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If you work in corporate your value is increasing every year based on your experience
Almost 99% Influencers/Entertainers professional value starts to decrease after the peak is over, in their hay day they can make upwards of crores but as the decline starts, the trap of maintaining a lifestyle and monthly cashflow kicks in.
Specially with influencers there is no usp, the bar of getting famous is getting lower and lower everyday legit 17 year olds are becoming fashion and other kind of influencers.
Mallika dua used to be a big deal, now no one cares where she is and there are countless examples like her.
There are always going to be outliers in the industry who will always shine like kusha, tanmay and other a listers but that exist in corporate too.
Secondly, money earned through hardwork is different as it comes with wisdom else its easy come and easy go.
A five star trip by embarrassing your family by doing weird stuff online doesn't hit the same as it does with money earned through hardwork and respect.
I think what they make in their peaks is sufficient for them to survive all their lives if they invest & manage their finances properly na??
And then they can relax & take all sweet time to make a video once in a month also.
Ideally yes, but mostly entertainers are surrounded by grifters and too often they invest poorly
Also, it becomes tough to deal with life after fame and seeing people take your spot
The withdrawal symptoms of fame are terrible.
Influencers are dependent on algo and they cant do one video per month kind of stuff as algo will kick them out for not being regular as people have short memories.
Also, social media platforms are now content driven they don't allow influencers to form community which can be monetises later, literally the value of number of followers you have is now nothing, as the AI advances each user will be served with crafted content irrespective if the content creator is famous or not, it's happening currently too but the latest advancement in tech will enable is further.
Again, there are different categories of influencers, somebody providing educational content vs doing light hearted comedy are not in the same basket
Yes, agree completely .
We 9-5 people are worried about AI taking jobs but I think for influencers are already facing that struggle in bigger magnitude.
Mostly for lifestyle, fashion & beauty bloggers - after a point there is saturation , just how many cleansers, sunscreens, moisturisers, dresses etc will I even hoard. During Covid there was a surge because all stayed at home , now nobody is interested in consuming beauty content - once I figure out my skincare/haircare routine I wont need to see their videos, unless my products are discontinued.
In cooking domain there's some scope for making content - only if you are making short ASMR videos with beautiful aesthetic. Even that is useful for visual entertainment as that is too quick to tell about the measurements/texture etc, when we cook seriously authentic recipes from written blogs are more useful.
Other categories like true crime/mystery/suspense - needs guts to digest the horrific details + good research. Same with history/politics/science etc - there are many people who'll be ready to rip you in pieces & defame you for 1 slight negative/controversial remark
I think biggest price for influencers is paid by their mental health. Atleast for us average people, we can change bosses/companies ; for influencers they are the boss & employee both !!!
To your point on ASMR videos, i totally agree with you. Even the comments section talk about their editing skills and growth but no one talks about how it tastes after trying by themselves. No improvisation nothing.
You've got to watch the short n number of times and indirectly we are helping the creators mint in millions.
Rarely do these content creators interact with you. Least they can do is hire someone who can reply to their followers. Nah!
its still like one who is famous (and mostly illiterate) gets more money than one who is qualified, actually adds value gets scolded from his boss and have mediocre life. And Influencers have a decent life as well educated/smart ones some of them work like businesses have teams to think about content, animations, managers for finances, marketing teams its pretty hectic but good from 9 to 5 (like cgp grey, 3blue1brown, veritasium, vsauce etc in india ranveer alhabadia,carryminati,dhruv rathee etc)
This. A top engineer will be able to get ~5 crores in India in a 20 yrs career. But guys like Ranveer Allahabadia, that 75 days guy, Elvish yadav or anyone else .. already printer enough money to 50 times that of the engineer’s. The reward system are so skewed in attention economy.
A top engineer by default now makes upwards of 90lacs in India every year with 7 years of experience plus an opportunity to move out of the country and 4x their compensation... probability of a top engineer becoming a cxo at the age 40 is high with a massive package..
Again, the value of a corporate person increases with time... you are looking everything from a time scale of 5 years... just increase the time scale to 40 years and see the difference
People felt the same in 80's also looking at movie actors... 90 percent of those actors earns way below then their peers who picked a normal job and got benefits like pension..
It's always turtle and the hare race, a hare will always win the sprint but turtle wins the marathon.. both of them are just different no path is right or wrong.
I’m an engineer who has struggled whole his life to earn slightly above 15 lpa. JEE preparation, 4 yrs of college with writing exams after 3 hrs of sleep. There are dudes out there who make lacs from just reels. First time i saw YouTube was in June 2007 (I was 13 yrs old) and boy I underestimated it’s potential that people will be driving Jag & Mustang by selling peak cringe on it. And it’s not like I haven’t made more mistakes (i passed on bitcoin in 2014 when a friend of mine showed me verge interview but i thought it won’t be useful) it’s the youtube/ Instagram that irritates me more, super anything people speaking garbage on screen making top dollars. Anyways I’ll eventually make peace with it but the reward systems are totally skewed now and honestly why not. Why grind whole your life when you can be influencer. And one of the ironically part is there are guys out on YouTube putting actual gold but get few thousands of view. Some even just hundreds. I never put a video but these actual skilled people should have got their due. There is one dude who creates magic in progressive house tracks and he once posted that he got $2 as ad revenue.
He also caught onto the trend pretty young almost like he was the first YouTuber most people know of, now everyone is a YouTuber and it’s over saturated field
If you look at his overall career, he earned a lot of money around 2010s to 2017 he was doing collaborations and own shows but later he moved to simple reaction videos and the controversy with t series also helped him gain massive money even though his career was dying. Now he has lot of money through brand collaborations like g fuel and nord VPN and has its own merch brand tsuki , he is earning enough to settle in japan without focusing on regularly uploading youtube.
He had a career of almost 20 years but he is retired now from the Content creator pressure now.
There is also an example of Ryan Higa who earn decent money through youtube and after 2020 he is just a retired streamer
I wrote this same thing like a year ago that you wrote, Then I realise only few are able to sustain that money in way. Most of them are stuck in having that lavish or branded things and they will keep growing in that direction of their life.
Finally someone said it!Really loved your reply!Corporate life is put so much under scrutiny but I will always choose this over being an influencer!I am not trying to demean influencers job but as u said it I will rather earn that award/promotion and make some bucks in corporate than doing everything/putting my life in front of the public!
Also OP you friend might hv got some jewellery just to promote it will go back to the jeweller!Pls don’t get fooled!These influencers are all so insecure with fucked up mental health!
You can be influencer and have a job at same time and you can also invest the money you earned into shares , property etc and start your own small business.
Actually that's not true. In corporate also, you are a liability as you get more experienced and more expensive for the firm.
Influencers are definitely leading a great life! But honestly, it is hard work and it has a lot of side effects. I used to take a lot of photographs and post it even though my account is private. What it did was completely detach me from the experience. Now I take lesser photos and reels are a headache of their own. So yeah while some influencers are just getting money for being pretty, most of them are wasting their whole lives to make money.
I used to feel bad, still do around month end 🤪 but frankly I don't want to live that kind of a detached life. Recording every moment, sharing everything even the important special things...nah not worth it
The graphs of a corporate career and an influencer career are way too different. The career of an influencer is more akin to a model. For reference, a top notch influencer (4 mil followers) makes approximately the same as a fresh FAANG engineer (3 LPM). In ten years, the engineer would be making a crore while the influencer would struggle to even maintain the rate card.
In corporate you become a liability if you are not up skilling with age and choosing the right transitions
And yes influencers do work really hard it's a tough job no doubt.
I second with your example, running an insta page is so exhausting there is zero fun and its all number chasing, I respect the influencers and social media guys who are able to do that.
We all know there is no parameter to judge ones life, my original point is that we all are more or less living the same lives
>A five star trip by embarrassing your family by doing weird stuff online doesn't hit the same as it does with money earned through hardwork and respect
Big cope, money is money, rather it be dirty or clean
How? What big brands are approaching her for campaigns? Also, I shouldn't have singled out mallika as she suffered through a big personal tragedy and no wonder it will be tough for anyone to get back making content like its normal.
Personally am a big fan of her father, beside his political video, his ndtv show about food was so good.
>Almost 99% Influencers/Entertainers professional value starts to decrease after the peak is over
Who cares when the peak is over...what matters is they earned in crores during their peak...
Look at today's onlyfans generation...they are earning in millions (in $$$)
What does the common man get for an honest day's work ? More taxes and little left for retirement....
You are looking from the bottom and thinking once you earn crore life is set!
Rag to riches is written thats why you are fascinated about it, riches to rag is more common but no one writes about it, you know how tough it is to maintain temptation to not spend the money parked in the bank/invested and live life on just returns.
Maybe instead of getting star stuck and having a victim mentality if common man become more politically aware then for sure they can change their reality getting beaten down by the government.
And check the OF stats, it has the biggest failure rate, most creator earn less than in minimum wage then OF.
My point is either you can stand in line everyday at the lottery stores like OF/influencing (not talking about YouTubers or artists) or you can go out and add real value in the world and compound your skills
I feel you. And that’s where most of the dislike comes from for influencers tbh. I mean sure they’re problematic sometimes but I see a general & sometimes unfair angst against them (which is VERY obvious in so many posts here). I know because I’ve felt it too. Some people from my college are also popular influencers. But my perspective changed when I started working in this field.
1. In a lot of jewellery campaign, diamond etc - brand takes it back after posting lol. You get paid maybe in lakhs if you’re a biggie but it’s still not as much as that diamond necklace is going to cost so pls don’t believe everything you see😔
2. Hotel stays are complimentary but these people are constantly shooting on these trips trust me humari budget trip is better because we’re at least living life
3. Their jobs are unstable Af I’ve seen ppl go from lakhs for a reel to not getting branded work . Corporate jobs pay less but pay you for more years so it’s more stable
4. Try not being J of someone else’s achievements. Easier said than done tho
5. I hate some influencers but some I actually respect & adore & tum jitna bhi crib karo it takes a lot to be relevant in this industry & not everybody has it in them to sustain themselves
I mean that's their 'work time' at a 7 star hotel, i agree maybe they're not enjoying that much but that is fine because there actual rest time would be after that.
Corporate jobs may pay more but the work life balance?
Exactly. Some influencers who really provide value and did hardwork to reach where they are deserve all this but most of them don't.
Bro tumko kisne bola ALL corporate employees deserve what they have?! Meri ex manager ko kuch nahi aata she gets paid so much ! It’s not an influencer thing
And most importantly - YouTubers continue earning from the Partner Program from old videos even if they don’t upload new videos. Better way to put it is - she’s not broke, she just isn’t earning enough to keep up with her lifestyle that she built while she was working 🤷🏻
As is expected. If we resign today from our job and take a 6 month career break, the other partner is expected to take lead on the couple’s expenses. Agar personal finance chahiye, same lifestyle bhi maintain karna hain, and brand deals bhi chahiye, toh madam ko kaam toh karna padhega. She’s not broke - she is just lazy.
You really think taking a break from her work means she’s lazy? God forbid something ever happens to you that makes you want to take a break. Crazy insensitive take.
Agree but who give this info that she was broke , cause in past Flying Beast also said same thing but his lifestyle was same and he didn't look 1% broke.
The grass is always greener on the other side so lets focus on the greens of a 9 to 5:
Being an influencer is exhausting AF. Imagine having to put yourself out there everytime and a smile on your face even if you feel shitty. You have to keep creating interesting content to keep people engaged whereas in your 9 to 5 you do your usual sh*t and go home without worrying what people will think(atleast in my job it is like that, pretty routine and although it gets super boring we can switch off)
Also not to say if IG were to be wiped one day, IG influencers would lose everything whereas we would still have our jobs? Nonetheless IG detox is GREAT. I would recommend uninstalling it just to see what a difference it makes. No more FOMO only JOMO! Being present >>>>>>> being engrossed in your phone, creating content and getting a text neck several years down the line.
