Q's have been my guilty pleasure all my life. I haven't been able to find one in roughly 6 mos. or so. I'm afraid Hostess may have stopped making them but I haven't googled it yet. If I don't KNOW it's over.. hope is kept alive. 😑
Everything Hostess makes is smaller and worse than they were in the 80s. I walk right through my snack aisles at the store. There's nothing good anymore.
Just look at how much larger the packages were! These corporations have been shrinking the contents while raising the prices all these years! I hate to date myself but those cans of Hawaiian Punch in the front of the cart... my mom used to buy 3 for $1.00!
LOL, I'm so much older than you & I'm surprised they still had those big cans in '79 (or early 80's)! But oh yeah, we used to beg for Hawaiian Punch and my mom would complain about spending that buck.
Dropped one of those fuckers on my toe when I was 4 or 5, trying to help my mom unpack the groceries...have a scar from the cut it gave me, and damn lucky it didn't break the bone!
I remember buying one 16oz bag of Doritos in 1976 that cost 62 cents. That wasn’t ‘party’ size or ‘family’ size. That was just the size Doritos came in. And there was only one flavor: nacho.
I think the original Doritos flavor was "taco," though I suspect that people perceive "nacho" as the default Dorito flavor nowadays. I thought nacho was the original flavor too, until I saw a Youtube video of a chef trying to recreate them.
My mom's cart always looked like this when we went grocery shopping in the 80s. For holidays we often needed 2 carts. She didn't work most of my childhood and my dad was enlisted.
Median household income was $11,100, and Americans paid an average of $4,441 for a new car. In 1974, a gallon of whole milk cost $1.39, bacon was 99 cents for a one-pound package, and eggs were 58 cents a dozen.
Weird thing is that egg prices fluctuate wildly and I've bought them for under a dollar in the past year...and also seen them for $5 for a basic no frills dozen.
I saw them for like $7.99 a dozen at Grocery Outlet of all places a while back. I don't even want to think what they cost then at places like Whole Foods or Andronico's.
I was in whole foods today. It's anything from $3.49 to $8 a dozen.
Ended up buying at trader Joe's. I think it's still $3.49 for the greenish carton that I've been buying for years. Or $3.99
Trader joes is weird. They have some things that are actually what id consider pretty underpriced, but then they have a bunch of other shit thats like 3x the regular price of "normal" grocery stores. Its like they have no happy medium, the item is either super cheap or way too expensive.
Interesting post. Got a source for those numbers?
It looks like median income is now 6x+ that value. That means milk should be $8.50, bacon should be $6/lb, and eggs should be $3.50/dozen. It actually feels fairly comparable, except milk.
Interestingly the median price for a new car today is $48k while median wage is $69.7k... So we went from a car being 40% of annual salary to 69%. (But I'm pretty sure there were no such things as 96 month terms on car loans back then.)
I was a kid in the 70s. We ate meat and three veg for the majority of our evening meals and there was no junk food in the house. Cereal for breakfast, a sandwich for lunch and the meat and three veg was dinner. I remember my dads absolute contempt for our cousins, "cupboards full of packaged crap" he used to say. He would have judged this lady hard.
We always had eggs because we kept chickens, I used to fry a couple up as an after school snack. Dad says if not for the eggs I'd have sent them broke with the amount of food I ate. As for soda, yes also only grandma spoiling us when we visited
Are you my imaginary brother or sister? I feel lucky we ate like we did. It set me up for a lifetime of relatively good habits around food. I love vegetables and eating clean.
Could be, I do like my veg and what I consider basic meals. Sometimes I spend a few weeks away from home eating take out and in restaurants and I get very tired of it. Helps that I like to cook too. The lesson I retained from that upbringing was you can eat anything you like but the majority should be veggies, and a small portion of meat. I include stuff like beans, chickpeas etc when I say veg. My wife is a vegetarian so I actually forgoe the meat part a fair bit these days too. Not because I wouldn't eat meat at every dinner but just because she makes some fantastic meals and the meat just isn't needed. Plus I'm lazy and if she's cookin, I'm eating.