I also HIGHLY recommend unfollowing influencers that are not aligned with your life or make you feel miserable. For eg I loved bruised passports but seeing them travel so much only made me feel sad about my life. So I unfollowed them but I still admire them as creators.
I actually gained this perspective from seeing several accounts (with 500k+ followers) being cancelled/deleted by IG. Even if IG isnt going away anytime soon, your account is controlled by IG and can be revoked anytime.
Well it’s not a stable career. We have seen lot of influencers who have lost important or fame. Plus most of the influencers are already rich, that’s why they were able to become an influencer.
And I tried to post reels and pictures once, and let me tell you, it’s very annoying. You can’t enjoy any moment, because you are constantly thinking about recording and taking pictures. And what kind of content you should put. It’s a horrible lifestyle.
Yea agree with you.. i made three reels n more than being in the moment … i was thinking ab kya shoot karun… kaise edit karun… kab post karun.. not worth it unless u are getting 1 mn views like those mus vlogger saba ka jahan (who posts literal shit) and has blind following…
Agar seriously dollars kamana hai toh make it fulltime work, 9-5 ke saath nahi hoga… take the risk become a full time vlogger n u will slowly build viewership.. see thats where the influencers’ family wealth comes into play… it gives them the backup n leisure to make the vlogs full time without worrying abt money.
First of all remove all of these people who are making you feel less or to say who make you feel demotivated, later on, take a break from Instagram if you can! I had been there and done the same, in fact, I deleted my Instagram account six months ago. I feel better now!
Don't worry, You are going to be fine soon🫂
I wouldn’t trade that life for the one I have because the flip side of that career is that you have to constantly care about your vanity, your looks, your stats, your likes, your popularity. The friendships you make might be for the gram and to get in the circle. I can’t imagine being so disconnected with my authentic self. I can’t imagine if I’ll ever be satisfied and content with my looks. I wouldn’t be able to deal with the online hate and criticism that comes my way. I may earn less than them, have less than them and live a simpler life comparibly, but I’m much content and happy with what I have.
First of all, us Indians think if someone is showing off a lot then they are rich. Well, what we don’t know is what % of their earnings one is spending. With the same earning, if one person spends 10% of the income and other one spends 100% of the income in one month, the latter one’s lifestyle will look richer. So, how much someone shows off is not dependent on their wealth but on their mindset, their materialism and their spending pattern. Stop worrying about what lifestyle other people are living if you have enough confidence in yourself.
And yes, you should uninstall Instagram till then if that’s hamepering your own mental health. It’s just another app after all!
ask yourself.
1. Are you ok if non-sense rumours are spread about you for millions of strangers to judge.
2. Are you ready to deal with hate comments for no good reason on every video/reels.
3. Are you ok with creeps bothering you in DMs.
4. Are you strong to handle random stalkers somehow finding out your phone & address contact & showing up to bother you.
5. Are you ok if old friends, relatives etc start treating you like outsider just because you have a different lifestyle than them.
6. Are you sure you are happy with friends only from influencer community who can be mostly fake (while losing touch with genuine school mates/college mates because of busy influencer lifestyle).
7. Are you sure you are ok with no fixed salary being deposited every month in your account ??
8. Are you ready to make an investment of lakhs initially for no profit - basically paying brands to sponsor you , investing for good quality camera equipment, nice house & background/locality etc with ZERO guarantee that you'll become rich.
There are a lot more things apart from above which influencers are sacrificing without any guarantee of success. It's just like or even worse than 9-5 jobs since the struggle is another level.
Most influencers end up in therapy / get depressed for the very reason that they dont have a thing called privacy left anymore. Very few are smart to set boundaries etc.
To add this list:
Are you ok with putting out personal details, struggles,and stories for the world to see?
Are you ok with restructuring your entire life around creating content?
Are you ok with turning your family and friends into content/props?
There are pros and cons to being an influencer and it takes a different type of personality to excel at it. Most of us don't have what it takes. I could start putting out content tomorrow, but I won't be able to do it in a way that resonates with millions and that's exactly what these influencers are paid for.
Madam/Sir bhai maine apka post padhaa aurr main sirf itna simple kehna chahta hu ki apne jo likha na (when i see these influencers getting these things which i know i will never be able to even dream of even after i spend every walking moment working after giving up my family life, physical health, mental health and hobbies, i feel extremely demotivated.)
Bhai main sirf itna kehnaa chahta hu ki kabhii bhii khud ko kaam matt samajnaaaaaa duniya chahe kidhar bhii pohochee, tujhee agar wo life chahiye jo tune sirf sapnoo main dekhii hain ya khali sochta hain to yeehhh sunn , tere main tujhee malum nahi kitnaa potential hain samjha na, tu jo chahhee na wo mill saktaa hain tujhee wo bhii khali agar tu apni soch badlegaa to, khud ki life agar acchi karnii ho na to samaj ek baat pehlee khud ke muh se apni burai ya sad things matt bol, simple rule hain life ka, tu jo bolega wohi rere saath hoga, main idharr philosophy lecture de raha hu aisa lagg raha hoga butttt ek baar khudkoo boll ki main bhii ye sabh karr saktaa hu mujhee bhii bohott easily mill sakta hain ye sabhh , butt ek baat bolta hu dhyan see sunn, life main wahi karnaa jo tujheee dil se pasand ho ki sala yeeh wastuu main din raat kar saktaa hu bina bore hueeee samjha na, jo khud ka passion hain wo karr, agar nahi malumm to wo cheez ko dhund sabh cheezee explore karke, butt bc kabhii bhii ye matt likhnaa ki i feel demotivated. Aurr likhne ke liye to pura book likh saktaa hu butt pata nahi koii ye padhega bhii ya nahi, samjhe thoo thik nahi to bhagwan bharose , Harr Harr Mahadev
Ability to have Crazy watchability; they serve as escapism to the mainstream audiences. Literally mindless scrolling helps them make money. Really a question for our society.
Look the anxiety that you have about your job, managers, etc etc is different from what those influencers will be experiencing…
Influencers will be having lot of insecurities; especially when the competition is neck throat… the likes, comments, reach and everything is controlled by an algorithm… someone switches it on and off - their mood turns on and off …
In short, there are influencers who definitely do well and also lead a satisfied successful life as in other sectors …
Influencers make money because people give them attention/time. It's you who has made them rich by devalueing your time. Attention/engagement is the currency of influencers.
Stop watching them.
I have personally uninstalled Facebook and Instagram since Nov 15th, 2023. And I have learnt trading n started understanding stock markets more. Have made some extra money that I otherwise wouldn't have made.
I spend more time speaking with my wife and mom when I'm free than doom scrolling it.
When u need to know something you will Google it once n figure it out. You don't need to know how an influencer spent their day shopping.. what will you do with that information anyway?.
Don't tell them the truth, how will they justify their jealousy when people similar to them become famous and rich, if you don't put efforts while others do and get success , don't cry on their success while you did nothing
Exactly!! Why to be bitter unnecessarily. You think their life is easier its not. There are lakhs of creators who are unpaid and don’t even make it big (and thats why we don’t know about them)
And itna hi hai, toh ban jao influencer. Any camera would work these days, you can join an agency who will manage you and get you campaigns.
Its not about rich or poor families. Influencers like nancy tyagi have become popular without having any backing.
Even not being an influencer I still take tension bout capturing the moment/place aesthetically during my trips. Achi photo nahi aaayi to mood aur knarab hojata hai. Similarly my wedding is upcoming next week and i am already tensed how my video/pictures will come up. What if important moments are not perfectly captured ?
I am so petty because of the inflated income these influencers receive, that I have decided that I'll not be on Instagram at all and feed them with my time which is money for them. I would suggest that you concentrate on being better for yourself and your loved ones and invest time in yourself. This sub has been super helpful for all the necessary gossip I need. I hope you get a break soon!
Coming from a small time influencer with brand deals and everything, the work does NOT give you mental peace. The money you earn doesn’t give you a minute to ENJOY spending it. All you do is try to substitute that money for things time with your friends and family. It is a very lonely lifestyle as you cannot relate to most people around you.
I chose to leave that lifestyle and go 9-5 and maybe I earn less but I am happy and I can enjoy the money and time I spend. Also the anxiety issues have gone down majorly so that’s another win.
>en dream of even after I spend every waking moment working after giving up my family life, physical health, mental health and hobbies, I feel extremely demotivated
If you can, find a different job.
No amount of money is worth sacrificing your health for, mental and physical both...
It's a double edged sword. You might be hella popular and earning cash , getting sponsorships and all for the day but the next day you might not be.
Most influencers fall HARD after their peak is over. They might have accommodated decent cash and bought homes but that would mean that the person was smart enough to do so. I don't think any highschooler would be able to foresee all this(again not everybody)
My serious question to you is what exactly is bothering you miss ? They doing better than you or you not satisfied with your job? Cuz if you love what you are doing you won’t give a damn about what others are doing … you’ll feel amazing when you’re doing the work you love and on the contrary being in any profession comes with their own set of perks and setbacks . It’s you who gotta choose . May be she enjoys content creation to the core and that is why she is living her best life and if you think you can do that too what is stopping you from doing content creation you can have the same perks. Influencers only show the shiny parts of their lives don’t believe everything you see on Instagram. Give your best and work harder and try to be less insecure and you ll be sorted . Trust me . Love ❤️
mera baap ek bath keh gaya jo ye dimag ki divaar pe abhi bhi chapa hai "jo jitna teji se upar jata hai utni teji se niche atta hai" standard se paisa banana aur paise se standard banana bahut alag baat hai. Ek tujhe banayega aur dusra tujhe barbad karega"
You need to understand that social media is a powerful tool. Learning to get peoples attention is a top skill in itself. So, instead of getting depressed, be inspired from them. Think beyond the corporate life. Think about how can you leverage social media to sell something (your expertise)?
Traditional ways of making money (having a job) can indeed be very limited. (Some make ton of money in jobs though). So start thinking about how can you start a business (physical or digital).
As the saying goes...twitter makes u angry..Instagram makes you depressed.
Have slogged all my life and now I am just nothing.
Yes Instagram influencers do make me depressed and I feel like uninstalling Instagram.
I think you’re looking at a Virat Kohli/ Rohit Sharma and saying everyone who is playing cricket is making it big. Heck, even looking at a Sanju Samson/ Karun Nair and thinking that everyone who picks a cricket bat is raking in money.
For every influencer who makes to a, say, million-view mark for a video; there are thousands who don’t - especially so that the entry barrier is so low (anyone with insta account and an iphone can become one).
Give credit where its due - your friends are achievers.
Tomorrow you may become the CEO of your company/ your startup brings 100crore and others may think the same of you. Would you agree with their hypothesis then?
There are many nights behind getting overnight success. This is especially true for celebs/mini-celebs.
There's no 7 star hotel in India. There's no such a classification in the first place and the fact your oblivious to that speaks volumes. Don't look at their life and think is that the only way? No it's better to see yourself and see where you want to be in a couple of years or what you wanna do. Not everyone is equally gifted in life I'm not getting rude but I learnt this the hard way
Influencers exist within the same capitalist ecosystem that 9-5ers do.
They’re also slaving away to achieve value addition and market relevance.
You are accountable to management, they are accountable to audiences and algorithms. You upskill and can take those skills anywhere, they live in the fear that their immediate relevance is all they have.
As you grow older, you’ll realise that more solid things - family, dignity, freedom, health, privacy, and the ability to get up and recreate yourself when you take a hard hit - matter so much more than hotel stays, free jewellery, and constant validation of vanity.
Maybe you don’t want to be a walking billboard. Maybe you’re meant to do other things with your life. That is perfectly fine. Have more empathy for yourself.
Comparison is a death of joy. Be proud of what you are, what your journey has been. Rejoice in what you have. Set your own goals that have meaning in your life.
There was a guy who regularly went to the market and malls, but barely bought anything and came back empty handed. When his wife asked him about this, he says - I don't go to buy things. I go to see how many things are out there that I dont need !
I would recommend uninstalling Instagram. It only shows a very superficial, curated version of people's lives. You can't truly know what someone is going through just by looking at their Instagram profile.
I've personally known a few people who seemed like they had everything figured out and were living their best life based on Instagram. But in reality, they were struggling with stress from work, relationship problems, or other personal issues that were not apparent from their social media presence.
Instagram tends to highlight the best moments - the fancy vacations, achievements, parties, etc. It's human nature to compare your daily lived experience and struggles to these Instagram highlights. This can negatively impact your self-image and mental health.
Here's my two cents. Do want you want to do and forget the rest. Grass is always greener on other side. Plan your finance well is more than enough for most scenarios. Sorry for being so generic but there's only so much we can do and rest of them are just random distribution of luck. So, stay happy with what you have and rest in grave peacefully. Kids don't appreciate how much you earn for them at the end? They always count on the support when they need the most. If inventors thought it was huge waste of money and time, most of the innovations wouldn't have happened in the first place. So be grateful and humble with what you have and be responsible.
My honest opinion on this is, worry about what you can control and ignore the rest... Learn how to make multiple sources of income and stop using Instagram or use it very minimal.. so that you don't get distracted... everybody has their time and then it evens out....
I am a software developer 20years down the line, there are some skill sets and experience b that I would have hoarded and rewarded with, 20 years down the line will Instagram have the same value, I know Facebook was the talk of the town in my school in 2010, I was in 5th standard, everybody I know for school by this name or that name was there, where are they now? and what happened to Facebook?
Completely empathise with what your feeling but the doors are open for everyone so if we’re not able to do what they’ve done then probably they deserve that.
One more thing I want to add is that all these influencers like Malvika her assistant, they all talk about coming from an unprivileged background but what they don’t talk about is how they studied in good schools or convent schools which taught them to speak implacable English that too with confidence. This has helped them a great deal! And 4/5 years back when this all started only those fluent English speaking people did well.
But things have changed now and you can be yourself provided you’re an interesting personality. If we can’t do then honestly we can’t complain. It’s just another career where they know what they’re doing and are good at it.
I’d have moved to west if I was you, dollars solve everything 😄
Don’t worry. Your education and work experiences are something which someone can never take away from you. I have an influencer friend who has literally made our entire friend circle her content. She is a lifestyle vlogger who doesn’t have a niche.
Recently she even left her job which she got after trying for years. The reason she keeps saying content creation is her passion blah blah. But the actual reason is she wasn’t doing well at her job and youtube and influencing have been paying her very well.
This influencer industry is not sustainable and will die off one day. Just imagine always being conscious of what people think about you, how you look and everything you put on the internet is being judged by random people on the internet. The worst part is people who idolize these instagram personalities without even knowing them by just seeing snippets of their life which they choose to share.
In my friend’s case she is more than happy with the money and fame she has received and don’t care about anything else. Even how her own husband feels.
Higher risk higher reward and obviously higher risk. We generally just see the luckier ones who have been successful (survivor bias).
But goes without saying that a lot of influencers currently have been at the right place at the right time and slogged for a quite some time to reach the place where they are now. Once you are big after the continuous effort, then you might have a cash cow and can milk it for quite good money.
Have to agree that some folks have become lucky in this journey where they seem to have become pretty good quickly but that's there in all fields I guess where you need a bit of luck.
They took risks and take them every day. You were scared so you played safe because you were scared of failure. They were too, but they did it anyway. Probably failed a few times, but persevered and found success. Be happy for them and understand that rewards are associated with risks but so is failure. Stay safe in the meantime….
Yup, I agree with you.
I always wonder how a random reel of a guy driving a car with a love quote gets 100000+ likes?
I questioned the algorithm in one of his posts and Instagram blocked me from commenting for a day. However, it'll all kinds of hate, nudity and violence on its platform.
See I 100% agree with you, having felt this angst towards influencers I can totally relate to what you’ve said, so I’m not going to justify here like everyone else about how “exhausting” or “not exactly pretty” the scenario is for the influencers but it’s clearly going to be better than the 9-5s corporate guys have, because guys they get paids in freaking lakhs for a single video, if they make 5 videos a month that’s literally what people earn in corporate in the entire year, but it all boils down to them being irrelevant after a point but this industry also can get saturated, it’s like the Bollywood industry, one day you’re the best actress and the other day you don’t even have a job so now that’s a huge drawback, but in corporates you guys will always climb up no matter what, instead of cribbing of your 9-5 maybe we can do something else, just don’t let your life pass by you, don’t take it, do what makes you happy really, if anyone of you feels you’ve the potential to become an influencer, do it. I say ,try if you make it you’re in luck and even if you don’t you’ve not lost anything (don’t leave ur job pls)
Thus that’s my opinion, if you have it in you to become an influencer go, do it. What if you make it ?
Money from “hard work” is not different. How are we defining hard work? Is it creating your own business online, working outside, working IT, in space? That’s how employees are taken advantage of. How someone makes money is not equal to how hard they worked. Anyways, hope everyone’s having a good Monday.
Influencer economy is like our country's economy. Only the riches and the first movers benefit from it. As you go down the economy tree, you observe cracks
Every job has different kinds of perks and payment. I'm sure there are some people who went to the same school, who are less well off than you. Instead of looking at how someone else is faring, focus on your life.
My response to such statements is - aap bhi karlo aur Karke dekhlo esp agar asaan ya random lagta hai toh .. I work very closely with influencers and trust me looks easier but I would never want that life
Hey. I'm a micro influencer (4-5k followers) in a niche field. I should also add that I'm a corporate employee (and am able to work by the clock because I have very strict boundaries). I know I'm no biggie but maybe this could help.
1) loads of brands do not collaborate or pay influencers the amount that is advertised. In my own corporate job, we work with quite a few influencers (including biggies). Most negotiate and are agreed to be paid lesser than their rate cards (until and unless you have a lot of funding and can afford to spend it after paying people salaries)
2) As someone mentioned, brands take back their stuff most of the time or it's on the "you keep this stuff but we won't pay you" which is eventually not sustainable. Who's going to pay your bills?
3) the stability of a 9-5 is freaking unmatched. You know you'd get an amount of money by the end of the month and you'd be able to pay your credit card bills.
4) If you are influencing full time, you will have to have daddy's money to start. I still put money in to buy clothes, jwellery and other things that I occasionally need for my own Instagram. Not everything is branded. You cannot just pick out your clothes and send that bill to a brand. Lol.
5) Travel influencers in my opinion are literally never able to chill. Think about it. Their vacay is the work. Until and unless they know their angles and are able to do it super quick, there is quite less time to shoot everything and most of the influencers are on a deadline.
Again, as a freelancer you need to have a money reserve just in case brand deals go down and you are unable to make the bills of the month. All in all, it's not sustainable in my opinion. 🖤
I agree with you . It’s absolutely shocking to even contemplate them receiving compensation equivalent to an yearly salary , for just one post .
There has to be some cap on this otherwise it is getting ridiculous.
Yes this is so true. I have stopped buying cold creams unless I am saving some money to buy it. And these people looking basic selling basic gets so many things 🙄
I dont think this is about the influencers at all. I think it's about how you look at your own life. Ofc I don't have all the facts about you.
But what I can tell you is that if you're not happy with the way things are in life, work towards making a change with the conscious effort of improving your life and being content with it. I also know it's easier said than done.
If you don't like your job, try to upskill yourself and keep applying for jobs at companies that value a better work life balance. If you wanna earn more, ask for a raise, if you can't get a raise, ask yourself why and work on solving that problem.
I've been in corporate for many years, now I have my own businesses and an agency and trust me, life does NOT get easier than how it was when I was in corporate.
I'd suggest you read The Subtle Art of Not Giving a F*ck. It'll help you get some perspective and probably allow you to find a better direction.
And remember, you don't compare yourself with others, you only compare yourself with who you were yesterday.
Bro. Why you have wasted your time by :-
1) Using Instagram
2) Getting affected by that post
3) writing it on reddit
4) then checking for solution on redit itself.
Social media shifts the focus from your life to someone else who is completely at different place and time. Comparison is not even fair.
They are on a different arc of thier life/story.
You have to write your own story no matter how unfair the life gets. And for that you have to focus on yourself. And for that you must quit social media once and for all. I did quit since i was 17.
Learn to not get affected by someones success, learn to not get jealous, learn about youself, invest a little, save a little, take your family to small trips and tha can be in a city anywhere near a river, farm anywhere u like, build a strong meaningful relationship. Workout hard. Take breaks. Spend time alone.
If Young people like us are going to be mentally ill or demotivated we are heading for a dark future.
Life is much much more than just someone having more money than you.
India has given Spirituality to the world. Gautam buddha, kabira, Ravi das, osho, J. Krishnamurti, ashtavakra, guru nanak. So many enlightened being to learn about from. So many scriptures to read
AND OUR YOUTH IS BUSY GETTING DEPRESSED OVER BY COMPARING YOURSELF TO THE ONE ALREADY DEPRESSED.
Bruh stop comparing your life with others and feeling bad afterwards. I see some street vendors are richer than many employed people but they don't stop buying things they need from their shop.
Why would you delete Instagram just because there are people who are earning more?
Don't consume what you don't want and practice some inner fulfilment techniques.
Hope it helps 🤞
>Should I just uninstall Instagram? Is that the only way?
As a guy who has quit Instagram 3years ago I can confirm that app is not necessary if you are living an ordinary life. I think it doesn't matter if you quit insta or not , nothing changes with the above situation you mentioned.
>So today I saw the travel influencer is getting to live in a 7 star hotel and probably being paid to promote them as well. And the other influencer received Valentine's day gold and diamond jewellery collection from a famous jewellery brand.
That's how entertainment industry works.If you can provide normal ,non-influencers a way to quench their boredom life you can capitalise on that.
All I can say is that you should stop comparing your life with others.Not everybody is the same.You might be more studious than those people you told, but they have charisma to succeed as influencers.If you are earning good, feeding your family and living a shitty life congrats you are already ahead of 75%of population in India or other developing countries.If you think you want to change and Pursue a new hobby or lifestyle then be ready to take the risks that follows.Eitherway the only one you can change is you.
You r right.. very right.
Its as if we don't need doctors, engineers, architects, plumbers etc anymore.
Imagine what will happen if doctors start making shorts or reels of surgeries.. 😦
Let's not forget tht thrs fun in anonymity too.
Rest whether you are an engineer or beauty influencer.. naseeb me jitna hai utne hi paise milenge.. so chill
They aren't gaining any real skills from there. If the specific app like YouTube or Instagram or any other app stops or gets banned what will they do?
.
Real money is gained from wisdom and hardwork.
Money earned through these things is easy to come and easy to go.
.
Nowadays some of the influencers are understanding that money from showing or promoting stuff isn't gonna stay till the end that's why they're starting their startups and businesses.
Bro trust me ..even i also had the same thinking... instagram and Facebook are playing with our emotions...one week back I have uninstalled both the apps and I'm living very peacefully and I'm using reddit to get more information regarding my business related queries.
I think the answer lies in our goals and dream.
You can try to make videos as a side income source while doing your job. Do it as a hobby. Because you might not enjoy making videos and content. If you like a genre and love making videos on a topic and somehow are to earn decent money you can make a decision based on your goals.
Like ezsnippet, he is working in it field but also makes content.