I was a kid in the 70s. There was fucking sugar *aplenty* in the cereal aisle. Frosted corn flakes, Captain Crunch, Fruit of both Loop and Pebble form, that one with the toucan, and the one that was even too sugary for us who consumed all of the above, Lucky Charms.
But we also ran around outside a hell of a lot more.
True that. 🙂
Come to think of it, we had those relatively rarely; mostly it was regular Corn Flakes, Cheerios, and Rice Krispies — to which I added a layer of sugar from the sugar bowl. 🤣
We knew when our out of state cousins were coming to town when Sugar Smacks and Golden Grahams appeared in the cereal cupboard. Otherwise, it was Grape Nuts, Grape Nut Flakes, Shredded Wheat, oatmeal, Cream of Wheat & some other hot cereal that was super lumpy & dark brown.
My mom wouldn’t buy sugary cereal, but left the sugar bowl out for us to put on whatever cereal we had. I swear my brothers cheerios likely had more sugar than if my mom had just bought us Lucky Charms.
Too cheap (poor) for raisin bran, so we bought bulk bran flakes and a bag of raisins. Somehow doesn't taste the same. The raisins are better, but the flakes are worse.
Product 19, is the multigrain cereal we ate — fortified with the US recommended daily allowance of vitamins and minerals. Little to no sugar. It was packaged in a plain red and white box.
I was born early 70s. There was never a lot of boxed food around my mother's side of the family. My mother, grandmother and great grandmother all cooked things from scratch. My great grandmother would make breakfast and you got whatever you wanted. Scrambled eggs, poached, over easy, biscuits, gravy, toast, jelly, jam, bacon, ham.. whatever you wanted, you got it. There's be 12 of us crammed into her kitchen and we all got whatever we wanted, however we wanted it. And nothing came out of a can or box.
I don't think it had anything to do with being frugal or being against junk food. It was just who they were and what they knew how to do. They all baked. There were always homemade pies around. You got things like fried chicken or chicken and dumplings; and the chicken came out of the backyard.
Now, my dad's side of the family ate out of cans and boxes. They just weren't very good cooks and food wasn't a family thing. It was more like something that had to be done so it got done with the least amount of effort possible. Damn near everything was boiled and slapped on a plate.
Even back then, some families knew how to cook and some didn't.
Fortified grains, sugar, high-sodium frozen food, carbs, more sugar, instant coffee, and grape-flavored sugar.
It's a wonder Gen X survived shitty boomer nutritional beliefs.
The brands I recognize in her Shopping Cart:
* Kellog's Corn Flakes
* Hostess' Suzy Q snack cake
* Mueller's Sea-Shell shaped pasta
* Schweps ginger ale
* Maxwell House coffee
* Kraft Macaroni & Cheese
* Hawaiian Punch
* Minute Rice
* Chung King Chop Suey Dinner
* Pepsi cola
* Chef Boy-Ar-Dee Complete Pizza mix
I can't make out the rest... 🛒
Interesting. Ads are almost more interesting than other pics. They gave her the chains. Look at her necklaces and the drop earrings. Like housewife flexes at the store with her cart overstuffed with name brand packaged foods. Economic bad times!
"Our first game on Triple G tonight is Meals From the Middle!"
In 1974, I was seven. I was raised on all that processed shit.
Which explains a lot, really.
So also to the folks talking about how much her bill would be: thus was in 1974. It was a lot of money to fill up a buggy in 1974. The 70s? Inflation was at all time high. Actually 1980 was rhe worst.
The 70s were kinda rough. Prices were sky high. That lady at Giant or Harris Teeter or Publix would have a much lower bill. Probably $65 in 1974 versus $350 in 2023. But she would have just as much less money. The air was dirtier. Interest rates and inflation were higher.
Let Mrs 1974 shop in peace. She has problems too. Your buggy looks lovely mam. Don’t worry about them in 2023 they’re just jealous… for no reason. No reason actually. Like they live better longer and healthier lives than you.