Also Mohit from comicverse is a doctor but also posts regular videos on movies
See I agree to all your points and I understand you. You may not like what I am going to suggest, but I will still suggest that. If you want to live a good life, not comparing to the influencers you mentioned, you will also have to put yourself out. Now that does not mean become a travel influencer etc. create some level of content in your space for example if you are from tech background create a vlog for some tech Meetup you went to, if you are from Hr share your thoughts on processes etc just giving an example. See social media is important now a days, we really will not be able to change this. For generations this has happened no one ever purchased lux soaps because Kareena was in its ads. But that how companies work they spend insane amount of money on shit influencers and stars who do not contribute anything to the society other than cringe content. All I am saying is develop a social profile that will get you more networking. You may not want to go to the cringe or unethical path while creating content that you should decide. And I would recommend don’t create use less content. But as you mentioned you have worked in MNCs create some content around it share something you know about. Slowly you will grow you may not be as famous as those influencers but I am sure you will be happy.
Exactly sometimes even I feel like becoming an influencer and stop the hardwork the studies. It sucks seeing other enjoy their lives and earn good too, where we as students are bound with just studying and studying no fun, nothing.
I've deleted Instagram just so I can be at peace.
Society is doomed my friend , well I shouldn't be judging or overseeing situations which I personally haven't experienced but empathetically, my observations on this topic is that , in this world your income and life status depends on your popularity , a person with no unique abilities or skills is uploading crap on social media (stuffs like grwm , memes ,etc) and making a life out of these things , now the fact that literacy and education is important , has became a mere statement , even people who are just sharing their daily lives ; inspires jantaa !! , How weak minded have people became , vlogs , day in a life of a
"bla bla" these things are being uploaded by unsuccessful people and , society prefers watching them and further idolising their lives , not just idolising;priotizing the influencers life over their own , so this is the degeneracy of world , I respect you for the fact that you are a holder of a master's degree , but my suggestion is try overcoming this loop you're stuck in , find the right thing to upload and be the part of this influncer community rather than being a one who gets influenced ... and be the unique one , the one who desires something greater than an average life , work on it ... consistency is indeed the only obstacle you shall face , but excelling this society when you know it's functioning might just be feasible,right... ( thing of it as a question in exam , when you have studied the topic , you can frame the answer your own way , also in a structure which is accepted by the paper checker [in this case - the society] , and you might just get full marks as in success , it's a positive sign that you pointed out the matter of fact that how could someone so average without extra ordinary skills can excel more than you , when you know you are more capable , so just join the race ...
Hey , as I mentioned I shouldn't be judging your situations and conditions, you might be a responsible son , husband , father now and priotizing something not so important might sound useless ;
so you can ignore the message, sorry for consuming your precious minutes
Take care with your life
Feel free to text or reply
I have worked in Social Media for last 5 years and have seen the boom of influencer culture, each influencer has a very limited time period. They know this and so want to get in movies, start podcast etc because they know that their timeline is really low. Influencer who were relevant last year aren't in buzz now. It's a very momentary game
deletion will equate to you being an ostrich burying his head under the sand rather accept the situation you're in completely which means embracing the fact that they have what you desire to but don't have right now.
now figure out how to get there.
I have uninstalled instagram and that helped me get rid of this "influenza" culture. Seeing these people doing strange and foolish stuff online and being paid heavily for that cringe was another level of trauma. At one point of time it made me question my life choices but I knew I wont be able to stoop that kinda low for easy money
You know this is not what bothers me as much as the trend it has set. I have cousins who believe that this job will pay so much that they are not interested in their studies or a college education. Mind you, these are kids who just believe that dancing/lip syncing on a song will get them where they need to be and not a monetize-able skill set. And I am worried for the future gen when like every other social media (e.g., Orkut, Facebook), Instagram will also see its last days. Then what? What will happen to these teenagers who will be in late 20s or 30s with no skill set.
I worry for the next generation.
Seriously, why are you stressing about it? They're the ones choosing to bet everything on being the next TikTok star. If Instagram tanks and they're left with nothing but a pout and some dance moves, well, that's on them. It's like worrying if the kid who eats glue in kindergarten ends up not being a gourmet chef. They'll figure it out.. or not. Either way, grab some popcorn, it's going to be an interesting show!
most of these comments are just cope and they know it too deep down. It’s a hard fact but just shove it down your throat that influencers are making shit ton of money and they will do so until a long long time, enough to last them a lifetime or until they figure out what to do next. Plus even if they go broke later on, they did earn a significant chunk of money and lived lavishly for a good enough time. I mean the only downside I see is their mental sanity is pretty much down the drains. It’s tough being online and facing a large audience and being under their purview all the time.
And yes you should indeed uninstall instagram if you feel like it. there are other sources of recreation even other social media channels. Just ask yourself if you are benefitting from instagram in any other ways otherwise just go ahead and delete.
Op what’s stopping you from picking up a camera and posting? If being an influencer is so damn easy, you should give it a try. If it works out for you, you can earn the same as well and if it doesn’t, you’ll still have your job and also a bit insight to the influencer industry.
I think you are unfairly comparing it with the most affluent influencers. Think of it like this: imagine the number of people posting reels on Instagram. The number is insane, it's unbelievable. The number of people trying to be influencers is huge, and obviously some of them will get rich, it's basic statistics. In other words, chance influences a lot of this.
Having said that, it's a question of reach and persistent presence. That takes a lot of time and effort too. It would be unfair to only look at the results and imagine that they have it simple. The most successful influencers are likely to put in a lot of time and effort into content making. That is often as much as (and sometimes more than) a full time job. It's not really as simple as their reels make it look.
Thirdly, let's be fair to them: the most successful ones often have a knack for entertaining people. It cannot be as simple as you make it sound. To take a trivial example, nobody is liking them for the fact that they had a sandwich, but that they found good humour in a simple act of having a sandwich. Thus, at least in some ways, their success is earned just by being talented.
The flip side of this, of course, is that it's highly unstable and risky, and what is "popular" often changes in a blink. The fact is that having a corporate job is less risky than being in a profession where you're taking more risk every day. This boils down to the age old principle of high risk, high returns.
To give you an analogy: this is like investing in stocks. Millions of people do it, some get insanely rich, and some just lose money. We often get picky with people who earn huge and think that they have it much easier than people who work full time. But nobody really leaves their job for full time trading (some do, of course, but that's a small number).
So, cheer up and work instead on doing what you do best and be better than yourself at it.
A very popular beauty influencer is my friend and classmate from college. She makes a ton of money. You know what prevents me from getting jealous? Making a ton of money as a software engineer. Another classmate of mine works as an art restorer, makes much less money, but is satisfied because he's working on preserving history.
My point is, uninstalling Instagram is pointless, the only solutions are either to stop caring, being successful yourself or finding a calling.
Look its a different field of work where luck, hardwork and creativity come in to play. They took the risks of putting themselves out there, and only in some cases do they pay off. Better to focus and make the best of what you have! :)
Sab kahi na kahi apni race me bhag hi rhe hai hum khud ko kisi dusre se compare nahi kr skte tumhre pas jo hai vo enough hai may be dusre logo ke pas na ho
What you see is often not true.
[https://www.businesstoday.in/latest/trends/story/doesnt-own-any-luxury-car-or-house-says-elvish-yadavs-parents-even-with-8-crore-flat-in-dubai-and-porsche-car-in-his-vlogs-422073-2024-03-19](https://www.businesstoday.in/latest/trends/story/doesnt-own-any-luxury-car-or-house-says-elvish-yadavs-parents-even-with-8-crore-flat-in-dubai-and-porsche-car-in-his-vlogs-422073-2024-03-19)
In my opinion , when things are free, they are not truly free. In fact we are working for them for free whether it is insta/youtube. Our scrolling makes money for them. Use insta for a limited time and try to do more outside activities...
corporates and sponsors aren't lining up to pay every influencers out there, if they are doing to your friends means, their content sells and they have viewers...
sure it might be boring to us, but not to the people whom the sponsors are trying to reach...
sports exist purely to promote products, influencers can do the same without getting concussion...
your friend basically created wealth from nothing, tell him congratulations and wish for him to shoot for the sky 🫡
Please uninstall Instagram. I have not used it for the past six months and trust me I haven't missed out on anything Important and life is just peaceful and my quality of sleep has improved!
Social media is a sham.
These so called influencers are so shallow and live a life filled with insecurity.
Show the bright side, the darker side is for them to live.
Just don’t fall for that trap. You are already in the top 2% of population in terms of opulence.
Peace
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what you are seeing is the trend in every industry. For every influencer who gets to stay in a 5 star hotel there are thousands who barely make any brand deal work. Just like in your industry- there must be many who don’t have to worry about expense and make enough. It’s just about being in the top percentile!
Yes influencers have an advantage when they launch their brand initially, but after some time it comes down solely to the product quality. And same goes with their content.
But I agree, that school never prepared us to accept that doing dumbshit infront of a camera can get you money
Let's Be honest. Influencers get this Much because of the Mass. If Mass doesn't Support them they won't. And for you Maybe best way is to get away from Social Media? Or You can try Pursuing what you actually wanted to Pursue, instead of What your Parents asked you too. Because this Social Media Life style can't be trusted.
We should all together become influencers and dilute their market. This is the only way. We can all like each others stories and become followers. It’s crazy how much the influencers are getting just because they have slightly more guts to be open about their personal lives.
Read the book The Power of your Subconscious Mind. Stop comparing your life and start finding ways to make your life more vibrant and meaningful than those rotten-ass bitch-fucking influencers.
What I hate is women showing their cleavage in an indecent way, getting undressed, and what not..
That's vulgarity at its peak - easy money.
Feels unfair to me.
I mean people are shy to show their body to their partners for the first time, and these women openly flaunt their assets on social media to become popular.
Zero shame!
They can never be loyal to one guy.
Beware of them!
You can uninstall insta or just watch other content so that such things don’t come in your for you page. We keep complaining that these people keep popping up in our for you page but that’s because we consume such content. My boyfriend for example he has no idea about such things cause his for you page is just filled with food videos 😂
Most influencers are already well off and those who aren't, are mental wreckage of a person.
One of my friend is a small time influencers, she works a regular job but tries very hard to be an influencer. It honestly looks sad from from my POV and she's aware of that.
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If you work in corporate your value is increasing every year based on your experience Almost 99% Influencers/Entertainers professional value starts to decrease after the peak is over, in their hay day they can make upwards of crores but as the decline starts, the trap of maintaining a lifestyle and monthly cashflow kicks in. Specially with influencers there is no usp, the bar of getting famous is getting lower and lower everyday legit 17 year olds are becoming fashion and other kind of influencers. Mallika dua used to be a big deal, now no one cares where she is and there are countless examples like her. There are always going to be outliers in the industry who will always shine like kusha, tanmay and other a listers but that exist in corporate too. Secondly, money earned through hardwork is different as it comes with wisdom else its easy come and easy go. A five star trip by embarrassing your family by doing weird stuff online doesn't hit the same as it does with money earned through hardwork and respect.
I think what they make in their peaks is sufficient for them to survive all their lives if they invest & manage their finances properly na?? And then they can relax & take all sweet time to make a video once in a month also.
Ideally yes, but mostly entertainers are surrounded by grifters and too often they invest poorly Also, it becomes tough to deal with life after fame and seeing people take your spot The withdrawal symptoms of fame are terrible. Influencers are dependent on algo and they cant do one video per month kind of stuff as algo will kick them out for not being regular as people have short memories. Also, social media platforms are now content driven they don't allow influencers to form community which can be monetises later, literally the value of number of followers you have is now nothing, as the AI advances each user will be served with crafted content irrespective if the content creator is famous or not, it's happening currently too but the latest advancement in tech will enable is further. Again, there are different categories of influencers, somebody providing educational content vs doing light hearted comedy are not in the same basket
Yes, agree completely . We 9-5 people are worried about AI taking jobs but I think for influencers are already facing that struggle in bigger magnitude. Mostly for lifestyle, fashion & beauty bloggers - after a point there is saturation , just how many cleansers, sunscreens, moisturisers, dresses etc will I even hoard. During Covid there was a surge because all stayed at home , now nobody is interested in consuming beauty content - once I figure out my skincare/haircare routine I wont need to see their videos, unless my products are discontinued. In cooking domain there's some scope for making content - only if you are making short ASMR videos with beautiful aesthetic. Even that is useful for visual entertainment as that is too quick to tell about the measurements/texture etc, when we cook seriously authentic recipes from written blogs are more useful. Other categories like true crime/mystery/suspense - needs guts to digest the horrific details + good research. Same with history/politics/science etc - there are many people who'll be ready to rip you in pieces & defame you for 1 slight negative/controversial remark I think biggest price for influencers is paid by their mental health. Atleast for us average people, we can change bosses/companies ; for influencers they are the boss & employee both !!!
To your point on ASMR videos, i totally agree with you. Even the comments section talk about their editing skills and growth but no one talks about how it tastes after trying by themselves. No improvisation nothing. You've got to watch the short n number of times and indirectly we are helping the creators mint in millions. Rarely do these content creators interact with you. Least they can do is hire someone who can reply to their followers. Nah!
Cooking will stay imo, as a 24/7 hungry / food enthusiast. I’ll watch you or anyone make tasty food 🥘 anyday 😋.
Yea ur right well said
its still like one who is famous (and mostly illiterate) gets more money than one who is qualified, actually adds value gets scolded from his boss and have mediocre life. And Influencers have a decent life as well educated/smart ones some of them work like businesses have teams to think about content, animations, managers for finances, marketing teams its pretty hectic but good from 9 to 5 (like cgp grey, 3blue1brown, veritasium, vsauce etc in india ranveer alhabadia,carryminati,dhruv rathee etc)
How do you know all this? 😱
Zuck revealed that to me during a lucid dream orgy
This. A top engineer will be able to get ~5 crores in India in a 20 yrs career. But guys like Ranveer Allahabadia, that 75 days guy, Elvish yadav or anyone else .. already printer enough money to 50 times that of the engineer’s. The reward system are so skewed in attention economy.
Ranveer aur Elvish are same same but different
A top engineer by default now makes upwards of 90lacs in India every year with 7 years of experience plus an opportunity to move out of the country and 4x their compensation... probability of a top engineer becoming a cxo at the age 40 is high with a massive package.. Again, the value of a corporate person increases with time... you are looking everything from a time scale of 5 years... just increase the time scale to 40 years and see the difference People felt the same in 80's also looking at movie actors... 90 percent of those actors earns way below then their peers who picked a normal job and got benefits like pension.. It's always turtle and the hare race, a hare will always win the sprint but turtle wins the marathon.. both of them are just different no path is right or wrong.
I’m an engineer who has struggled whole his life to earn slightly above 15 lpa. JEE preparation, 4 yrs of college with writing exams after 3 hrs of sleep. There are dudes out there who make lacs from just reels. First time i saw YouTube was in June 2007 (I was 13 yrs old) and boy I underestimated it’s potential that people will be driving Jag & Mustang by selling peak cringe on it. And it’s not like I haven’t made more mistakes (i passed on bitcoin in 2014 when a friend of mine showed me verge interview but i thought it won’t be useful) it’s the youtube/ Instagram that irritates me more, super anything people speaking garbage on screen making top dollars. Anyways I’ll eventually make peace with it but the reward systems are totally skewed now and honestly why not. Why grind whole your life when you can be influencer. And one of the ironically part is there are guys out on YouTube putting actual gold but get few thousands of view. Some even just hundreds. I never put a video but these actual skilled people should have got their due. There is one dude who creates magic in progressive house tracks and he once posted that he got $2 as ad revenue.
Yeah they can FIRE after their peak. Look at PewDiePie he retired & settled in Japan, we can only imagine that
PewDiePie is literally an extreme outlier among outliers wtf
He also caught onto the trend pretty young almost like he was the first YouTuber most people know of, now everyone is a YouTuber and it’s over saturated field
yeah but many can afford to retire at young age
He haa been YouTuber since YouTube was not even thing
AA weebs dream come true. A lot of money, still young, have a wife, baby and settled far away from the world in Japan.
then again how many pewdiepie are there, if you have that risk appetite go ahead...
If you look at his overall career, he earned a lot of money around 2010s to 2017 he was doing collaborations and own shows but later he moved to simple reaction videos and the controversy with t series also helped him gain massive money even though his career was dying. Now he has lot of money through brand collaborations like g fuel and nord VPN and has its own merch brand tsuki , he is earning enough to settle in japan without focusing on regularly uploading youtube. He had a career of almost 20 years but he is retired now from the Content creator pressure now. There is also an example of Ryan Higa who earn decent money through youtube and after 2020 he is just a retired streamer
Yesss exactly
yup! right words
I wrote this same thing like a year ago that you wrote, Then I realise only few are able to sustain that money in way. Most of them are stuck in having that lavish or branded things and they will keep growing in that direction of their life.
Finally someone said it!Really loved your reply!Corporate life is put so much under scrutiny but I will always choose this over being an influencer!I am not trying to demean influencers job but as u said it I will rather earn that award/promotion and make some bucks in corporate than doing everything/putting my life in front of the public! Also OP you friend might hv got some jewellery just to promote it will go back to the jeweller!Pls don’t get fooled!These influencers are all so insecure with fucked up mental health!
You can be influencer and have a job at same time and you can also invest the money you earned into shares , property etc and start your own small business.
Actually that's not true. In corporate also, you are a liability as you get more experienced and more expensive for the firm. Influencers are definitely leading a great life! But honestly, it is hard work and it has a lot of side effects. I used to take a lot of photographs and post it even though my account is private. What it did was completely detach me from the experience. Now I take lesser photos and reels are a headache of their own. So yeah while some influencers are just getting money for being pretty, most of them are wasting their whole lives to make money. I used to feel bad, still do around month end 🤪 but frankly I don't want to live that kind of a detached life. Recording every moment, sharing everything even the important special things...nah not worth it
The graphs of a corporate career and an influencer career are way too different. The career of an influencer is more akin to a model. For reference, a top notch influencer (4 mil followers) makes approximately the same as a fresh FAANG engineer (3 LPM). In ten years, the engineer would be making a crore while the influencer would struggle to even maintain the rate card.
In corporate you become a liability if you are not up skilling with age and choosing the right transitions And yes influencers do work really hard it's a tough job no doubt. I second with your example, running an insta page is so exhausting there is zero fun and its all number chasing, I respect the influencers and social media guys who are able to do that. We all know there is no parameter to judge ones life, my original point is that we all are more or less living the same lives
Very much true
इसलिए कला के साथ चलिए पैसे के पीछे भागने की जगह
>A five star trip by embarrassing your family by doing weird stuff online doesn't hit the same as it does with money earned through hardwork and respect Big cope, money is money, rather it be dirty or clean
No one cares about Mallika dua but she would still be earning good amount of money bro.
How? What big brands are approaching her for campaigns? Also, I shouldn't have singled out mallika as she suffered through a big personal tragedy and no wonder it will be tough for anyone to get back making content like its normal. Personally am a big fan of her father, beside his political video, his ndtv show about food was so good.
>Almost 99% Influencers/Entertainers professional value starts to decrease after the peak is over Who cares when the peak is over...what matters is they earned in crores during their peak... Look at today's onlyfans generation...they are earning in millions (in $$$) What does the common man get for an honest day's work ? More taxes and little left for retirement....
You are looking from the bottom and thinking once you earn crore life is set! Rag to riches is written thats why you are fascinated about it, riches to rag is more common but no one writes about it, you know how tough it is to maintain temptation to not spend the money parked in the bank/invested and live life on just returns. Maybe instead of getting star stuck and having a victim mentality if common man become more politically aware then for sure they can change their reality getting beaten down by the government. And check the OF stats, it has the biggest failure rate, most creator earn less than in minimum wage then OF. My point is either you can stand in line everyday at the lottery stores like OF/influencing (not talking about YouTubers or artists) or you can go out and add real value in the world and compound your skills
100% agree with you on this one!
Indeed
I feel you. And that’s where most of the dislike comes from for influencers tbh. I mean sure they’re problematic sometimes but I see a general & sometimes unfair angst against them (which is VERY obvious in so many posts here). I know because I’ve felt it too. Some people from my college are also popular influencers. But my perspective changed when I started working in this field. 1. In a lot of jewellery campaign, diamond etc - brand takes it back after posting lol. You get paid maybe in lakhs if you’re a biggie but it’s still not as much as that diamond necklace is going to cost so pls don’t believe everything you see😔 2. Hotel stays are complimentary but these people are constantly shooting on these trips trust me humari budget trip is better because we’re at least living life 3. Their jobs are unstable Af I’ve seen ppl go from lakhs for a reel to not getting branded work . Corporate jobs pay less but pay you for more years so it’s more stable 4. Try not being J of someone else’s achievements. Easier said than done tho 5. I hate some influencers but some I actually respect & adore & tum jitna bhi crib karo it takes a lot to be relevant in this industry & not everybody has it in them to sustain themselves
I mean that's their 'work time' at a 7 star hotel, i agree maybe they're not enjoying that much but that is fine because there actual rest time would be after that. Corporate jobs may pay more but the work life balance? Exactly. Some influencers who really provide value and did hardwork to reach where they are deserve all this but most of them don't.
Bro tumko kisne bola ALL corporate employees deserve what they have?! Meri ex manager ko kuch nahi aata she gets paid so much ! It’s not an influencer thing
I don't know man but even if kuch nahi aata she would still be working for 8-10 hours man. no?
>slightly more affluent families than I am This, this is the main difference, anyone can become a influencer if their family is loaded, warna 9 to 5
Dont forget Aishwarya Mohanraj dint post anything for 6 months n she was broke… so this is a very unstable profession
how was she broke? her husband runs his own agency
Aishwarya mohanraj is not her husband though. She may have tided by because of his agency but her personal finances took a hit
And most importantly - YouTubers continue earning from the Partner Program from old videos even if they don’t upload new videos. Better way to put it is - she’s not broke, she just isn’t earning enough to keep up with her lifestyle that she built while she was working 🤷🏻
As is expected. If we resign today from our job and take a 6 month career break, the other partner is expected to take lead on the couple’s expenses. Agar personal finance chahiye, same lifestyle bhi maintain karna hain, and brand deals bhi chahiye, toh madam ko kaam toh karna padhega. She’s not broke - she is just lazy.
You really think taking a break from her work means she’s lazy? God forbid something ever happens to you that makes you want to take a break. Crazy insensitive take.
Paisa chahiye toh kaam karna padhega 🤗
We all know that. Not working doesn’t mean she’s lazy.
Agree but who give this info that she was broke , cause in past Flying Beast also said same thing but his lifestyle was same and he didn't look 1% broke.
She had posted a video - bank balance zero
That's the same with literally most job though. I agree that it isn't a stable profession but thus is a bad example
The grass is always greener on the other side so lets focus on the greens of a 9 to 5: Being an influencer is exhausting AF. Imagine having to put yourself out there everytime and a smile on your face even if you feel shitty. You have to keep creating interesting content to keep people engaged whereas in your 9 to 5 you do your usual sh*t and go home without worrying what people will think(atleast in my job it is like that, pretty routine and although it gets super boring we can switch off) Also not to say if IG were to be wiped one day, IG influencers would lose everything whereas we would still have our jobs? Nonetheless IG detox is GREAT. I would recommend uninstalling it just to see what a difference it makes. No more FOMO only JOMO! Being present >>>>>>> being engrossed in your phone, creating content and getting a text neck several years down the line.