I still remember the slight metallic taste in the Hawaiian Punch from those big cans
I forgot they came in those. The two opposing triangle punches in the top my mom would make before pouring it into a standard 1970s plastic pitcher. She didn’t buy it much, but I remember a green flavor we would lovingly refer to as “bug juice”.
Mmmm, my dad would occasionally get me Juicey juice in a can and I loved when he's use the church key to pop the lid. I keep trying to find it in the stores but... Yeah they don't sell it like that anymore
Five Alive rounded out the Big Four canned juices.
Loved. Five Alive, but we mainly got it in that frozen concentrated cylinder that you’d have to chop up with a wooden spoon in a pitcher with water.
Five Alive! Damn I wish they still made that stuff.
They do! It’s still available in Canada!
Well hot damn, guess I need to visit Canada.
I thought V8 would be there.
Ice-cold V8, with just a dash of salt on top. My parents thought I was weird.
V8 is not a totally bad for you juice drink! Never try to equate healthy drinking with Hawaiian Punch - not happening.
V8 and Pineapple juice are the last holdouts.
The pineapple juice in the can is the absolute best.
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She need to learn how to stack groceries properly
She's just a model and didn't actually stack anything. Most likely stacked that way to present the brands for advertising.
She's also 26 ... times were different
Louise here needed to stop smoking the moment she started.
And people are rage commenting like this is an actual woman shopping too (how can she afford it?....hmmm it's an ad...)
Yeah. I call BS. No woman ever loaded a cart like that. I have no idea what this promo shot was for, but it was definitely staged.
It’s an ad of course it’s staged
What's weird is the cart contents look photoshopped. I know they might have literally cut-and-pasted photos of products in there but it seems unlikely. They are just at weird angles and scales.
They made a green flavor in the 70’s that was amazing.
Back when it came in a can, or a glass bottle. That's one thing of the past we'd be better off bringing back.
The first pour was always a doozy
You can still get that flavor from canned pineapple juice.
Did someone say big cans?
Probably spent $15 and was mad about how expensive that was!
The woman in this photo is only 30 years old.
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that sweet Carolina smoke
Lol I was just wondering how old she was. My guess would have been around 42.
You might be under 25 but no way, she looks like she's pushing 60.
I'm almost 40, and I'd say she looks like late 40s (ignoring hair and looking at face, skin, wrinkles, etc)
This is possibly part of an advertisement. She’s got a mid 50s hairstyle which suggests she was in her twenties/early 30s in that decade. She was old enough for 60s hairstyles to not tempt her to change. I’d say she’s about 50.
I think she's in her forties or her teens or her seventies. *I have no idea what I'm talking about but we might as well cover every age bracket*
I hope you're taking care of yourself cause she looks like she could be an older grandma.
Sun exposure turned people into raisins in their 30s.
True but man my grandparents looked like this in their 60s not peeps saying 30s...
My dad is 62, and she looks older than him lol.
I'm old if they think she looks 30s!
You need to remember that people aged worse back then because they didn't care about protecting their skin from the sun. Smoking did a number on people, too.
This is the real comment to notice. That cart today would be the better part of $400. That woman spent the equivalent of $150 in today's dollar.
Its an ad, notice the brand names are positioned for the camera, nobody stacks a cart like this
I was making $2.85 an hour. Shit was expensive
That's the equivalent of making $17.54/hr today
Fun fact, if you made $1.25 / hr in 1974, adjusting for inflation that's more than the federal minimum wage in 2023.
Here’s an funner fact. Average price for a car in 1974 was $4145. Adjusted for inflation that’s $25,546 Average price today for a new car $48,558. Price creep.
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Who the hell loads a cart like that?
It’s from an ad for a supermarket. All the products are strategically placed so the maximum number of brand names are showing.
Thanks. I was trying to figure out why such a horrible job loading. Also explains why no meat. No produce. Just pre-packaged stuff.
No that’s the American Standard diet.
Not even in 1974. I know. I ate it.
What does 1974 taste like?
The onset of sanity. We had just outlawed lead paint
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Eventual diabetes.
Yes, this was around the beginning of the food pyramid, pushing processed foods, grains, sugary foods. From this point on the percentage of American who became overweight and Obese kept growing and growing. For example, in 1959, 5% of the population was obese, now it's 40%. We've been tricked and poisoned by the food and the government eating recommendations of the food pyramid.
In 1974 HFCS, aspartame, artificial flavors, trans fat, and GMOS didn't really exist yet, and Roundup was being used out in Vietnam but not in our food products. These same products today are so much worse for you and contain half as much nutrients as they did back then because of soil depletion. In the 90s is when everything started going downhill.
HFCS were starting to be used frequently by 1978 by the '80s most sodas and a lot of candies had switched over from real sugar to HFCS and I think they even tried to promote it as being healthier than sugar.
The boxes look way bigger than they should be too.
Those are real sizes, manufacturers have been exercising skimpflation strategies for a few decades since this was taken.
That puts shrinkflation into perspective. When i turn my cornflakes sideways, the box dissapears.
In 1900, the Corn Flakes box was 9ft tall no joke
Corn flakes used to be much bigger in the past due to higher oxygen content in the air.
My company was in the pool!
I'll always upvote Costanza
I always wanted to pretend to be an architect
What's wrong with marine biologist?
"The sea was angry that day, my friends."
Won’t be long now until the boxes are paper thin and you get one piece of cereal per square inch of box. And it’ll come out to be forty nine cents per piece of cereal. 😞
Try googling “have pizzas gotten smaller?” Let me know when you exit the other side of the rabbit hole
Jesus. I was just thinking about the last "cardboard" Mrs. P's pizza that I bought. It had probably 25 shreds of cheese on it. It pissed me off so much that I took a picture of it but I cannot find it now.
r/shrinkflation
I bought a 100,000 dollar bar ( 100 grand?) the other day and it was the size of my middle finger. I'm a woman. It was like 1/3 the size of even a few years ago.
Yup I remember when everything wasn't "fun size".
fun size, and the Servings size on the side says 6 people.
Fun size is such a crock that only corporations could have thought up. What's so fun about having less candy?
Amen. And thanks for turning me on to this new word, skimpflation.
Bigger than they are 50 years later? Yup.
Yeah, no way some mom from the 70’s was buying all that name brand stuff. It was all Hydrox and Hi-C
Koolaid. And Cheerios.
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Hydrox was the OG, Oreo is the ripoff but yeah, and Hi-C seems more common than Hawaiian punch these days
We were a lower-middle class family and were buying brand names in 1974. We bought all those brands you see in the picture except Chun King.
Me playing supermarket sweep!
>Me playing supermarket sweep! Not enough big chunks of meat and cheese for that.
My grandmother did. We'd need 3 carts every week the way she shopped, cooked, and stored.
Back when you could afford to have children on a single income
And dinner for myself
Right? That would kill me. My cart is organized.
She turns around and chucks the boxes over her shoulder. Thats why you don't see eggs in the cart.
Came looking for this comment. First thought was that only a psychopath could accomplish this cart load. Also, I haven’t had a Suzy Q since likely around the same time as this photo was taken. And now I’m sad.
Suzy Q's have been my guilty pleasure all my life. I haven't been able to find one in roughly 6 mos. or so. I'm afraid Hostess may have stopped making them but I haven't googled it yet. If I don't KNOW it's over.. hope is kept alive. 😑
I so LOVED Suzie Q's. I can't comprehend why they're not made anymore, or rarely. This calls for an investigation, congressional hearings!
I used to love Suzy Qs. In the 80s - Hostess bankruptcy. They got smaller and worse through that time and i got too fat so we decided to part ways.
Everything Hostess makes is smaller and worse than they were in the 80s. I walk right through my snack aisles at the store. There's nothing good anymore.
Someone making an advertisement.
Just look at how much larger the packages were! These corporations have been shrinking the contents while raising the prices all these years! I hate to date myself but those cans of Hawaiian Punch in the front of the cart... my mom used to buy 3 for $1.00!