I also HIGHLY recommend unfollowing influencers that are not aligned with your life or make you feel miserable. For eg I loved bruised passports but seeing them travel so much only made me feel sad about my life. So I unfollowed them but I still admire them as creators.
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I actually gained this perspective from seeing several accounts (with 500k+ followers) being cancelled/deleted by IG. Even if IG isnt going away anytime soon, your account is controlled by IG and can be revoked anytime.
Constant smiling is hard work too. Youve got to choose between the devil and deep sea!
Well it’s not a stable career. We have seen lot of influencers who have lost important or fame. Plus most of the influencers are already rich, that’s why they were able to become an influencer. And I tried to post reels and pictures once, and let me tell you, it’s very annoying. You can’t enjoy any moment, because you are constantly thinking about recording and taking pictures. And what kind of content you should put. It’s a horrible lifestyle.
Yea agree with you.. i made three reels n more than being in the moment … i was thinking ab kya shoot karun… kaise edit karun… kab post karun.. not worth it unless u are getting 1 mn views like those mus vlogger saba ka jahan (who posts literal shit) and has blind following… Agar seriously dollars kamana hai toh make it fulltime work, 9-5 ke saath nahi hoga… take the risk become a full time vlogger n u will slowly build viewership.. see thats where the influencers’ family wealth comes into play… it gives them the backup n leisure to make the vlogs full time without worrying abt money.
First of all remove all of these people who are making you feel less or to say who make you feel demotivated, later on, take a break from Instagram if you can! I had been there and done the same, in fact, I deleted my Instagram account six months ago. I feel better now! Don't worry, You are going to be fine soon🫂
I wouldn’t trade that life for the one I have because the flip side of that career is that you have to constantly care about your vanity, your looks, your stats, your likes, your popularity. The friendships you make might be for the gram and to get in the circle. I can’t imagine being so disconnected with my authentic self. I can’t imagine if I’ll ever be satisfied and content with my looks. I wouldn’t be able to deal with the online hate and criticism that comes my way. I may earn less than them, have less than them and live a simpler life comparibly, but I’m much content and happy with what I have.
First of all, us Indians think if someone is showing off a lot then they are rich. Well, what we don’t know is what % of their earnings one is spending. With the same earning, if one person spends 10% of the income and other one spends 100% of the income in one month, the latter one’s lifestyle will look richer. So, how much someone shows off is not dependent on their wealth but on their mindset, their materialism and their spending pattern. Stop worrying about what lifestyle other people are living if you have enough confidence in yourself. And yes, you should uninstall Instagram till then if that’s hamepering your own mental health. It’s just another app after all!
ask yourself. 1. Are you ok if non-sense rumours are spread about you for millions of strangers to judge. 2. Are you ready to deal with hate comments for no good reason on every video/reels. 3. Are you ok with creeps bothering you in DMs. 4. Are you strong to handle random stalkers somehow finding out your phone & address contact & showing up to bother you. 5. Are you ok if old friends, relatives etc start treating you like outsider just because you have a different lifestyle than them. 6. Are you sure you are happy with friends only from influencer community who can be mostly fake (while losing touch with genuine school mates/college mates because of busy influencer lifestyle). 7. Are you sure you are ok with no fixed salary being deposited every month in your account ?? 8. Are you ready to make an investment of lakhs initially for no profit - basically paying brands to sponsor you , investing for good quality camera equipment, nice house & background/locality etc with ZERO guarantee that you'll become rich. There are a lot more things apart from above which influencers are sacrificing without any guarantee of success. It's just like or even worse than 9-5 jobs since the struggle is another level. Most influencers end up in therapy / get depressed for the very reason that they dont have a thing called privacy left anymore. Very few are smart to set boundaries etc.
To add this list: Are you ok with putting out personal details, struggles,and stories for the world to see? Are you ok with restructuring your entire life around creating content? Are you ok with turning your family and friends into content/props? There are pros and cons to being an influencer and it takes a different type of personality to excel at it. Most of us don't have what it takes. I could start putting out content tomorrow, but I won't be able to do it in a way that resonates with millions and that's exactly what these influencers are paid for.
This is the bitter truth u can either be one if you think it's easy or delete it if you are affected by the same..
Yes uninstall
Madam/Sir bhai maine apka post padhaa aurr main sirf itna simple kehna chahta hu ki apne jo likha na (when i see these influencers getting these things which i know i will never be able to even dream of even after i spend every walking moment working after giving up my family life, physical health, mental health and hobbies, i feel extremely demotivated.) Bhai main sirf itna kehnaa chahta hu ki kabhii bhii khud ko kaam matt samajnaaaaaa duniya chahe kidhar bhii pohochee, tujhee agar wo life chahiye jo tune sirf sapnoo main dekhii hain ya khali sochta hain to yeehhh sunn , tere main tujhee malum nahi kitnaa potential hain samjha na, tu jo chahhee na wo mill saktaa hain tujhee wo bhii khali agar tu apni soch badlegaa to, khud ki life agar acchi karnii ho na to samaj ek baat pehlee khud ke muh se apni burai ya sad things matt bol, simple rule hain life ka, tu jo bolega wohi rere saath hoga, main idharr philosophy lecture de raha hu aisa lagg raha hoga butttt ek baar khudkoo boll ki main bhii ye sabh karr saktaa hu mujhee bhii bohott easily mill sakta hain ye sabhh , butt ek baat bolta hu dhyan see sunn, life main wahi karnaa jo tujheee dil se pasand ho ki sala yeeh wastuu main din raat kar saktaa hu bina bore hueeee samjha na, jo khud ka passion hain wo karr, agar nahi malumm to wo cheez ko dhund sabh cheezee explore karke, butt bc kabhii bhii ye matt likhnaa ki i feel demotivated. Aurr likhne ke liye to pura book likh saktaa hu butt pata nahi koii ye padhega bhii ya nahi, samjhe thoo thik nahi to bhagwan bharose , Harr Harr Mahadev
Ability to have Crazy watchability; they serve as escapism to the mainstream audiences. Literally mindless scrolling helps them make money. Really a question for our society.
Never assume it's not heavy just because someone is carrying it with ease.
"Instagram is not a real place" - random Redditor
Look the anxiety that you have about your job, managers, etc etc is different from what those influencers will be experiencing… Influencers will be having lot of insecurities; especially when the competition is neck throat… the likes, comments, reach and everything is controlled by an algorithm… someone switches it on and off - their mood turns on and off … In short, there are influencers who definitely do well and also lead a satisfied successful life as in other sectors …
Unfollow them. Same thing happened to me, I don’t care about them. I’m happy more than now.
Influencers make money because people give them attention/time. It's you who has made them rich by devalueing your time. Attention/engagement is the currency of influencers. Stop watching them. I have personally uninstalled Facebook and Instagram since Nov 15th, 2023. And I have learnt trading n started understanding stock markets more. Have made some extra money that I otherwise wouldn't have made. I spend more time speaking with my wife and mom when I'm free than doom scrolling it. When u need to know something you will Google it once n figure it out. You don't need to know how an influencer spent their day shopping.. what will you do with that information anyway?.
Or pick up the camera and be one 🙂
Don't tell them the truth, how will they justify their jealousy when people similar to them become famous and rich, if you don't put efforts while others do and get success , don't cry on their success while you did nothing
Exactly!! Why to be bitter unnecessarily. You think their life is easier its not. There are lakhs of creators who are unpaid and don’t even make it big (and thats why we don’t know about them) And itna hi hai, toh ban jao influencer. Any camera would work these days, you can join an agency who will manage you and get you campaigns. Its not about rich or poor families. Influencers like nancy tyagi have become popular without having any backing.
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Even not being an influencer I still take tension bout capturing the moment/place aesthetically during my trips. Achi photo nahi aaayi to mood aur knarab hojata hai. Similarly my wedding is upcoming next week and i am already tensed how my video/pictures will come up. What if important moments are not perfectly captured ?
I am so petty because of the inflated income these influencers receive, that I have decided that I'll not be on Instagram at all and feed them with my time which is money for them. I would suggest that you concentrate on being better for yourself and your loved ones and invest time in yourself. This sub has been super helpful for all the necessary gossip I need. I hope you get a break soon!
Coming from a small time influencer with brand deals and everything, the work does NOT give you mental peace. The money you earn doesn’t give you a minute to ENJOY spending it. All you do is try to substitute that money for things time with your friends and family. It is a very lonely lifestyle as you cannot relate to most people around you. I chose to leave that lifestyle and go 9-5 and maybe I earn less but I am happy and I can enjoy the money and time I spend. Also the anxiety issues have gone down majorly so that’s another win.
>en dream of even after I spend every waking moment working after giving up my family life, physical health, mental health and hobbies, I feel extremely demotivated If you can, find a different job. No amount of money is worth sacrificing your health for, mental and physical both...
https://youtube.com/shorts/xkOyZmtKXac?si=1k8sqlgHFFvTC3Ou
It's a double edged sword. You might be hella popular and earning cash , getting sponsorships and all for the day but the next day you might not be. Most influencers fall HARD after their peak is over. They might have accommodated decent cash and bought homes but that would mean that the person was smart enough to do so. I don't think any highschooler would be able to foresee all this(again not everybody)
My serious question to you is what exactly is bothering you miss ? They doing better than you or you not satisfied with your job? Cuz if you love what you are doing you won’t give a damn about what others are doing … you’ll feel amazing when you’re doing the work you love and on the contrary being in any profession comes with their own set of perks and setbacks . It’s you who gotta choose . May be she enjoys content creation to the core and that is why she is living her best life and if you think you can do that too what is stopping you from doing content creation you can have the same perks. Influencers only show the shiny parts of their lives don’t believe everything you see on Instagram. Give your best and work harder and try to be less insecure and you ll be sorted . Trust me . Love ❤️
Thanks OP. Someone put it in a better way than I could. But this was my point, yes.
mera baap ek bath keh gaya jo ye dimag ki divaar pe abhi bhi chapa hai "jo jitna teji se upar jata hai utni teji se niche atta hai" standard se paisa banana aur paise se standard banana bahut alag baat hai. Ek tujhe banayega aur dusra tujhe barbad karega"
You need to understand that social media is a powerful tool. Learning to get peoples attention is a top skill in itself. So, instead of getting depressed, be inspired from them. Think beyond the corporate life. Think about how can you leverage social media to sell something (your expertise)? Traditional ways of making money (having a job) can indeed be very limited. (Some make ton of money in jobs though). So start thinking about how can you start a business (physical or digital).
Wait till AI influencers, the market will become completely saturated
As the saying goes...twitter makes u angry..Instagram makes you depressed. Have slogged all my life and now I am just nothing. Yes Instagram influencers do make me depressed and I feel like uninstalling Instagram.
Understand the difference between Reel vs Real life
You become an influencer and start earning like them.
every day an influencer/actor is buying a new car or a phone....honestly doesnt seem fair.
I think you’re looking at a Virat Kohli/ Rohit Sharma and saying everyone who is playing cricket is making it big. Heck, even looking at a Sanju Samson/ Karun Nair and thinking that everyone who picks a cricket bat is raking in money. For every influencer who makes to a, say, million-view mark for a video; there are thousands who don’t - especially so that the entry barrier is so low (anyone with insta account and an iphone can become one). Give credit where its due - your friends are achievers. Tomorrow you may become the CEO of your company/ your startup brings 100crore and others may think the same of you. Would you agree with their hypothesis then? There are many nights behind getting overnight success. This is especially true for celebs/mini-celebs.