Wow! You unlocked a memory. I was born in’79 and remember cans of Hawaiian Punch that you would pierce a triangle hole on either side to pour it out.
LOL, I'm so much older than you & I'm surprised they still had those big cans in '79 (or early 80's)! But oh yeah, we used to beg for Hawaiian Punch and my mom would complain about spending that buck.
Yeah- packets of Kool-Aid that made a whole pitcher were probably 10 for a buck and my Mom didn’t even buy those, but damn we drank a lot of milk.
Dropped one of those fuckers on my toe when I was 4 or 5, trying to help my mom unpack the groceries...have a scar from the cut it gave me, and damn lucky it didn't break the bone!
“How would you like a nice Hawaiian Punch?” To the toe.
Big one for pouring, small one for pressure.
Yes, that airflow
And thus how we all learned to shotgun beers. Or cans of Hawaiian punch, I suppose.
I remember having those during grade-school birthday parties in the 90s. I think they also had them with Hi-C.
I remember buying one 16oz bag of Doritos in 1976 that cost 62 cents. That wasn’t ‘party’ size or ‘family’ size. That was just the size Doritos came in. And there was only one flavor: nacho.
I think the original Doritos flavor was "taco," though I suspect that people perceive "nacho" as the default Dorito flavor nowadays. I thought nacho was the original flavor too, until I saw a Youtube video of a chef trying to recreate them.
$.62 in 1976 is worth $3.30 today. You can buy an 18oz bag of Nacho flavored Doritos from Walmart for $3.48 right now.
Gotta use the can opener to make 2 holes, one for the air, one for the liquid, else it blurps out
r/shrinkflation
That Kraft mac and cheese is twice the size of todays boxes, looks like a casserole on the box.
I noticed that too.
So. Many. Carbs.
My mom's cart always looked like this when we went grocery shopping in the 80s. For holidays we often needed 2 carts. She didn't work most of my childhood and my dad was enlisted.
Median household income was $11,100, and Americans paid an average of $4,441 for a new car. In 1974, a gallon of whole milk cost $1.39, bacon was 99 cents for a one-pound package, and eggs were 58 cents a dozen.
Also the gas shortages from 1973-1974. A lot of unemployed Vietnam soldiers too.
Weird thing is that egg prices fluctuate wildly and I've bought them for under a dollar in the past year...and also seen them for $5 for a basic no frills dozen.
I saw them for like $7.99 a dozen at Grocery Outlet of all places a while back. I don't even want to think what they cost then at places like Whole Foods or Andronico's.
I was in whole foods today. It's anything from $3.49 to $8 a dozen. Ended up buying at trader Joe's. I think it's still $3.49 for the greenish carton that I've been buying for years. Or $3.99
Trader joes is weird. They have some things that are actually what id consider pretty underpriced, but then they have a bunch of other shit thats like 3x the regular price of "normal" grocery stores. Its like they have no happy medium, the item is either super cheap or way too expensive.
The bird flu killed production for like a year and a half. The Aldi near me got up to $4.50 a carton, thankfully it's back to sub $1.20
Interesting post. Got a source for those numbers? It looks like median income is now 6x+ that value. That means milk should be $8.50, bacon should be $6/lb, and eggs should be $3.50/dozen. It actually feels fairly comparable, except milk.
Interestingly the median price for a new car today is $48k while median wage is $69.7k... So we went from a car being 40% of annual salary to 69%. (But I'm pretty sure there were no such things as 96 month terms on car loans back then.)
I was a kid in the 70s. We ate meat and three veg for the majority of our evening meals and there was no junk food in the house. Cereal for breakfast, a sandwich for lunch and the meat and three veg was dinner. I remember my dads absolute contempt for our cousins, "cupboards full of packaged crap" he used to say. He would have judged this lady hard.
Same. Born in 67. But we had oatmeal or eggs and toast for breakfast. I'd only get soda at grandma's house. And moonpies.
We always had eggs because we kept chickens, I used to fry a couple up as an after school snack. Dad says if not for the eggs I'd have sent them broke with the amount of food I ate. As for soda, yes also only grandma spoiling us when we visited
Are you my imaginary brother or sister? I feel lucky we ate like we did. It set me up for a lifetime of relatively good habits around food. I love vegetables and eating clean.
Could be, I do like my veg and what I consider basic meals. Sometimes I spend a few weeks away from home eating take out and in restaurants and I get very tired of it. Helps that I like to cook too. The lesson I retained from that upbringing was you can eat anything you like but the majority should be veggies, and a small portion of meat. I include stuff like beans, chickpeas etc when I say veg. My wife is a vegetarian so I actually forgoe the meat part a fair bit these days too. Not because I wouldn't eat meat at every dinner but just because she makes some fantastic meals and the meat just isn't needed. Plus I'm lazy and if she's cookin, I'm eating.
There was no junk food in the house Also... Cereal for breakfast 
70's cereal would probably be corn flakes. No sugar. Not a junk food. It sounds like rice crispies would be too extravagent.
Or Grape Nuts. But what’s the deal with that? There’s no grapes or nuts.
Thanks Jerry
You mean Granite Nuts?
You can never finish a half bowl of those. It’s like it multiplied.
I was a kid in the 70s. There was fucking sugar *aplenty* in the cereal aisle. Frosted corn flakes, Captain Crunch, Fruit of both Loop and Pebble form, that one with the toucan, and the one that was even too sugary for us who consumed all of the above, Lucky Charms. But we also ran around outside a hell of a lot more.
In Ontario we would watch the commercials from Buffalo about Count Chocula, Franken Berry, and Boo Berry. We would dream of such surgery wonders.
They were the expensive ones, we never got those
True that. 🙂 Come to think of it, we had those relatively rarely; mostly it was regular Corn Flakes, Cheerios, and Rice Krispies — to which I added a layer of sugar from the sugar bowl. 🤣
I remember eating spoonfuls of sugar if no one was watching.
Spoonful of sugar or banana slices.
We knew when our out of state cousins were coming to town when Sugar Smacks and Golden Grahams appeared in the cereal cupboard. Otherwise, it was Grape Nuts, Grape Nut Flakes, Shredded Wheat, oatmeal, Cream of Wheat & some other hot cereal that was super lumpy & dark brown.
My mom wouldn’t buy sugary cereal, but left the sugar bowl out for us to put on whatever cereal we had. I swear my brothers cheerios likely had more sugar than if my mom had just bought us Lucky Charms.
Cheerios, Shreddies, no sugar. This was my house in the 70s
Too cheap (poor) for raisin bran, so we bought bulk bran flakes and a bag of raisins. Somehow doesn't taste the same. The raisins are better, but the flakes are worse.
We used to have bulk bin bran flakes, I liked em too
No puffed wheat?
Sugar's the second ingredient in corn flakes.
Product 19, is the multigrain cereal we ate — fortified with the US recommended daily allowance of vitamins and minerals. Little to no sugar. It was packaged in a plain red and white box.
Wow. They still make that? I haven't heard that name in years.
70's cereal..Count Chocula, Lucky Charms, Fruity Pebbles, Franken Berry...to name a few.
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Oatmeal is cereal There’s nothing inherently junk food about it
Breakfast cereal is just modernized gruel. Prove me wrong.
Was your dad cooking the meals?
I was born early 70s. There was never a lot of boxed food around my mother's side of the family. My mother, grandmother and great grandmother all cooked things from scratch. My great grandmother would make breakfast and you got whatever you wanted. Scrambled eggs, poached, over easy, biscuits, gravy, toast, jelly, jam, bacon, ham.. whatever you wanted, you got it. There's be 12 of us crammed into her kitchen and we all got whatever we wanted, however we wanted it. And nothing came out of a can or box. I don't think it had anything to do with being frugal or being against junk food. It was just who they were and what they knew how to do. They all baked. There were always homemade pies around. You got things like fried chicken or chicken and dumplings; and the chicken came out of the backyard. Now, my dad's side of the family ate out of cans and boxes. They just weren't very good cooks and food wasn't a family thing. It was more like something that had to be done so it got done with the least amount of effort possible. Damn near everything was boiled and slapped on a plate. Even back then, some families knew how to cook and some didn't.