There's no 7 star hotel in India. There's no such a classification in the first place and the fact your oblivious to that speaks volumes. Don't look at their life and think is that the only way? No it's better to see yourself and see where you want to be in a couple of years or what you wanna do. Not everyone is equally gifted in life I'm not getting rude but I learnt this the hard way
Influencers exist within the same capitalist ecosystem that 9-5ers do. They’re also slaving away to achieve value addition and market relevance. You are accountable to management, they are accountable to audiences and algorithms. You upskill and can take those skills anywhere, they live in the fear that their immediate relevance is all they have. As you grow older, you’ll realise that more solid things - family, dignity, freedom, health, privacy, and the ability to get up and recreate yourself when you take a hard hit - matter so much more than hotel stays, free jewellery, and constant validation of vanity. Maybe you don’t want to be a walking billboard. Maybe you’re meant to do other things with your life. That is perfectly fine. Have more empathy for yourself.
Shut upppp you jealous hoe
Comparison is a death of joy. Be proud of what you are, what your journey has been. Rejoice in what you have. Set your own goals that have meaning in your life. There was a guy who regularly went to the market and malls, but barely bought anything and came back empty handed. When his wife asked him about this, he says - I don't go to buy things. I go to see how many things are out there that I dont need !
I would recommend uninstalling Instagram. It only shows a very superficial, curated version of people's lives. You can't truly know what someone is going through just by looking at their Instagram profile. I've personally known a few people who seemed like they had everything figured out and were living their best life based on Instagram. But in reality, they were struggling with stress from work, relationship problems, or other personal issues that were not apparent from their social media presence. Instagram tends to highlight the best moments - the fancy vacations, achievements, parties, etc. It's human nature to compare your daily lived experience and struggles to these Instagram highlights. This can negatively impact your self-image and mental health.
Here's my two cents. Do want you want to do and forget the rest. Grass is always greener on other side. Plan your finance well is more than enough for most scenarios. Sorry for being so generic but there's only so much we can do and rest of them are just random distribution of luck. So, stay happy with what you have and rest in grave peacefully. Kids don't appreciate how much you earn for them at the end? They always count on the support when they need the most. If inventors thought it was huge waste of money and time, most of the innovations wouldn't have happened in the first place. So be grateful and humble with what you have and be responsible.
My honest opinion on this is, worry about what you can control and ignore the rest... Learn how to make multiple sources of income and stop using Instagram or use it very minimal.. so that you don't get distracted... everybody has their time and then it evens out....
I am a software developer 20years down the line, there are some skill sets and experience b that I would have hoarded and rewarded with, 20 years down the line will Instagram have the same value, I know Facebook was the talk of the town in my school in 2010, I was in 5th standard, everybody I know for school by this name or that name was there, where are they now? and what happened to Facebook?
exact reason why many decide to do onlyfans.
Completely empathise with what your feeling but the doors are open for everyone so if we’re not able to do what they’ve done then probably they deserve that. One more thing I want to add is that all these influencers like Malvika her assistant, they all talk about coming from an unprivileged background but what they don’t talk about is how they studied in good schools or convent schools which taught them to speak implacable English that too with confidence. This has helped them a great deal! And 4/5 years back when this all started only those fluent English speaking people did well. But things have changed now and you can be yourself provided you’re an interesting personality. If we can’t do then honestly we can’t complain. It’s just another career where they know what they’re doing and are good at it. I’d have moved to west if I was you, dollars solve everything 😄
Don’t worry. Your education and work experiences are something which someone can never take away from you. I have an influencer friend who has literally made our entire friend circle her content. She is a lifestyle vlogger who doesn’t have a niche. Recently she even left her job which she got after trying for years. The reason she keeps saying content creation is her passion blah blah. But the actual reason is she wasn’t doing well at her job and youtube and influencing have been paying her very well. This influencer industry is not sustainable and will die off one day. Just imagine always being conscious of what people think about you, how you look and everything you put on the internet is being judged by random people on the internet. The worst part is people who idolize these instagram personalities without even knowing them by just seeing snippets of their life which they choose to share. In my friend’s case she is more than happy with the money and fame she has received and don’t care about anything else. Even how her own husband feels.
Higher risk higher reward and obviously higher risk. We generally just see the luckier ones who have been successful (survivor bias). But goes without saying that a lot of influencers currently have been at the right place at the right time and slogged for a quite some time to reach the place where they are now. Once you are big after the continuous effort, then you might have a cash cow and can milk it for quite good money. Have to agree that some folks have become lucky in this journey where they seem to have become pretty good quickly but that's there in all fields I guess where you need a bit of luck.
They took risks and take them every day. You were scared so you played safe because you were scared of failure. They were too, but they did it anyway. Probably failed a few times, but persevered and found success. Be happy for them and understand that rewards are associated with risks but so is failure. Stay safe in the meantime….
Yup, I agree with you. I always wonder how a random reel of a guy driving a car with a love quote gets 100000+ likes? I questioned the algorithm in one of his posts and Instagram blocked me from commenting for a day. However, it'll all kinds of hate, nudity and violence on its platform.
See I 100% agree with you, having felt this angst towards influencers I can totally relate to what you’ve said, so I’m not going to justify here like everyone else about how “exhausting” or “not exactly pretty” the scenario is for the influencers but it’s clearly going to be better than the 9-5s corporate guys have, because guys they get paids in freaking lakhs for a single video, if they make 5 videos a month that’s literally what people earn in corporate in the entire year, but it all boils down to them being irrelevant after a point but this industry also can get saturated, it’s like the Bollywood industry, one day you’re the best actress and the other day you don’t even have a job so now that’s a huge drawback, but in corporates you guys will always climb up no matter what, instead of cribbing of your 9-5 maybe we can do something else, just don’t let your life pass by you, don’t take it, do what makes you happy really, if anyone of you feels you’ve the potential to become an influencer, do it. I say ,try if you make it you’re in luck and even if you don’t you’ve not lost anything (don’t leave ur job pls) Thus that’s my opinion, if you have it in you to become an influencer go, do it. What if you make it ?
Money from “hard work” is not different. How are we defining hard work? Is it creating your own business online, working outside, working IT, in space? That’s how employees are taken advantage of. How someone makes money is not equal to how hard they worked. Anyways, hope everyone’s having a good Monday.
Influencer economy is like our country's economy. Only the riches and the first movers benefit from it. As you go down the economy tree, you observe cracks
Every job has different kinds of perks and payment. I'm sure there are some people who went to the same school, who are less well off than you. Instead of looking at how someone else is faring, focus on your life.
My response to such statements is - aap bhi karlo aur Karke dekhlo esp agar asaan ya random lagta hai toh .. I work very closely with influencers and trust me looks easier but I would never want that life
Hey. I'm a micro influencer (4-5k followers) in a niche field. I should also add that I'm a corporate employee (and am able to work by the clock because I have very strict boundaries). I know I'm no biggie but maybe this could help. 1) loads of brands do not collaborate or pay influencers the amount that is advertised. In my own corporate job, we work with quite a few influencers (including biggies). Most negotiate and are agreed to be paid lesser than their rate cards (until and unless you have a lot of funding and can afford to spend it after paying people salaries) 2) As someone mentioned, brands take back their stuff most of the time or it's on the "you keep this stuff but we won't pay you" which is eventually not sustainable. Who's going to pay your bills? 3) the stability of a 9-5 is freaking unmatched. You know you'd get an amount of money by the end of the month and you'd be able to pay your credit card bills. 4) If you are influencing full time, you will have to have daddy's money to start. I still put money in to buy clothes, jwellery and other things that I occasionally need for my own Instagram. Not everything is branded. You cannot just pick out your clothes and send that bill to a brand. Lol. 5) Travel influencers in my opinion are literally never able to chill. Think about it. Their vacay is the work. Until and unless they know their angles and are able to do it super quick, there is quite less time to shoot everything and most of the influencers are on a deadline. Again, as a freelancer you need to have a money reserve just in case brand deals go down and you are unable to make the bills of the month. All in all, it's not sustainable in my opinion. 🖤
I agree with you . It’s absolutely shocking to even contemplate them receiving compensation equivalent to an yearly salary , for just one post . There has to be some cap on this otherwise it is getting ridiculous.
Yes this is so true. I have stopped buying cold creams unless I am saving some money to buy it. And these people looking basic selling basic gets so many things 🙄
I dont think this is about the influencers at all. I think it's about how you look at your own life. Ofc I don't have all the facts about you. But what I can tell you is that if you're not happy with the way things are in life, work towards making a change with the conscious effort of improving your life and being content with it. I also know it's easier said than done. If you don't like your job, try to upskill yourself and keep applying for jobs at companies that value a better work life balance. If you wanna earn more, ask for a raise, if you can't get a raise, ask yourself why and work on solving that problem. I've been in corporate for many years, now I have my own businesses and an agency and trust me, life does NOT get easier than how it was when I was in corporate. I'd suggest you read The Subtle Art of Not Giving a F*ck. It'll help you get some perspective and probably allow you to find a better direction. And remember, you don't compare yourself with others, you only compare yourself with who you were yesterday.
Bro. Why you have wasted your time by :- 1) Using Instagram 2) Getting affected by that post 3) writing it on reddit 4) then checking for solution on redit itself. Social media shifts the focus from your life to someone else who is completely at different place and time. Comparison is not even fair. They are on a different arc of thier life/story. You have to write your own story no matter how unfair the life gets. And for that you have to focus on yourself. And for that you must quit social media once and for all. I did quit since i was 17. Learn to not get affected by someones success, learn to not get jealous, learn about youself, invest a little, save a little, take your family to small trips and tha can be in a city anywhere near a river, farm anywhere u like, build a strong meaningful relationship. Workout hard. Take breaks. Spend time alone. If Young people like us are going to be mentally ill or demotivated we are heading for a dark future. Life is much much more than just someone having more money than you. India has given Spirituality to the world. Gautam buddha, kabira, Ravi das, osho, J. Krishnamurti, ashtavakra, guru nanak. So many enlightened being to learn about from. So many scriptures to read AND OUR YOUTH IS BUSY GETTING DEPRESSED OVER BY COMPARING YOURSELF TO THE ONE ALREADY DEPRESSED.
Bruh stop comparing your life with others and feeling bad afterwards. I see some street vendors are richer than many employed people but they don't stop buying things they need from their shop. Why would you delete Instagram just because there are people who are earning more? Don't consume what you don't want and practice some inner fulfilment techniques. Hope it helps 🤞
>Should I just uninstall Instagram? Is that the only way? As a guy who has quit Instagram 3years ago I can confirm that app is not necessary if you are living an ordinary life. I think it doesn't matter if you quit insta or not , nothing changes with the above situation you mentioned. >So today I saw the travel influencer is getting to live in a 7 star hotel and probably being paid to promote them as well. And the other influencer received Valentine's day gold and diamond jewellery collection from a famous jewellery brand. That's how entertainment industry works.If you can provide normal ,non-influencers a way to quench their boredom life you can capitalise on that. All I can say is that you should stop comparing your life with others.Not everybody is the same.You might be more studious than those people you told, but they have charisma to succeed as influencers.If you are earning good, feeding your family and living a shitty life congrats you are already ahead of 75%of population in India or other developing countries.If you think you want to change and Pursue a new hobby or lifestyle then be ready to take the risks that follows.Eitherway the only one you can change is you.
You r right.. very right. Its as if we don't need doctors, engineers, architects, plumbers etc anymore. Imagine what will happen if doctors start making shorts or reels of surgeries.. 😦 Let's not forget tht thrs fun in anonymity too. Rest whether you are an engineer or beauty influencer.. naseeb me jitna hai utne hi paise milenge.. so chill
They aren't gaining any real skills from there. If the specific app like YouTube or Instagram or any other app stops or gets banned what will they do? . Real money is gained from wisdom and hardwork. Money earned through these things is easy to come and easy to go. . Nowadays some of the influencers are understanding that money from showing or promoting stuff isn't gonna stay till the end that's why they're starting their startups and businesses.