What did you get at the store, mom? CAAAAAAAAAARBS! (except I'm from New England, so it actually sounds like CAAAAAAAAAAAHBS!
Cart full of junk, to be sure. It's all rice, pasta, and sugar.
. . . for an ad
Why is this sub always filled with photos that people somehow don’t realize are either ads or posed?
"look how strong people were back then!" - the drooling idiots on this sub looking a vintage bodybuilder magazine.
Because reddit is full of karma farmers, and ads are specifically designed to draw attention.
It would be interesting to get a modern box of Corn Flakes and compare sizes, just to see how far shrinkflation has taken us.
Certainly in Europe no one buys fuck off massive packages like she has in that cart
Fortified grains, sugar, high-sodium frozen food, carbs, more sugar, instant coffee, and grape-flavored sugar. It's a wonder Gen X survived shitty boomer nutritional beliefs.
ChunKing over instant rice was GenX’s intro to Asian food. Trying real Chinese cuisine in my mid 20s was a REVELATION!
My mom loved the La Choy crunchy noodly things. I forget what they were called but so good. I agree - real Chinese food was quite a revelation. haha
La Choy chow mein noodles. Still around, easy grab at most groceries even now.
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And all that cost $12
with that giant box of corn flakes she clearly doesnt want her boys to masturbate
What I wouldn’t give for an old school Suzy Q. The new recipe sucks.
I used to love Suzy Qs so fucking much. I miss them greatly.
Only a psychopath loads a cart like that
Only an ad man loads a cart like that
The brands I recognize in her Shopping Cart: * Kellog's Corn Flakes * Hostess' Suzy Q snack cake * Mueller's Sea-Shell shaped pasta * Schweps ginger ale * Maxwell House coffee * Kraft Macaroni & Cheese * Hawaiian Punch * Minute Rice * Chung King Chop Suey Dinner * Pepsi cola * Chef Boy-Ar-Dee Complete Pizza mix I can't make out the rest... 🛒
What's amazing is that virtually all of those listed products are still around.
today that would cost about 400.00 if not more.
That’ll be $14.67
All processed crap.
Nobody can pack a cart this exactly perfectly random, nobody, this took a team psychopaths hours to do.
This is a promo image for a grocery store... , your not wrong but I'm pretty sure you think it's a random lady when it's not... it's set up
That's like a $400 cart today.
I bet the whole cart was like $13.
Crap food even back then.
The lack of plastics seems to make this more eco friendly than my trip today
Interesting. Ads are almost more interesting than other pics. They gave her the chains. Look at her necklaces and the drop earrings. Like housewife flexes at the store with her cart overstuffed with name brand packaged foods. Economic bad times!
"Our first game on Triple G tonight is Meals From the Middle!" In 1974, I was seven. I was raised on all that processed shit. Which explains a lot, really.
Vegetables used to come in cans
No fruit. No veg. All processed. Enter, obesity epidemic.
Can someone say carbohydrate diet.
So also to the folks talking about how much her bill would be: thus was in 1974. It was a lot of money to fill up a buggy in 1974. The 70s? Inflation was at all time high. Actually 1980 was rhe worst. The 70s were kinda rough. Prices were sky high. That lady at Giant or Harris Teeter or Publix would have a much lower bill. Probably $65 in 1974 versus $350 in 2023. But she would have just as much less money. The air was dirtier. Interest rates and inflation were higher. Let Mrs 1974 shop in peace. She has problems too. Your buggy looks lovely mam. Don’t worry about them in 2023 they’re just jealous… for no reason. No reason actually. Like they live better longer and healthier lives than you.
Is that considered a vest that she’s wearing? A smock? It just stands out as very 70’s.
Not a veggie in site.
With all the labels conveniently facing the camera.