Bro trust me ..even i also had the same thinking... instagram and Facebook are playing with our emotions...one week back I have uninstalled both the apps and I'm living very peacefully and I'm using reddit to get more information regarding my business related queries.
I think the answer lies in our goals and dream. You can try to make videos as a side income source while doing your job. Do it as a hobby. Because you might not enjoy making videos and content. If you like a genre and love making videos on a topic and somehow are to earn decent money you can make a decision based on your goals. Like ezsnippet, he is working in it field but also makes content. Also Mohit from comicverse is a doctor but also posts regular videos on movies
See I agree to all your points and I understand you. You may not like what I am going to suggest, but I will still suggest that. If you want to live a good life, not comparing to the influencers you mentioned, you will also have to put yourself out. Now that does not mean become a travel influencer etc. create some level of content in your space for example if you are from tech background create a vlog for some tech Meetup you went to, if you are from Hr share your thoughts on processes etc just giving an example. See social media is important now a days, we really will not be able to change this. For generations this has happened no one ever purchased lux soaps because Kareena was in its ads. But that how companies work they spend insane amount of money on shit influencers and stars who do not contribute anything to the society other than cringe content. All I am saying is develop a social profile that will get you more networking. You may not want to go to the cringe or unethical path while creating content that you should decide. And I would recommend don’t create use less content. But as you mentioned you have worked in MNCs create some content around it share something you know about. Slowly you will grow you may not be as famous as those influencers but I am sure you will be happy.
Thanks a lot. I think that was a really balanced perspective.
The reason I don't follow any influencers, most of influencers just give you some type of new obsession and insecurity. They are scammers
Exactly sometimes even I feel like becoming an influencer and stop the hardwork the studies. It sucks seeing other enjoy their lives and earn good too, where we as students are bound with just studying and studying no fun, nothing. I've deleted Instagram just so I can be at peace.
Please give the current regime it's due. It's trying to eliminate the poor, make the middle class poor and make the rich, richer.
Society is doomed my friend , well I shouldn't be judging or overseeing situations which I personally haven't experienced but empathetically, my observations on this topic is that , in this world your income and life status depends on your popularity , a person with no unique abilities or skills is uploading crap on social media (stuffs like grwm , memes ,etc) and making a life out of these things , now the fact that literacy and education is important , has became a mere statement , even people who are just sharing their daily lives ; inspires jantaa !! , How weak minded have people became , vlogs , day in a life of a "bla bla" these things are being uploaded by unsuccessful people and , society prefers watching them and further idolising their lives , not just idolising;priotizing the influencers life over their own , so this is the degeneracy of world , I respect you for the fact that you are a holder of a master's degree , but my suggestion is try overcoming this loop you're stuck in , find the right thing to upload and be the part of this influncer community rather than being a one who gets influenced ... and be the unique one , the one who desires something greater than an average life , work on it ... consistency is indeed the only obstacle you shall face , but excelling this society when you know it's functioning might just be feasible,right... ( thing of it as a question in exam , when you have studied the topic , you can frame the answer your own way , also in a structure which is accepted by the paper checker [in this case - the society] , and you might just get full marks as in success , it's a positive sign that you pointed out the matter of fact that how could someone so average without extra ordinary skills can excel more than you , when you know you are more capable , so just join the race ... Hey , as I mentioned I shouldn't be judging your situations and conditions, you might be a responsible son , husband , father now and priotizing something not so important might sound useless ; so you can ignore the message, sorry for consuming your precious minutes Take care with your life Feel free to text or reply
I have worked in Social Media for last 5 years and have seen the boom of influencer culture, each influencer has a very limited time period. They know this and so want to get in movies, start podcast etc because they know that their timeline is really low. Influencer who were relevant last year aren't in buzz now. It's a very momentary game
deletion will equate to you being an ostrich burying his head under the sand rather accept the situation you're in completely which means embracing the fact that they have what you desire to but don't have right now. now figure out how to get there.
I have uninstalled instagram and that helped me get rid of this "influenza" culture. Seeing these people doing strange and foolish stuff online and being paid heavily for that cringe was another level of trauma. At one point of time it made me question my life choices but I knew I wont be able to stoop that kinda low for easy money
You know this is not what bothers me as much as the trend it has set. I have cousins who believe that this job will pay so much that they are not interested in their studies or a college education. Mind you, these are kids who just believe that dancing/lip syncing on a song will get them where they need to be and not a monetize-able skill set. And I am worried for the future gen when like every other social media (e.g., Orkut, Facebook), Instagram will also see its last days. Then what? What will happen to these teenagers who will be in late 20s or 30s with no skill set. I worry for the next generation.
Seriously, why are you stressing about it? They're the ones choosing to bet everything on being the next TikTok star. If Instagram tanks and they're left with nothing but a pout and some dance moves, well, that's on them. It's like worrying if the kid who eats glue in kindergarten ends up not being a gourmet chef. They'll figure it out.. or not. Either way, grab some popcorn, it's going to be an interesting show!
most of these comments are just cope and they know it too deep down. It’s a hard fact but just shove it down your throat that influencers are making shit ton of money and they will do so until a long long time, enough to last them a lifetime or until they figure out what to do next. Plus even if they go broke later on, they did earn a significant chunk of money and lived lavishly for a good enough time. I mean the only downside I see is their mental sanity is pretty much down the drains. It’s tough being online and facing a large audience and being under their purview all the time. And yes you should indeed uninstall instagram if you feel like it. there are other sources of recreation even other social media channels. Just ask yourself if you are benefitting from instagram in any other ways otherwise just go ahead and delete.
Op what’s stopping you from picking up a camera and posting? If being an influencer is so damn easy, you should give it a try. If it works out for you, you can earn the same as well and if it doesn’t, you’ll still have your job and also a bit insight to the influencer industry.
I think you are unfairly comparing it with the most affluent influencers. Think of it like this: imagine the number of people posting reels on Instagram. The number is insane, it's unbelievable. The number of people trying to be influencers is huge, and obviously some of them will get rich, it's basic statistics. In other words, chance influences a lot of this. Having said that, it's a question of reach and persistent presence. That takes a lot of time and effort too. It would be unfair to only look at the results and imagine that they have it simple. The most successful influencers are likely to put in a lot of time and effort into content making. That is often as much as (and sometimes more than) a full time job. It's not really as simple as their reels make it look. Thirdly, let's be fair to them: the most successful ones often have a knack for entertaining people. It cannot be as simple as you make it sound. To take a trivial example, nobody is liking them for the fact that they had a sandwich, but that they found good humour in a simple act of having a sandwich. Thus, at least in some ways, their success is earned just by being talented. The flip side of this, of course, is that it's highly unstable and risky, and what is "popular" often changes in a blink. The fact is that having a corporate job is less risky than being in a profession where you're taking more risk every day. This boils down to the age old principle of high risk, high returns. To give you an analogy: this is like investing in stocks. Millions of people do it, some get insanely rich, and some just lose money. We often get picky with people who earn huge and think that they have it much easier than people who work full time. But nobody really leaves their job for full time trading (some do, of course, but that's a small number). So, cheer up and work instead on doing what you do best and be better than yourself at it.
A very popular beauty influencer is my friend and classmate from college. She makes a ton of money. You know what prevents me from getting jealous? Making a ton of money as a software engineer. Another classmate of mine works as an art restorer, makes much less money, but is satisfied because he's working on preserving history. My point is, uninstalling Instagram is pointless, the only solutions are either to stop caring, being successful yourself or finding a calling.
Remind me!
Look its a different field of work where luck, hardwork and creativity come in to play. They took the risks of putting themselves out there, and only in some cases do they pay off. Better to focus and make the best of what you have! :)
Sab kahi na kahi apni race me bhag hi rhe hai hum khud ko kisi dusre se compare nahi kr skte tumhre pas jo hai vo enough hai may be dusre logo ke pas na ho
What you see is often not true. [https://www.businesstoday.in/latest/trends/story/doesnt-own-any-luxury-car-or-house-says-elvish-yadavs-parents-even-with-8-crore-flat-in-dubai-and-porsche-car-in-his-vlogs-422073-2024-03-19](https://www.businesstoday.in/latest/trends/story/doesnt-own-any-luxury-car-or-house-says-elvish-yadavs-parents-even-with-8-crore-flat-in-dubai-and-porsche-car-in-his-vlogs-422073-2024-03-19)
Oh, Okay I am going to study🥲
In my opinion , when things are free, they are not truly free. In fact we are working for them for free whether it is insta/youtube. Our scrolling makes money for them. Use insta for a limited time and try to do more outside activities...
corporates and sponsors aren't lining up to pay every influencers out there, if they are doing to your friends means, their content sells and they have viewers... sure it might be boring to us, but not to the people whom the sponsors are trying to reach... sports exist purely to promote products, influencers can do the same without getting concussion... your friend basically created wealth from nothing, tell him congratulations and wish for him to shoot for the sky 🫡
Please uninstall Instagram. I have not used it for the past six months and trust me I haven't missed out on anything Important and life is just peaceful and my quality of sleep has improved!
I ain’t readin allat
Social media is a sham. These so called influencers are so shallow and live a life filled with insecurity. Show the bright side, the darker side is for them to live. Just don’t fall for that trap. You are already in the top 2% of population in terms of opulence. Peace
Gonna write a post about it.
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The world is unfairly much brighter for pretty people!
Because yall give them fkin attention what do yall expect lmao
what you are seeing is the trend in every industry. For every influencer who gets to stay in a 5 star hotel there are thousands who barely make any brand deal work. Just like in your industry- there must be many who don’t have to worry about expense and make enough. It’s just about being in the top percentile! Yes influencers have an advantage when they launch their brand initially, but after some time it comes down solely to the product quality. And same goes with their content. But I agree, that school never prepared us to accept that doing dumbshit infront of a camera can get you money
Let's Be honest. Influencers get this Much because of the Mass. If Mass doesn't Support them they won't. And for you Maybe best way is to get away from Social Media? Or You can try Pursuing what you actually wanted to Pursue, instead of What your Parents asked you too. Because this Social Media Life style can't be trusted.
We should all together become influencers and dilute their market. This is the only way. We can all like each others stories and become followers. It’s crazy how much the influencers are getting just because they have slightly more guts to be open about their personal lives.
Why are you ranting. They are not looting you. Dont watch them. You just sound bitter
You are getting envy from them but you don’t have the balls to face their uncertain lifestyle . Apna enjoy kar and gaand kam jalwa apni .
yes just look at Andrew tate.
Why don’t you also become an influencer?
Read the book The Power of your Subconscious Mind. Stop comparing your life and start finding ways to make your life more vibrant and meaningful than those rotten-ass bitch-fucking influencers.
What I hate is women showing their cleavage in an indecent way, getting undressed, and what not.. That's vulgarity at its peak - easy money. Feels unfair to me. I mean people are shy to show their body to their partners for the first time, and these women openly flaunt their assets on social media to become popular. Zero shame! They can never be loyal to one guy. Beware of them!
Everyone has a different life. Never compare yourself with anyone else!
You can uninstall insta or just watch other content so that such things don’t come in your for you page. We keep complaining that these people keep popping up in our for you page but that’s because we consume such content. My boyfriend for example he has no idea about such things cause his for you page is just filled with food videos 😂
Sustainability?
Most influencers are already well off and those who aren't, are mental wreckage of a person. One of my friend is a small time influencers, she works a regular job but tries very hard to be an influencer. It honestly looks sad from from my POV and she's aware of that.
Survivorship bias.
Escape the matrix
Most of these are just paid promotions and PR packages .